Business Education

In the age of email and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling work, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.

Whether you're a first-time grant writer or a veteran fundraiser, putting together a grant proposal is a daunting task. Thankfully, this up-to-date insider's guide shows you step-by-step how to deal with application forms, give prospective funding sources the specifics they're looking for, and get the money you need.

Developed by experienced professors and professionally narrated for easy listening, this course is a valuable tool when preparing for your Multistate Bar Examination or MBE. The audio is focused and high-yield, covering the most important topics you need to know to succeed on the MBE.

Light your fire: Stop searching and stressing about your exam and oral interview. Let this audiobook be your preparation guide as you start a new career as a professional firefighter.

Insights & Distinctions takes us on a wonderful journey to the heart of the matter of our lives, to what matters most. It points out what's possible if we step outside of what we know, and recognize and embrace our capacity to bring forth an entirely new possibility for living - not because it is better, but simply because that is what human beings can do. Landmark Forum leaders Nancy Zapolski and Joe DiMaggio push boundaries and bring forth what's possible in being human in this book of essays.

Esta guía te proporcionará las herramientas necesarias para expresar tus ideas de forma clara y convincente, de manera que tus clientes, socios y todas las partes interesadas las apoyen. Podrás superar el bloqueo del escritor, captar y mantener la atención de tu destinatario, motivar al lector para que actúe, expresar tus ideas con claridad y conseguir el tono adecuado.

Emily Post has become synonymous with proper etiquette and manners. Etiquette in Society, in Business, in Politics, and at Home (1922) deals with manners and social rules, and became a best seller, with frequent updated editions to keep up with social changes. Emily became a popular columnist and radio guest due to the book’s success.

Do you want to distinguish yourself personally and professionally but are unsure how to go about making it happen? Let Mike Williams show you how to use the powerful techniques he has developed during a remarkable marketing and management consulting career spanning over 25 years. Mike's process takes you through personal and professional preparation, and into a process of moving forward that includes organizational and promotional techniques.

The inspirational story of a former Microsoft executive’s quest to build libraries around the world and share the love of books What’s happened since John Wood left Microsoft to change the world? Just ask six million kids in the poorest regions of Asia and Africa. In 1999, at the age of 35, Wood quit a lucrative career to found the nonprofit Room to Read. Described by the San Francisco Chronicle as "the Andrew Carnegie of the developing world", he strove to bring the lessons of the corporate world to the nonprofit sector - and succeeded spectacularly.

The Brand Gap is the first audiobook to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this audiobook shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives.

Bosses, Babes, and Business is a book that aims to encapsulate the fundamental qualities of a successful entrepreneur. Do not impede the advancement of women; instead, empower them to excel and spread their impact. Women play a pivotal role in determining the future of a nation; so, they should be granted the authority and resources to attain exceptional achievements. Women epitomize the resilience and fundamental nature of a nation; it is crucial to abstain from exploiting them. Embrace a woman with tenderness, admiration, and the chance for intellectual development! By reading this book, ...

"Bosses, Beards, and Business" explores the dynamic intersection where personal style meets professional success. In this insightful and entertaining book, the authors delve into stories of iconic business whose distinctive beards have become synonymous with their entrepreneurial prowess. From seasoned veterans to contemporary trailblazers, each chapter celebrates the unique blend of confidence, creativity, and determination that defines these individuals and their ventures. Through anecdotes, practical tips, and inspiring lessons, "Bosses, Beards, and Business" not only celebrates facial ...

In Coaching Agile Teams, Lyssa Adkins gives agile coaches the insights they need to adopt this new mind-set and to guide teams to extraordinary performance in a re-energized work environment. You’ll gain a deep view into the role of the agile coach, discover what works and what doesn’t, and learn how to adapt powerful skills from many allied disciplines, including the fields of professional coaching and mentoring.

Press Ganey's chief nursing officer Christina Dempsey has worked everywhere in healthcare, from the ward floor to the hospital boardroom. She has also experienced the system as a patient and as a family member of a critically ill patient. In The Antidote to Suffering, this 30-year healthcare veteran and patient-experience thought leader argues that the key to improving healthcare is to reduce the suffering - physical, psychological, and emotional - of patients and caregivers alike through Compassionate Connected CareTM.

Virtual Voice Audible Millionaire is your definitive guide to mastering Virtual Voice, Audiobook Creation Exchange (ACX), and Kindle Direct Publishing (KDP). Virtual Voice is Amazon's innovative computer-generated speech technology that produces audiobooks in five steps. Although still in beta, U.S. authors have published over 60,000 audiobooks using Virtual Voice.

HamRadioPrep.com™ developed a unique study system after helping over 60,000 students study for and pass their Technician License Exams through our online course. By identifying which questions students usually get wrong, and providing helpful hints to remember the correct answer, they have truly ‘cracked’ the Technician Exam, and we now are sharing that condensed study guide with you (along with helpful bonus content)!

Kiyosaki expands on his belief that the school system was created to churn out Es / Employees...those "A Students" who read well, memorize well and test well... and not the creative thinkers, visionaries, and dreamers - entrepreneurs-in-the-making...those "C Students" who grow up to be the innovators and creators of new ideas, businesses, applications, and products. The audiobook urges parents not to be obsessed with their kids' "letter grades" ("good grades" might only mean they or the student themselves were successful in jamming a square peg into a round hole...) and focus, instead, on concepts, ideas, and helping their child find their true genius.

Are you self-aware, rational, and pragmatic, yet still unable to achieve the results you want in your management, business or career? Success in business doesn’t solely depend on diligent planning, executing and ‘doing’. The ‘human factor’ plays a vital role in accomplishment and prosperity. As an executive or a business owner, your success depends first and foremost on your mental conduct. It’s not enough to learn tactical methods and techniques, or plan a strategy; in order to succeed in today’s competitive reality, you must first tackle your mental side and reprogram your ...

With numerous study references, one of a kind stories, and engaging humor, Mind Hacking Happiness is a must listen for anyone looking to increase their happiness levels so that they can supercharge their brain, lower stress, improve their health and wellbeing, and improve their overall life experience. Don't let your mind scrooge on your happiness by making you align all the stars in the universe before it releases a little bit of happiness to you from behind the happiness door in your mind.

"Atomic Habits" by James Clear is a transformative self-help book that delves into the science of habit formation and offers practical strategies for creating lasting change. Clear explores how small, incremental changes, or "atomic habits," can lead to significant improvements in one's life. Drawing from psychology and neuroscience, he explains the underlying mechanisms behind habits and provides actionable insights to help readers build good habits, break bad ones, and achieve their goals.