Business Insights

Become the master of your business fate.With proper attention to marketing strategy, success is no accident. Time spent planning where you want your business to go and the customers you prefer to serve pays off. Discover also how to earn and keep trust, build a reputation, amplify sales and set your course for profit.Despite today's world of fierce economic, competitive and technical challenges, defining goals and maintaining your intended direction does not require an MBA or high-level number crunching.

The premise of this book is simple and powerful: Your success in life and business depends on your decisions. While this seems obvious, most people don’t take the time to learn how to make better decisions. If they do, it will significantly improve their life. That is where this book will help you. You will better understand the difficulties you face in making decisions and how to overcome them. You will discover new insights into how decisions are made. You will see many practical examples that you can directly apply to your own life. You will better understand how others use decision ...

Can 18 of the most driven, energetic, and successful marketers online let you in on the secret of entrepreneurial success? If so, sit up and pay very close attention to what innovators like Glen Shelton, Craig Ballantyne, Mark Podolsky, and Paul Minors have to stay about mindset, productivity, building & scaling a business, and so much more.

Case history about the sale of a firm and the transitions that come next.

The real-world, battle-tested concepts in this book focus heavily on influencing your buyer’s psyche (i.e. their “operating system”) so that you enjoy: Faster conversion of prospects.

Listen to Hospitality DNA to learn how elite operators think and act in the bar and restaurant business! Hospitality DNA is a term widely used but not truly understood. It's generally used to describe someone who seems to be a “natural” in our business as if they were born to it. But were they?

"Blueprint for Building a Successful Brand" by Arthur Harrison is an essential guide for creators, influencers, startups, and businesses aiming to navigate the complex world of brand-building in the digital age. This book provides listeners with actionable insights into crafting a compelling brand identity, positioning themselves in a competitive market, and creating meaningful connections with their audiences.

Generative Artificial Intelligence Revealed is a comprehensive guide that educates business leaders on balancing short-term risks with long-term positioning to harness the power of generative AI, stay ahead of the competition, and effectively lead their organizations through change.

Generative AI, Web3, neurotech, reusable rockets to power the space economy—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption? The Year in Tech 2024 will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment.

Chris Heller, a nationally recognized leader in real estate, joins bestselling author Greg Reid to share profound principles and practices for creating unparalleled success in sales, leadership, and relationships. In this engaging parable, you’ll meet Nick, a young sales professional who approaches John, a retiring CEO, and asks for his secret to success. Expecting to receive a single game-changing nugget of wisdom, John instead becomes Nick’s mentor. Over the course of several years, he shares his profound business and success principles with the young salesman.

Elevate your manufacturing processes with advanced quality control techniques that ensure precision, efficiency, and customer satisfaction. This comprehensive guide delves into the latest methodologies and tools to help you achieve manufacturing excellence in quality management. Real-World Applications: Gain insights from detailed case studies across various industries, including automotive, electronics, and pharmaceuticals. Understand the practical application of theoretical concepts and be inspired to implement similar strategies in your organization.

INSIGHTS grants you access to some of Yale's leading entrepreneurs and the key learnings they've collected on their own entrepreneurial journeys. From founders of Fortune 500 companies such as FedEx, to the next generation of entrepreneurs like Thiel Fellows, to early investors in Apple, Cisco, Facebook, and other billion dollar startups, INSIGHTS is a collection of the best advice offered by a diverse group of leaders and innovators.

Discover the Essence of Innovation and Success with "Entrepreneurial Wisdom" Unlock the secrets of building a thriving business with "Entrepreneurial Wisdom," your comprehensive guide to navigating the exhilarating world of entrepreneurship. From the foundations of crafting a resilient business mindset to the intricate processes of expanding into global markets, this eBook encapsulates the crucial facets of modern entrepreneurship. Chapter by chapter, this guide will lead you through the intricate maze of opportunities and challenges that today's entrepreneurs face. Delve into the ...

When the stakes are high and you really want the job, advice from an expert is essential. In this straightforward and practical guide, executive search expert and author of the acclaimed book The 20-Minute Networking Meeting Marcia Ballinger spells out exactly what it takes to win your executive interview and get the job offer.

With its vivid stories and conversational tone, Boards That Excel is like sitting down with an astute and experienced friend - one who's passionate about what corporate and nonprofit boards can do when they set high aspirations, are clear on purpose, and do the right things in the right way.

Leading with Strategic Thinking reveals what effective leaders do differently. Eschewing the one-size-fits-all leadership model, this helpful guide outlines four general leadership types and demonstrates how each type achieves success - whether through personal vision, structured process, collaboration, or empowering others. The authors identify the actions and skills that distinguish strategic leadership, drawn from interviews and focus groups with over 300 leaders from around the world.

Jason Elmore shares practical action items and insightful concepts that have been compiled and tested during a sales career that spanned the globe, from B2B to Med Device, and resulted in the top performance and accolades. These tools and approaches were recognized as being so critical to success that Jason was awarded the opportunity to build and execute new hire sales training at one of the fastest growing divisions of the world’s largest healthcare company where he reduced average to time to hit quota for new hires 50%.

Are you new to Artificial Intelligence and looking for a simple, clear introduction? Generative Artificial Intelligence for Beginners is the perfect starting point for anyone who wants to understand AI without feeling overwhelmed. This beginner-friendly guide breaks down complex concepts into easy-to-follow steps, giving you the confidence to dive into AI and use its incredible tools in no time.

Hybrid work is here to stay - but what will it look like at your company? Organizations that mandate rigid, pre-pandemic policies of five days a week at the traditional, co-located office may risk a mass exodus of talent. But designing a hybrid office that furthers your business goals while staying true to your culture will require experimentation and rigorous planning.

For a company to embrace market research as a facilitator of change, it must be willing to take the approach that makes the most impact on its organization. In this guide, author Anne Beall shares her unique approach for conducting strategic market research. With more than 25 years of experience, Beall details the strategic principles she has developed that impact the way in which market research can inspire and change an organization. It all begins with the following steps: Identifying the strategic questions that will help a business; Using the right research techniques to answer these ...