Business History

Based on news reports, you might think there's a major cybersecurity threat every four to five months. In reality, there's a cybersecurity attack happening every minute of every day. In Cyber Crisis, Eric Cole gives listeners a clear-eyed picture of the information war raging in cyberspace. Drawing on 30 years of experience, Cole offers practical, actionable advice that even those with little technical background can implement, including steps to take on a daily, weekly, and monthly basis to protect their businesses and themselves.

The Complete Strategy Collection, a compilation of ancient and historical philosophies, will increase your knowledge of strategy, conflict, and adversity throughout the ages, giving you valuable insight into the past while opening a window to the future. Although each of the works can be considered a manual or diagram for war or engaging in physical combat, the life skills embodied in each can be adapted to everyday life in modern society. Listen and learn how you, too, can take advantage of the strategies of war.

Counter-Cola charts the history of one of the world's most influential and widely known corporations, the Coca-Cola Company. It tells the story of how, over the past 130 years, the corporation has tried to make its products and brands physically and culturally a central part of global daily life in over 200 countries. Through this story of Coca-Cola, Amanda Ciafone reveals the pursuit of corporate power within the key economic transformations-liberal, developmentalist, neoliberal - of the 20th and 21st centuries. A story of global capitalism, it is not without contest.

The iconic Sydney to Hobart Race, a 723-mile deepwater challenge - often called the “Everest” of offshore ocean racing - is considered one of the toughest in the world. Unpredictable weather and seas make each race demanding, but in 1998, an unexpected “weather bomb” hit the fleet, creating 80-foot waves and 100-mile-per-hour winds. Many bigger, better-equipped boats tried to maneuver around the storm, but the crew of the AFR Midnight Rambler chose to head directly into its path.

It is not too often one can read or listen to a 2,600-year-old book and know that it still has relevance and importance today. The Art of War has long been considered not only a military classic, but a classic book in general. Sun Tzu’s treatise on various aspects and components of wartime strategy is highly recommended for insight into the Eastern mindset and military planning. It also can apply to business, legal, and educational situations as well.

The National Football League's current dominance has obscured how professional football got its start. In The League, John Eisenberg reveals that Art Rooney, George Halas, Tim Mara, George Preston Marshall, and Bert Bell took an immense risk by investing in the professional game. At that time, the sport barely registered on the national scene. The five owners succeeded only because at critical junctures in the 1920s, 1930s, and 1940s, each sacrificed the short-term success of his team for the longer-term good of the League.

Upon George Mitchell’s death in 2013, The Economist proclaimed, “Few businesspeople have done as much to change the world as George Mitchell.” He was a billionaire Texas oilman who defied the stereotypical swagger so identified with that industry. In George P. Mitchell: Fracking, Sustainability, and an Unorthodox Quest to Save the Planet, award-winning author Loren C. Steffy offers the first definitive biography of Mitchell, placing his life and legacy in a global context

Dream, Believe, Dare, Do. Though four simple words, this carefully crafted credo lies at the heart of Walt Disney's enviable empire and has led The Walt Disney Company to prosperity for decades. As foremost experts on Disney, authors Bill Capodagli and Lynn Jackson return with an updated and expanded third edition of The Disney Way to show how organizations can incorporate this four-pillared credo to support any business, drive any team, and guide any leader to create immeasurable success.

The American Slave Coast tells the horrific story of how the slavery business in the United States made the reproductive labor of "breeding women" essential to the expansion of the nation. The book shows how slaves' children, and their children's children, were human savings accounts that were the basis of money and credit. This was so deeply embedded in the economy of the slave states that it could be decommissioned only by emancipation, achieved through the bloodiest war in the history of the United States.

In this signal work of history, Bancroft Prize winner and Pulitzer Prize finalist Lizabeth Cohen shows how the pursuit of prosperity after World War II fueled our pervasive consumer mentality and transformed American life. Trumpeted as a means to promote the general welfare, mass consumption quickly outgrew its economic objectives and became synonymous with patriotism, social equality, and the American Dream.

Can unsuccessful people be genuinely happy? Does being successful mean the same as being happy? What is the price you’re willing to pay for your success? Is what you’re doing now helping to create the life you want? Do you truly want to succeed? Do you relate to any of these questions? If yes, then this book is for you. Regardless of your specific objectives and whatever troubles you could be experiencing right now, this guide will empower you to move ahead and achieve your goals. Here are the key topics you'll explore when you go through this book: We can control our lives to make them...

Jacob Fugger lived in Germany at the turn of the 16th century, the grandson of a peasant. By the time he died, his fortune amounted to nearly 2 percent of European GDP. Not even John D. Rockefeller had that kind of wealth. Most people become rich by spotting opportunities, pioneering new technologies, or besting opponents in negotiations. Fugger did all that, but he had an extra quality that allowed him to rise even higher: nerve.

With a deep understanding of both strategy and human nature, this military treatise illustrates the fine craft of knowing one’s enemy and oneself. From military officers to CEOs to those simply looking to be more powerful in their own life, The Art of War has become required reading for anyone seeking a path of success through the modern world.

When Elon Musk was a kid in South Africa, he was regularly beaten by bullies. One day a group pushed him down some concrete steps and kicked him until his face was a swollen ball of flesh. He was in the hospital for a week. But the physical scars were minor compared to the emotional ones inflicted by his father, an engineer, rogue, and charismatic fantasist.

From the days of the Mayflower and the Virginia Company, America has been a place for people to dream, invent, build, tinker, and bet the farm in pursuit of a better life. Americana takes us on a 400-year journey of this spirit of innovation and ambition through a series of Next Big Things - the inventions, techniques, and industries that drove American history forward: from the telegraph, the railroad, guns, radio, and banking, to flight, suburbia, and sneakers, culminating with the Internet and mobile technology at the turn of the 21st century.

New York Times best-selling author Carl Weber and award-winning novelist Eric Pete team up to deliver the first in a much-anticipated new trilogy. The Family Business features two times the heat, two times the fun, and two times the drama as the members of an unforgettable family (not to mention their lovers and hangers-on) find their way in and out of trouble. As their many fans will attest, Weber and Pete share a talent for penning juicy fiction that their audience can’t get enough of.

For over 500 years, The Prince by Niccolò Machiavelli has been one of the most influential—and controversial—works ever written on leadership, politics, and human nature. This Complete Edition brings Machiavelli’s insights to today’s listener with a faithful line-by-line modernization that keeps the original tone, structure, and message fully intact. Designed to be both accessible and authentic, this edition allows modern listeners to engage directly with Machiavelli’s ideas—without the barriers of outdated language or dense phrasing.

Discover the remarkable journey of one of India's most iconic business leaders in Ratan Tata: A Complete Biography by A.K. Gandhi. This comprehensive biography chronicles the life of Ratan Tata, from his early days to his transformative leadership at Tata Group. Learn about his visionary strategies, philanthropic efforts and the challenges he overcame to build a global empire. This inspiring account offers valuable lessons in leadership, innovation and resilience.

You walk into a restaurant and get an immediate sense that you should leave. You are about to step onto an elevator with a stranger, and something stops you. You interview a potential new employee who has the résumé to do the job, but something tells you not to offer the position. These scenarios all represent "left of bang", the moments before something bad happens.

America has been through the biggest financial crisis since the great Depression, unemployment numbers are frightening, median wages have been flat since the 1970s, and it is common to expect that things will get worse before they get better. Certainly, the multidecade stagnation is not yet over. How will we get out of this mess?