Business Customer Success

Persuasion is not a sales skill - it’s a blunt instrument of last resort that sellers use when they don’t know how to influence the choices their buyers make. It’s the weapon of choice for mindless, uninspired sellers: the sales zombies who have stopped learning and stopped improving. Wouldn’t you rather learn how to master the art of selling in, by listening to what your buyers really want?

Being a server--well, a good server--is so much more than taking an order and dropping food off at a table. Serving with hospitality can open doors to meaningful interactions with strangers, long-term relationships with regulars, and, ultimately, consistent financial success. If you’re new to the restaurant industry, want to improve your skills, or just curious about how to succeed as a server, look no further. As an eight-year veteran and single mom who has been able to raise two kids on server income alone, you can trust me when I say I know what I’m talking about.

Far away from Silicon Valley, in familiar, traditional, even unglamorous fields, ordinary people are unleashing extraordinary advances that amaze customers, energize employees, and create huge economic value. Their secret? They understand that the work of inventing the future doesn't belong just to geeks designing mobile apps and virtual-reality headsets or to social-media entrepreneurs hoping to launch the next Facebook. Some of today's most compelling organizations are doing brilliant things.

Dealing with customers isn't easy, they aren't always right or even pleasant. Business author Renée Evenson ensures you’ll always have the right words to defuse tense interactions. Practical and insightful, this book ensures you’ll never again be at a loss for what to say to customers. In Powerful Phrases for Effective Customer Service, she covers 30 challenging customer behaviors and 20 common employee-caused negative encounters.

This book reveals the 10 proven principles you can use to make immediate and impactful improvements to your customer experience, regardless of your product, service, industry, and size. You'll learn how to tap the greatest asset sitting dormant in your business right now - your existing customer base. With powerful real-life examples and ideas you can get started on straight away, this book will get you excited about creating memorable experiences for your customers that get them raving about your brand and delivering you a steady stream of new customers.

From services to products, online to in-person, small-scale to multinational, your customers' loyalty depends on how you interact with them. Transform Customer Experience is your ultimate guide to putting your customer first. Author and CX expert Isabella Villani shows how you can implement a customer strategy from planning to execution.

Stand aside, we’re coming through! That’s the cry of a new generation of technology vendors. They have a new approach to enabling success for their customers. And they’re thriving as a result. These vendors all have subscription pricing at the heart of their business. Each has learned that if customers don’t feel they’ve had success, recurring revenue doesn’t grow, and may even decline. What makes them different? They have absolute clarity about what the customer considers success to be. And they’ve built their business around enabling that success.

In this audiobook, learn everything about video marketing and why it is a tremendous help to the marketing endeavors for your business. Learn powerful strategies you can employ through the use of videos and video marketing to appeal to a broader audience and attract more customers.

Launching your dream business from scratch doesn’t have to be intimidating. Starting your own successful business is more achievable than you think. You just need the right guide. That’s where “How to Start Your Own Business” comes in. This comprehensive guide serves as your launch pad to make your entrepreneurial dream a reality.

Welcome to the threshold of the digital age where transformation is not just an option but a necessity for growth, longevity, and relevance. "Digital Dynamo," an essential read for businesses and individuals navigating the ever-evolving digital landscape, is your comprehensive guide through the maze of digital change. Embark on a journey that begins with an in-depth exploration of the fundamentals of digital transformation, unraveling the evolution and impact that digital technology has on business. The initial chapters dissect what it means to truly transform in a digital sense, going far ...

This book is the product of his research - a culmination of tips, strategies, and almost two decades of experience in the call center field. It requires a paradigm shift - from being the victim of angry, threatening callers, to gaining the necessary tools and insights to stay calm and centered amidst chaos without taking others’ actions personally. Mastering the Irate Caller is a treasure chest of strategies that will help improve employee morale, customer retention, and mental health in the call center field.

Exceptional customer service is no accident! Great service providers know what to do, teach their employees how to do it, and then consistently deliver first-class service. Now, you can get the world’s top customer service authors to coach you and your team into excellence. Bring the exceptional customer service of Starbucks, Nordstrom’s, or the Ritz Carlton into your organization with training from the best of the best in customer service training and development.

Instead of prescribing rigid scripts and protocols, The 5 Principles of IT Customer Service shows the listener how to live a more compassionate and empathetic life as a pathway to delivering exceptional customer service. Ignoring the dictates of most customer service books, The 5 Principles of IT Customer Service focuses instead on the timeless principles of pride in your work combined with compassion and empathy for our customers and colleagues, excellent listening skills, and an ability to treat all people with dignity and respect.

Wall Street Journal and BusinessWeek best-selling author and leader of one of America's top sales training companies, Todd Duncan reveals the 10 most deadly mistakes salespeople make, and offers insight on how to avoid them. Duncan addresses the catastrophic mistakes that are commonly made, such as selling your product before knowing your customer or making unplanned calls on unknown customers, with clarity and directness.

Customers Know You Suck is the how-to manual for customer centric product marketing. Its highly actionable models, maps, and processes empower everyone to improve the customer experience (CX). Learn how to investigate, diagnose, and act on what's blocking teams. Gather the evidence and data that better inform decisions, leading to increased satisfaction, conversion, and loyalty.

The best companies and most successful salespeople live by a three-word mantra - "it's all about them" - because when they relentlessly focus their brand on their customers instead of themselves, their businesses flourish. All About Them shows listeners how to use this simple but extremely powerful influencing technique. Bruce Turkel, who has advised some of the world's greatest companies, including American Express and Bacardi, lays the groundwork by relating his personal journey of discovery to the "All About Them" principle.

📘 Listen, Detect, Help – by Nacho Caballero 💡 Struggling to grow your business? Want to sell more without losing authenticity? This book is a must-read for employees, entrepreneurs, and business owners who want to master sales, storytelling, productivity, and business management. With a practical approach and real-world experience, Nacho Caballero blends humor, storytelling, and proven strategies to help you: ✅ Sell effectively without feeling like a salesperson. ✅ Use storytelling to connect with clients and teams. ✅ Avoid common mistakes that can destroy your business. ✅ ...

The fact is, product-centered pitching simply doesn’t cut it anymore. Buyers don’t want to hear about your product’s features—they want to hear about how it can solve their problems or help them reach their goals. In The Revenue Acceleration Playbook, sales and marketing expert Brent Keltner introduces a proven go-to-market framework to increase personalization and authenticity across every step of the buyer journey—from initial buyer engagement and prospecting, to closing new deals and expanding customer relationships, to growing target market segments.

In today’s crowded market, capturing attention is no longer enough—you need to captivate, connect, and convert. The secret to achieving this lies in the power of storytelling. Once Upon A Brand: The Business of Storytelling reveals how founders, marketers, sales teams, and product leaders can use storytelling to transform their content, campaigns, and customer interactions. Bestselling author and business strategist Jon Smith shares his expertise on how stories can breathe life into your brand, turning ordinary messaging into unforgettable narratives that engage audiences and build ...

When it comes to negotiation, there is an ugly double standard. As women, if we make concessions to further a deal, we're viewed as weak. But if we play hardball, we can be seen as overly aggressive - and the strategy backfires. No wonder most women hate negotiating.