Business Insights

For a company to embrace market research as a facilitator of change, it must be willing to take the approach that makes the most impact on its organization. In this guide, author Anne Beall shares her unique approach for conducting strategic market research. With more than 25 years of experience, Beall details the strategic principles she has developed that impact the way in which market research can inspire and change an organization. It all begins with the following steps: Identifying the strategic questions that will help a business; Using the right research techniques to answer these ...

Are you striving for organizational excellence? Do you need to implement or revitalize your Quality Management System (QMS) to ensure consistent improvement and customer satisfaction? Look no further than "Quality First: Developing Effective Quality Systems," the definitive guide to mastering quality management in your organization.

What should you do to protect your small business? How do you manage cash during growth? What are business bottlenecks and how do you fix them? What should I worry over as a manager? This is one of a series of eight short, easy to read books from the Small Business Success Collection, containing actionable insights from Dave Berkus, nationally recognized successful entrepreneur, angel investor and board member, serving over forty companies. Dave tells stories of successes and failures - of strategies that worked, and those that didn’t. He offers his insights for your business success ...

Would you like to gain a better understanding of what life in the shoes of a personal chef is like? Would you like some candid advice from a personal chef herself? If you want the answer to these questions, then this book is for you. 50 Things To Know About Becoming a Personal Chef: Quick Tips and Helpful Insights by Courtney Slattery offers an approach to the simplified basics of having what it takes to become a successful personal chef. Gain a better understanding of the true perspective of this career through Courtney’s truthful and forthright tips and explanations.

Unfiltered True Short Stories from the Modern Business Are you tired of wading through corporate self-help books filled with recycled advice and worn-out clichés? Cubicles, Coffee, and Corporate Candy shatters the mold, delivering an unapologetically raw look into the real stories that define today's corporate world.Step Behind the Cubicle Curtain Author Mohamad Chahine compiles a riveting collection of 90 authentic short stories, each one a window into the unfiltered realities of modern business life. These aren't hypothetical scenarios or overblown success tales—they're genuine ...

This audiobook is quite unlike any other. It applies ancient approaches to human types but draws them through to the present day in a vivid and surprisingly accurate way. Once you find yourself, it will become immediately apparent how different you are from other people, and what it is going to take to get along with them better in all walks of life. The Art of Reading People is nothing short of a cheat’s guide to getting on with humanity, and getting the best out of your time here on earth.

Part "how to do" and part "how to think", Wit, Wisdom and the Business of Weddings is your companion on a journey to a more successful wedding business. Alan Berg has been called "the leading international speaker and expert on the business of weddings and events", and he's been writing articles and blogs for years.

Embark on an empowering journey into the future with "Cyber Chic: An Uplifting Guide to All Things AI for Women." In this groundbreaking book, discover the untapped potential of AI as a transformative force for women of all ages and backgrounds. From demystifying the technology to showcasing real-life stories of women who have harnessed AI for personal and professional growth, this guide is a celebration of the symbiotic relationship between women and artificial intelligence. Whether you're a tech enthusiast or a newcomer to the digital realm, "Cyber Chic" invites you to embrace the ...

In the wake of widespread anti-racism demonstrations across the world, many companies have spoken out forcefully. But now comes the real test-harnessing the energy of this moment to further and sustain change for the better. Racial Justice: The Insights You Need from Harvard Business Review will help you combat racism and bias throughout your company, revitalize your diversity and inclusion efforts, and lead the conversations necessary to bring your organization a step closer to racial equity.

Do you want to know how to find an insight for your brand, product or advertising campaign? This brief book unveils three simple steps to uncover the human insights and unlock universal truths that will give you a springboard for greater ideas. Leaders, strategists, consultants, comms planners, creatives and designers in any field can with this book have the advantage of having better insights to have better ideas. CONTENTS • Prologue • Introduction • A Brief History of Insights in Advertising • What is a TRUE Insight, Anyway? • The Insight Optic • Step One: Identify Your ...

Great leaders are always searching for new ideas and approaches to their work because they know they must continue to evolve in order to succeed in an ever-changing world. And, just like a gardener who knows not to blame their lettuce for failing to thrive, great leaders know that it’s the conditions of their workplace that affect how their people perform and grow. This book explores a variety of leadership topics that will help you meet challenges, respond to opportunities, and nurture a healthy workplace culture in new and innovative ways.

Colin started at Amazon in 1998; Bill joined in 1999. Their time at Amazon covered a period of unmatched innovation that brought products and services including Kindle, Amazon Prime, Amazon Echo and Alexa, and Amazon Web Services to life. Through their wealth of experience they offer unprecedented access to the Amazon way as it was refined, articulated and proven to be repeatable, scalable and adaptable.

Dale Carnegie reveals how the level of enthusiasm you bring to your experiences shapes your entire outlook on life. This insightful and articulate guide helps listeners understand their own mindset, showing how to shift their "internal script" to respond to situations with optimism and energy.

Blockchain and crypto aren't just for speculators anymore—they're the basis of the rising decentralized internet. Web3 has the potential to rewrite the past decade's rules: Monopolies may be shattered, fortunes will be made and lost, and new classes of products and services will emerge. Where does your business fit in? Web3: The Insights You Need from Harvard Business Review will show you how today's most innovative organizations are choosing Web3, evaluating their risks, experimenting with their brands, and preparing to win in the newer, better internet age.

Generational distrust and ageism are seeping into organizations worldwide. Smart leaders are harnessing age diversity and encouraging mutual learning, cross-generational collaboration, and a culture that embraces both similarities and differences across age groups. Multigenerational Workplace: The Insights You Need from Harvard Business Review will help you bridge divides, reduce prejudice, and unlock the benefits of age-diverse teams.

The Digital Transformation Playbook: Strategies for Modernizing Your Business" is a comprehensive guide that explores the strategies and frameworks essential for navigating the complex landscape of digital transformation. In today's rapidly evolving business environment, organizations must embrace digital technologies and innovative practices to remain competitive and meet the ever-changing needs of their customers. This playbook serves as a roadmap, providing practical insights and actionable strategies to help organizations successfully embark on their digital transformation journey. It ...

A new breed of monopolies is threatening your business. Tech megafirms from around the world are encroaching on your industry's space, rewriting the rules, and scooping up talent - and your customers. What should you and your company be doing right now to counter these challenges? Monopolies and Tech Giants: The Insights You Need from Harvard Business Review will provide you with today's most essential thinking on corporate inequality, help you understand what it will mean for your organization, and inspire your company to succeed in the winner-take-all economy.

Learn to trust your intuition and uncover insights that could lead to the next big thing. What do the Dyson vacuum cleaner, the GoPro camera, Starbucks, Instagram, Facebook, and Lululemon yoga pants have in common? Every one of them was the result not of data-driven analytics or corporate brainstorming sessions but a hunch - the intuitive understanding of a deep unmet need, informed by insight and foresight. Anxiety over being more innovative leads entrepreneurs to create solutions in search of problems.

Truth is men and women with a reflective, more inward style have hidden strengths that are often lost in our noisy world. Beth Buelow is on a mission to change that. Known around the globe as "the introvert entrepreneur", Beth is an author, a speaker, and a professional coach dedicated to helping introverts understand and embrace their unique gifts. In this book she weaves personal stories with wit and wisdom to explore the unique energy that comes along with introversion.

It has been repeatedly said and I quote; “It is total madness for a man to do and continue to follow one pattern or method of doing things and still expects difference results or outcomes”.And also, “the most constant thing in the world is change”.As defined by the oxford advanced learners’ dictionary, change is a state of becoming different. It is to stop having one state, position or direction and start having another.Still the dictionary went further and defined change as, to replace one thing, person, service etc. with something new or different.A state of change can only ...