Business Genius

When BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighters.

Your experiences and expertise can make a profound difference in someone else's life. But to create a profitable business from your stories, you need to say good-bye to rapid strategy switching and hello to a simple plan for growing your audience. In this entertaining how-to guide, marketing mentor Nikki Nash reveals a straightforward, three-step process for generating audience growth and consistent revenue.

Where are you in life? Are you happy? Are you successful? Or is life taking you for a spin and you feel like you are just along for the ride? What if I could change your life by giving you a life-planning workbook, 20 steps, that will set you up for unlimited success? Anything you want in your life can be plugged into this self-improvement book to motivate you in ways you never dreamed possible.

When it was founded in 1993, Long-Term was hailed as the most impressive hedge fund in history. But after four years in which the firm dazzled Wall Street as a $100 billion moneymaking juggernaut, it suddenly suffered catastrophic losses that jeopardized not only the biggest banks on Wall Street but the stability of the financial system itself. The dramatic story of Long-Term's fall is now a chilling harbinger of the crisis that would strike all of Wall Street, from Lehman Brothers to AIG, a decade later.

Our changing world demands creative thinkers and collaborative problem solvers, but too often, schools stifle growth and discovery in favor of getting through the curriculum or preparing for "the test." Learning opportunities and teaching methods must evolve to match the learner's needs....

No Better Time tells of a young, driven mathematical genius who wrote a set of algorithms that would create a faster, better Internet. It's the story of a beautiful friendship between a loud, irreverent student and his soft-spoken MIT professor, of a husband and father who spent years struggling to make ends meet only to become a billionaire almost overnight with the success of Akamai Technologies, the Internet content delivery network he cofounded with his mentor.

It is totally normal to feel overwhelmed when big decisions come up and you have to take responsibility. But, there are ways you can build up your abilities and walk into each negotiation with confidence.

With more than 30 years’ experience in strategic procurement, the author uses this to help consider ideas and practices that have influenced business buying behavior globally. The purpose is to help realize an even more positive procurement experience that is capable of instrumental change not just for the individual, but for the business, communities, and hundreds of thousands of lives.

Learn to release gifts and talents you never knew you had and how to use them to become hugely successful, happy, and even wealthy. Discover how it is your daily standards and authenticity that determine your success or failure with your goals.

The biggest threat facing modern business is the sheer complexity of an uncertain future. That, and the fact that everyone is busy. Too busy for progress. Workplace cultures have become cursed with efficiency. And so when it comes to developing strategy, we default to our defaults. We favor quick fixes, easy templates, and familiar approaches, developing 'robust plans' that do little to mitigate strategic risk or generate new value. The result? The future comes, and businesses die.

With a spectacular array of true stories and case studies of the hidden benefits of mess, A Perfect Mess overturns the accepted wisdom that tight schedules, organization, neatness, and consistency are the keys to success.

Why are some of us better than others at committing to a decision? How can we move from indecision and procrastination to smart choices? What are the forces that hold us back and how can we successfully overcome them? The Art of Decision Making explores, analyses and navigates the idea of volition: ''the power to use one's own will in order to make decisions.' By drawing on diverse sources, Joseph Bikart has created a precise map of the intricate paths we take when we move from will to action.

In 1933, Albert Einstein fled Nazi Germany for the leafy streets of Princeton, NJ. He would have been welcome anywhere, but Einstein joined the Institute for Advanced Study. Abraham Flexner, the institute's founder, wasn't a physicist or mathematician. The team of thinkers that Flexner assembled produced some of the greatest scientific advances of the 20th century. The man had a knack for leading genius. Einstein's Boss filters Flexner's practices through the lens of modern business, where industries from computing to engineering to biotechnology compete for top talent and cutting-edge innovations.

In this book, multi-award-winning sales expert and BRAIN APPS author Robert Best will show you how to leverage the latest in neuroscience research to sell directly to your target: your customer's brain. Learn why and how you should always appeal to your customer's emotions. Discover the weird quirks of the human memory that keep you from making an impact on your customer—and how to overcome them.

Do games hold the secret to better productivity? If you’ve ever found yourself engrossed in Angry Birds, Call of Duty, or a plain old crossword puzzle when you should have been doing something more productive, you know how easily games hold our attention. Hardcore gamers have spent the equivalent of 5.93 million years playing World of Warcraft while the world collectively devotes about 5 million hours per day to Angry Birds. A colossal waste of time? Perhaps. But what if and use it for more creative and valuable pursuits?

There is a Principle of Power in every person. By the intelligent use and direction of this principle, man can develop his own mental faculties. Man has an inherent power by which he may grow in whatsoever direction he pleases, and there does not appear to be any limit to the possibilities of his growth.

This audiobook contains the biggest collection of valuable quotes that you will ever find! You can use the quotes you find in this book to help you with ideas, public speaking, and essay-writing prompts.

Greatness lies within us all, but so few of us ever reach a fraction of our potential, much less achieving the whole deal. It’s time to break the mold and reach your greatness with one small step a day. One tiny change can cause ripples that will improve your life forever. Improve your life by taking control of your habits, do things differently than before, and see the power of every small daily commitment you make to be one percent better than before. Make your first small commitment to yourself and choose 1% Better....

What is the best way for a company to innovate? That's exactly the wrong question. The better question: How can organizations get the maximum possible value from their innovation investments? Advice recommending "innovation vacations" and the luxury of failure may be wonderful for organizations with time to spend and money to waste. But this audiobook addresses the innovation priorities of companies that live in the real world of limits. They want fast, frugal, and high-impact innovations.

Each of us is born brilliant. Then we spend the rest of our lives having our brilliance buried by people, circumstances, and experiences. Eventually, we forget that we ever had genius and special talents, and our brilliance is locked away in a vault deep within. So we settle for who we are, instead of striving for who we were meant to be. Release Your Brilliance provides the combination to the vault where your brilliance is kept.