Business Management Creative

How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham as well as his interviews with the minds behind some of the greatest perennial sellers of our time.

You have the opportunity to lead: to show up with confidence, connected to others, and committed to a purpose in a way that inspires others to follow. Maybe it's in your workplace, or in your relationships, or simply in your own life. But great leadership - leadership that aligns teams, inspires action, and achieves results - is hard. And what makes it hard isn't theoretical, it's practical. It's not about knowing what to say or do. It's about whether you're willing to experience the discomfort, risk, and uncertainty of saying or doing it.

The Artist's Way has helped more than a million people access their creativity and realize their dreams. Now, authors Mark Bryan, Julia Cameron, and Catherine Allen extend and expand the original Artist's Way tools in an all-new program specifically designed to encompass the world of the workplace.The authors asked hundreds of businesspeople to tell them the things that concerned them, receiving such heartfelt questions as: How do I stay creative in a hostile and competitive environment? Remain creative despite criticism? Clarify and apply my strengths to my work? Overcome the depression I feel at my job? Handle an impossible workload?This audiobook answers these question and many more. The Artist's Way at Work will help you thrive at the job you now have, move into the career you truly want, or launch the business of your dreams. It combines the strength of three fields: the art world, the entrepreneurial world, and the corporate world. The Artist's Way at Work will give you a more satisfying, fully creative life in which you will feel a sense of wholeness, not fragmentation, a sense of cooperation, not competition. This audiobook will help you become more authentic, more productive, and better able to see and speak your truth in all facets of your life.

Written by the former Executive Creative Director of Creations at Cirque du Soleil, this audiobook shows you how to step up your game, flex your creativity, and make big things happen. Whether you work independently or as part of a team, whether you're self-employed or part of an organization, and even if you think creativity isn't a part of the work that you do - this book gives you the perspective, courage, and kick-start you need to think differently about the things you do every day.

In Demand, Adrian Slywotzky provides a radically new way to think about demand, with a big idea and a host of practical applications - not just for people in business but also for social activists, government leaders, non-profit managers, and other would-be innovators. To succeed in their various missions, all these groups need to master such ground-breaking concepts as the hassle map (and the secrets of fixing it); the curse of the incomplete product (and how to avoid it); why “very good” does not equal “magnetic”....

From entrepreneur and celebrity hairstylist Jen Atkin comes a smart and spirited guide to finding your voice and creating the life and career you deserve - along with a behind-the-scenes look into Jen’s own wild and wonderful road to success.

Penguin presents the audiobook edition of Company of One by Paul Jarvis, read by Sam Woolf. What if the real key to a richer and more fulfilling career was not to create and scale up a new business but rather to be able to work for yourself, determine your own hours and become a (highly profitable) and sustainable company of one? Suppose the better - and smarter - solution is simply to remain small? Company of One is a refreshing new approach centred on staying small and avoiding growth for any size business.

How often do you walk away from a conversation feeling really heard? That it moved the people in it forward in some important way? You’re not alone. In his practice as a designer, Fred Dust began to approach conversations differently. After years of trying to broker communication between colleagues and clients, he came to believe there had to a way to design the art of conversation itself with intention and purpose, but still artful and playful.

When it comes to running a business, the most important decisions a leader makes are not about products or locations - they're about people. For the past 33 years, Dee Ann Turner has been recruiting, training, and retaining some of the best employees in the restaurant business. Now she's ready to share her secrets on how to build, sustain, and grow an organizational culture that attracts world-class talent and consistently delights customers, no matter what your industry.

Decades before the business world discovered the power of authentic staff engagement, Green Mountain Coffee Roasters cofounder Bob Stiller was busy creating a company with a mission to build an engaged workforce focused on innovation. Green Mountain Coffee Roasters went public, moved to selling wholesale exclusively, invested in Keurig, and became one of the few coffee companies to ever reach $1 billion in sales. In Better and Better, Stiller explains how he did it.

Art Ciocca orchestrated the creation of the largest wine brand that has dominated the industry for over twenty years. It is an achievement that even the best entrepreneurs can only dream of, yet perhaps you've never even heard his name. Inspired by Art, Andreas Widmer crafts a practical model of principled entrepreneurship that anyone can adopt in their work. Widmer outlines five pillars that form the foundation of an entrepreneurial mindset that places the human person at the center of work.

In an era where the foundational elements of business are being disrupted, Essential emerges as a crucial guide for leaders navigating the profound changes reshaping industries and markets worldwide. This book, penned by a team of seasoned business and leadership strategists, offers a radical and necessary perspective on management transformation, emphasizing the importance of human-centered leadership in meeting the full potential of the technology age.

Extraordinary organizations have extraordinary cultures. Fully engaged team members find personal meaning in their jobs—and in the company. Driven by a sense of purpose, they feel responsible, and accountable, for results. Personal development becomes the primary driver of organizational growth, leading to significant improvements in retention, quality, and profitability. In the wake of the Great Resignation, it’s more apparent than ever that an engaging culture is the ultimate competitive advantage.

Bob Johansen lays out the core concepts of full-spectrum thinking and reveals the role that digital media - including gameful engagement, big-data analytics, visualization, blockchain, and machine learning - will play in facilitating and enhancing it. He offers examples of broader spectrums and new applications in a wide range of areas that will become possible first, then mandatory. This visionary book provides powerful ways to make sense of new opportunities and see the world as it really is.

Most leaders know that a winning, engaged culture is the key to attracting top talent - and customers. Yet, it remains elusive how exactly to create this ideal workplace - one where everyone from the front lines to the board room knows the company’s values and feels comfortable and empowered to act on them. Based on Ann Rhoades’ years of experience with JetBlue, Southwest, and other companies known for their trailblazing corporate cultures, Built on Values reveals exactly how leaders can create winning environments that allow their employees and their companies to thrive.

In this authoritative and fascinating new audiobook, Keith Sawyer, a psychologist at Washington University, tears down some of the most popular myths about creativity and erects new principles in their place. He reveals that creativity is always collaborative: even when you're alone. Sawyer's audiobook is filled with compelling stories about the inventions that changed our world.

In the world of work, the single greatest asset of successful individuals, teams, and organizations is their mindset - what happens in between their ears. It's not the corporate strategy, the sales compensation plan, or the market segments they're pursuing. It is what each leader, team member, and employee chooses to focus on, to believe, and to create for themselves and others.

Whether we realize it or not, we are all brands. We all have qualities that shape and influence how the people in our lives see us - and how we see ourselves. Nationally respected brand experts Jerry Wilson and Ira Blumenthal have helped some of the most exceptional companies and individuals in the world perfect their images. Now, in Managing Brand You, they reveal their proven seven-step process for personal brand building.

Every day major headlines tell the story of a new and better American marketplace. Established corporations have begun reevaluating the quality of their products, the ethics of their supply chains, and how they can give back by donating portions of their profits to meaningful causes. Meanwhile millions of entrepreneurs who want a more responsible and compassionate marketplace have launched a new breed of socially focused business models.

Award-winning entrepreneur and journalist Shane Snow reveals the counterintuitive reasons why so many partnerships and groups break down - and why some break through. The best teams are more than the sum of their parts, but why does collaboration so often fail to fulfill this promise? In Dream Teams, Snow takes us on an adventure through history, neuroscience, psychology, and business, exploring what separates groups that simply get by together from those that get better together.