Business History

Over his four deployments as a Navy SEAL sniper, Brandon Webb learned all about performing while experiencing heart-pounding stress. After returning to civilian life, he started his first business venture - and failed miserably. He realized that his big mistake was neglecting to apply what he already knew about focus under pressure. By drawing on the lessons of his SEAL training and early business struggles, Webb went on to build a second business, a media network called Hurricane.

Web3 Marketing: A Handbook for the Next Internet Revolution is the essential book for anyone looking to understand the next era of the internet and start building. Beyond the sensational hype and headlines around crypto and NFTs, a real revolution is taking place: new technologies for owning, moving, and organizing value spell the overdue end of an internet where a few huge companies hoard data and power, and open a new frontier for products, services, and applications in which ownership and control belongs to creators, builders, and users.

What happens to the women who choose to work in a country struggling to reconcile a traditional culture with the demands of globalization? In this sharply drawn portrait of Egyptian society—deepened by two years of immersive reporting—Leslie T. Chang follows three women as they persevere in a country that throws up obstacles to their progress at every step, from dramatic swings in economic policy to conservative marriage expectations and a failing education system.

Tony Fadell led the teams that created the iPod, iPhone and Nest Learning Thermostat and learned enough in over 30 years in Silicon Valley about leadership, design, startups, Apple, Google, decision-making, mentorship, devastating failure and unbelievable success to fill an encyclopaedia. So that's what this book is. An advice encyclopaedia. A mentor in a box. Build is full of personal stories, practical advice and fascinating insights into some of the most impactful products and people of the 20th century.

Imagine running a business without a strategy. It would be akin to driving blindfolded, to building a house without a blueprint. The concept of strategy changed all that, paving the way for the creation of the modern corporate world. The Lords of Strategy provides listeners with a deeper understanding of the world they compete in, and a sharper eye for what works — and what doesn’t — when forging strategy.

Henry Kissinger, uno de los principales estrategas políticos del siglo xx, analiza en este nuevo libro los perfiles de seis de los líderes mundiales más fascinantes e influyentes del pasado reciente: Konrad Adenauer, Charles de Gaulle, Richard Nixon, Anwar Sadat, Lee Kuan Yew y Margaret Thatcher.

The New York Times best-selling author heralds the future of business in Free. In his revolutionary best seller, The Long Tail, Chris Anderson demonstrated how the online marketplace creates niche markets, allowing products and consumers to connect in a way that has never been possible before. Now, in Free, he makes the compelling case that, in many instances, businesses can profit more from giving things away than they can by charging for them.

This is the true biography of an AFRICAN LIVING LEGEND- who hails and live in a rural setting and became one of the greatest men of our time. He started as a humble Primary school teacher, delved into farming, cooperative movement and industrial revolution still without stepping out of the village where he was born and bred. Today, in Isoko land , Delta state , Niger Delta Region and in Nigeria , he is honoured and highly respected as the greatest farmer with local, National and International awards and recognition above his contemporaries. But what are the secrets of this great African ...

Meet Vinay; he is called a BrandPa by his friends, sometimes in a teasing manner, but mostly with awe in their eyes. Of course, he is too young to be called a GrandPa, but he is very interested in brands, all kinds of brands ancient, old and new. He follows hundreds of brands and keeps his brain updated with all the latest information about those. Ask him any question and he will give you a long (but not boring!) lecture about it, with never-heard-before facts and stories! Vinay will meet you in every chapter, with fascinating, mostly unknown details about famous brands. Use this ...

From modest beginnings as a tea shop, the Great Atlantic & Pacific Tea Company became the largest retailer in the world. It was a juggernaut, with nearly 16,000 stores. But its explosive growth made it a mortal threat to mom-and-pop grocery stores across the nation. Main Street fought back tooth and nail, leading the Hoover, Roosevelt, and Truman administrations to investigate the Great A&P. In a remarkable court case, the government pressed criminal charges against the company for selling food too cheaply - and won.

Musical Truth Volume 3 completes club and radio DJ-turned author/ researcher Mark Devlin’s trilogy of books, exposing the real nature of the corporate music industry and those that populate it.

When Elon Musk was a kid in South Africa, he was regularly beaten by bullies. One day a group pushed him down some concrete steps and kicked him until his face was a swollen ball of flesh. He was in the hospital for a week. But the physical scars were minor compared to the emotional ones inflicted by his father, an engineer, rogue, and charismatic fantasist.

It is no exaggeration to say that venture capital has been central to the greatest legal creation of wealth anywhere and has enabled much of the world we live in, yet we know surprisingly little about this strange tribe of financiers. In The Power Law, Sebastian Mallaby turns his unprecedented access to the industry's central players into a riveting, character-driven account of venture capital and the world it has made.

Pulitzer Prize-winning historian James MacGregor Burns devoted his legendary career to the study of leadership in all its aspects - from politics to business. Leadership, Burns' pioneering study, introduces the highly influential theory of "transformational leadership", stating that the best leaders are those who inspire others to come together toward the achievement of higher aims.

While scores of books have been written about Elvis Presley, this is the first meticulously researched biography of Tom Parker written by someone who knew him personally. And for anyone truly interested in the performer many consider the greatest and most influential of the 20th century, it is impossible to understand how Elvis came to be such a phenomenon without examining the life and mind of Parker, the man who virtually controlled Elvis' every move.

Fifty years after the Cuban revolution, the legendary wealth of the sugar magnate Julio Lobo remains emblematic of a certain way of life that came to an abrupt end when Fidel Castro marched into Havana. Known in his day as the King of Sugar, Lobo was for decades the most powerful force in the world sugar market, controlling vast swaths of the island's sugar interests.

Every now and then, a story comes along that absolutely captures your attention. Dubai is one of those for me, but not just me - millions around the world yearn to come to Dubai. This global super city, which just five decades ago was a cholera-plagued backwater, might just be the picture of a dream becoming reality. But how, exactly, did this incredible transformation take place? Leadership! But not your run-of-the-mill government leadership, nor typical corporate leadership....

In The End of Power, award-winning columnist and former Foreign Policy editor Moisés Naím illuminates the struggle between once-dominant megaplayers and the new micropowers challenging them in every field of human endeavor. Drawing on provocative, original research and a lifetime of experience in global affairs, Naím explains how the end of power is reconfiguring our world.

Our world is being transformed by the Internet and the near limitless choice that it provides to consumers; tomorrow's markets belong to those who can take advantage of this. The Long Tail is really about the economics of abundance, an entirely new model for business that is just starting to show its power as unlimited selection reveals new truths about what consumers want and how they want to get it.

We are entering a new technological age in which artificial intelligence and immersive media will transform society at all levels, mediating our lives by altering what we see, hear, and experience. If managed well, this could unleash a new age of abundance. If managed poorly, this technological revolution could easily go astray, compromising our privacy, autonomy, agency, and humanity. Two industry veterans provide a data-driven debate on whether the new world we're creating will be a technological utopia or an AI-powered dystopia and give guidance on how to aim for the best future we can.