Business Genius

We have been spoon-fed the notion that creativity is the province of genius - of those favored, brilliant few whose moments of insight arrive in unpredictable flashes of divine inspiration. And if we are not geniuses, we might as well pack it in and give up. Either we have that gift, or we don’t. But Allen Gannett shows that simply isn’t true. Recent research has shown that there is a predictable science behind achieving commercial success in any creative endeavor, from writing a popular novel to starting up a successful company to creating an effective marketing campaign.

Are you feeling bogged down with the day-to-day activities in your business? Businesses fail and become miserable enterprises when business owners start losing clarity, focus and direction - when the business owner gets bogged down with the day-to-day activities - and working ON the business instead of IN the business becomes a ‘should’ instead of a MUST. Like a too-cluttered closet, the business can become overwhelming - presenting multiple options but none that leap out as a clear choice. What typically happens at that point is either the business owner sits on the fence and takes no ...

In 2015 Manoush Zomorodi, host of WNYC's popular podcast and radio show Note to Self, led tens of thousands of listeners through an experiment to help them unplug from their devices, get bored, jump-start their creativity, and change their lives. Bored and Brilliant builds on that experiment to show us how to rethink our gadget use to live better and smarter in this new digital ecosystem. In this fascinating new audiobook, Manoush explains the connection between boredom and original thinking.

From the first tickle of curiosity to an unexpected shift in how we perceive the world, there isn’t a person who hasn’t experienced wonder, and yet the why and how of this profoundly beneficial emotion is only just beginning to be scientifically examined. This inspiring book from thought leader Monica Parker explores the power of wonder to transform the way we learn, develop new ideas, drive social change, and ultimately become better humans.

It is one of the enduring enigmas of the human experience: many of our most iconic, creative endeavors - from Nobel Prize-winning discoveries to entrepreneurial inventions and works in the arts - are not achievements but conversions, corrections after failed attempts. The gift of failure is a riddle. Like the number zero, it will always be both a void and the start of infinite possibility. The Rise - a soulful celebration of the determination and courage of the human spirit - makes the case that many of our greatest triumphs come from understanding the importance of this mystery.

Today, in sales, business, and life, you need every advantage you can get. In Sell More with Science, David Hoffeld, the world’s leading expert on applying science to selling, shares his revolutionary three-part system to experience surefire success at home, at work, and out in the world. Here, Hoffeld utilizes research studies from social psychology, neuroscience, and behavioral economics to reveal actionable insights you can use to grow your sales, achieve more, and stay ahead of the competition.

The Artist's Way has helped more than a million people access their creativity and realize their dreams. Now, authors Mark Bryan, Julia Cameron, and Catherine Allen extend and expand the original Artist's Way tools in an all-new program specifically designed to encompass the world of the workplace.The authors asked hundreds of businesspeople to tell them the things that concerned them, receiving such heartfelt questions as: How do I stay creative in a hostile and competitive environment? Remain creative despite criticism? Clarify and apply my strengths to my work? Overcome the depression I feel at my job? Handle an impossible workload?This audiobook answers these question and many more. The Artist's Way at Work will help you thrive at the job you now have, move into the career you truly want, or launch the business of your dreams. It combines the strength of three fields: the art world, the entrepreneurial world, and the corporate world. The Artist's Way at Work will give you a more satisfying, fully creative life in which you will feel a sense of wholeness, not fragmentation, a sense of cooperation, not competition. This audiobook will help you become more authentic, more productive, and better able to see and speak your truth in all facets of your life.

How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham as well as his interviews with the minds behind some of the greatest perennial sellers of our time.

The creative mode in your brain is like a butterfly. It's beautiful and erratic, hard to catch, and highly valued as a result. If you want to capture it, you need a net. Enter the executive mode, the task-oriented network in your brain that helps you tie your shoes, run a meeting, or pitch a client. To succeed, you need both modes to work together - your inner butterfly to be active and free, but your inner net to be ready to spring at the right time and create that "aha!" moment. But is there any way to trigger these insights, beyond dumb luck?

In Me, Myself, and Us, Brian Little, Ph.D., one of the psychologists who helped re-shape the field, provides the first in-depth exploration of the new personality science and its provocative findings for general readers. The audiobook explores questions that are rooted in the origins of human consciousness but are as commonplace as yesterday's breakfast conversation. Are our first impressions of other people's personalities usually fallacious?

As a technology pioneer at MIT and as the leader of three successful start-ups, Kevin Ashton experienced firsthand the all-consuming challenge of creating something new. Now, in a tour-de-force narrative 20 years in the making, Ashton leads us on a journey through humanity's greatest creations to uncover the surprising truth behind who creates and how they do it.

Greatness comes from acting on purpose, and there is a generation of South Africans solving problems for the future. Learn how Pratley beat Armstrong to the moon, how a former Eskom quantity surveyor capitalised on Britain’s obsession with meerkats to create the UK’s most visible price comparison website, how to take a Mediterranean-style food concept to the Mediterranean, and how a device designed to beat diamond smuggling made it from the set of a popular US hospital drama into emergency rooms and pathology labs across the US.

Creativity defines the human experience. It sparks achievement and innovation in art, science, technology, business, sports, and virtually every activity. It has fueled human progress on a global level, but it equally is the source of profound personal satisfaction for individual creators. And yet the origins of creative inspiration and the methods by which great creators tap into it have long been a source of mystery, spoken of in esoteric terms, our rational understanding shrouded in complex jargon. Until now.

Our ability to remake our world is unique among all living things. But where does our creativity come from, how does it work, and how can we harness it to improve our lives, schools, businesses, and institutions? The Runaway Species is a deep-dive into the creative mind, a celebration of the human spirit, and a vision of how we can improve our future by understanding and embracing our ability to innovate. Composer Anthony Brandt and neurologist David Eagleman seek to discover what lies at the heart of humanity's ability - and drive - to create.

Jennifer Kahnweiler offers a five-step process that will enable introverts and extroverts to work together harmoniously and achieve more than they ever could on their own. The process can be precarious. The key, Kahnweiler says, is to remember that these relationships are most successful when opposites stop emphasizing their differences and use approaches that focus them both on moving toward results.

Are you really motivated to achieve your dreams? The answer may surprise you. Research shows that as many as 80% of us over-estimate our level of motivation. No wonder so many dreams die unfulfilled, so many goals remain forever out of reach. Think about the important goals you could achieve if you were truly motivated. Don't you owe it to yourself to give them your best possible shot?

Publisher Robert Collier taught millions of people how to achieve more, attain more, and live more-all by tapping the incredible faculties of the human mind. His leading book, The Secret of the Ages, is now available as an audio program.

At the height of the roaring 20s, Swedish émigré Ivar Kreuger made a fortune raising money in America and loaning it to Europe in exchange for matchstick monopolies. His enterprise was a rare success story throughout the Great Depression. Yet after Kreuger's suicide in 1932, the true nature of his empire emerged.

Versace. The very name conjures up images of outrageous glamour and bold sexuality, opulence and daring. All of course true, but only half the story. Versace is also the legacy of a great creative genius from a poor, backward part of southern Italy who transformed the fashion world through his intuitive understanding of both women and how a changing culture influenced the way they wanted to dress. House of Versace shows how Gianni Versace, with his flamboyant sister Donatella at his side, combined his virtuosic talent and extraordinary ambition to help create celebrity culture.

Creative people tend to see the world a little differently from everyone else. But that doesn't mean they can't zero in on their goals, get focused, get organized, and not only accomplish what they want to achieve but earn money doing it. In Get It Done, a beloved teacher and successful writer, actor, and comedian helps you get a handle on your own particular - even peculiar - creative process and harness your energies in positive, productive, and income-generating ways.