Business Communications Management

If today’s brands want to succeed, they have to be in the conversation, and influencers make that happen. The Age of Influence is an essential guide for marketing professionals and business owners who want to create and implement a highly effective and sustainable influencer marketing plan.

Penguin presents the audiobook edition of The Asshole Survival Guide written and read by Robert I Sutton. Being around assholes, whether at work or elsewhere, can damage performance and affect wellbeing: having one asshole in a team has been shown to reduce performance by 30-40%. And social media has only given rise to further incivility - 40% of people have experienced harassment online.

Otro gran librito lleno de sabiduría e instrucción para añadir a la exitosa serie 101 de John C. Maxwell. Basándose en muchos de los éxitos de librería de John Maxwell, este libro explora los principios eternos que se han convertido en el estilo característico del doctor Maxwell. Con voz concisa y franca, Maxwell se enfoca en las cualidades esenciales y probadas por el tiempo que son necesarias para el desarrollo de relaciones de mentor que marcan la diferencia en la vida de sus colegas y de su negocio.

Working with difficult people can reduce your morale, threaten your productivity, deplete your energy, and waste your time. But you don't have to be helpless in the face of other people's craziness! Knowing how to handle coworkers' disruptive behavior is one of the most important career skills you can have, allowing you to become a more valuable employee and a more self-reliant person.

Conflict at Work will show you how to step up to difficult issues and conflicts and get the results you need and want. Conflict at Work is different from any other self-help book because it provides you with an array of tools. You can build a plan that fits you perfectly and I promise that if you do, you will get the results you need and want. People miss opportunities every day to win at work. You don’t have to be one of those people. You can begin now living with less stress and performing at your best.

You didn’t leave your job to become your own worst boss. Most entrepreneurs start their business chasing freedom — only to find themselves drowning in client demands, late-night emails, last-minute requests, and non-stop availability that leaves them exhausted and resentful. The real secret to a profitable, sustainable, and joyful business isn’t working harder or saying yes to everything. It’s mastering gentle boundaries — clear, compassionate limits that protect your time, energy, and value without burning bridges or turning you into a robot. In The Art of Gentle Boundaries, real...

As the cycle of change increases its speed, leadership communication is becoming more important than ever. Since the original publication of Leading Out Loud in 1995, the development of a leader's message has become as critical to success as the delivery of that message. In this new and revised edition of his highly praised work, Terry Pearce explains how the events of recent years, including the information revolution, worldwide focus on terrorism, and the revelation of corporate scandals, have significantly increased the importance of authenticity in leadership....

We all desire success - but we don't all understand what success actually is. Success isn't a place you arrive at after working hard. That's a goal. Success is found in the character you maintain while you pursue your goals. It's about who we are and how we project our persona at work, at home, at school, and everywhere else. And all it takes to find success and fulfillment are simple shifts in the way we think. Perfect for leaders, influencers, businesspeople, coaches, teachers, and professionals of all industries, Shift Your Thinking for Success is a game-changer.

When it comes to negotiation, there is an ugly double standard. As women, if we make concessions to further a deal, we're viewed as weak. But if we play hardball, we can be seen as overly aggressive - and the strategy backfires. No wonder most women hate negotiating.

Have you ever heard yourself or someone else say: "Some of my best friends are...(Black, White, Asian, etc.)"? or "I don't think of you as...(Gay, Disabled, Jewish, etc.)"? or "I don't see color, I'm colorblind"? These statements and dozens like them can build a divide between us and the people we interact with. Though well-intended, they often widen the diversity gap sometimes causing irreparable harm personally and professionally.

Employers who refuse to adapt to the expectations of younger generations are losing out on top talent, as they leave for positions at companies with more modern practices. Learn what companies need to do to fit into the new normal in the workplace. Generation Y sees the world differently than any other generation in modern memory. And nowhere is this more evident than in the workplace. The astronomical shifts that this generation has seen in the economy, technology, and the world have changed what they want from life and work.

Stories have power. They move people in a way that facts and figures can't. Many leaders use stories as a tool, but leadership development expert Tim Tobin says most have no idea what tale their own leadership is telling. He shows how, by thinking of your career as a narrative - with a plot, characters, and an arc - you can increase your awareness of yourself as a leader and become more effective, insightful, and inspiring.

What qualities come to mind when you think about a good leader? Good listener, empathetic, good communication skills, humble, and clear expectations. Whether you're leading a small or large team, How to Be a Leader by former Honeywell CEO David Cote is a resource that will help you become the leader everyone respects and follows.

You probably already have the skills to be more fulfilled and successful. But sometimes it's about showcasing these skills so that colleagues, customers, friends, and the rest of the world can recognize what you do. Drawing on extensive research and inspiring real-life examples, psychologist and bestselling author Dr. Rob Yeung guides you through proven techniques that will get you noticed for all the right reasons.

Trabajar a distancia te da flexibilidad e independencia. Pero puede suponer un reto cuando se necesita trabajar en equipo con colegas o compañeros de trabajo. Cómo colaborar virtualmente cubre los aspectos básicos para trabajar de forma productiva -y colaborativa- desde cualquier lugar. En este audiolibro aprenderás a: Comunicarte con claridad a través de diversos medios y establecer vínculos con colegas a pesar de la distancia.

If you are one of the millions of people who wake up every morning with a deep desire to play bigger, but don't know how or where to start, then Bold New You is your road map on how to get out of your own way, take courageous action, and be a better leader of yourself. This audiobook is filled with personal stories and testimonials of how individuals, just like you, discovered deeper self-awareness, shifted their mindset and the roadblocks holding them back, and made some different choices so they could lead with stronger impact and influence.

In Leading with Empathy, acclaimed strategist and business leader Dr. Gautham Pallapa presents an insightful road map to leading people through adversity and empowering humans in the workplace, the home, and society. Through this book, the distinguished author examines the impact of recent world-shaking events and how they have impacted us as a species and as individuals. He explores how empathy can help alleviate some of the more harmful effects of hardship and offers key actions that empathic leaders can take to inspire their followers.

Pitching is about persuasion: radiating positivity, controlling the situation, winning an audience's trust, creating "fierce agreement", and getting them to want to give you what you're asking for. Written not just for a business audience, You Get What You Pitch For will approach the pitch as what it really is: a methodology for building productive, positive, mutually beneficial person-to-person interactions.

Personal presence is difficult to define but easy to recognize. People with presence carry themselves in a way that turns heads. When they talk, people listen. When they ask, people answer. When they lead, people follow. Personal presence can help you get a date, a mate, a job, or a sale. It can help you lead a meeting, a movement, or an organization. Presence is not something you're born with - anyone can learn these skills, habits, and traits.

Kasia Wezowski, a leading researcher on body language and communication skills, combines her cutting-edge research with Marshall Goldsmith’s leadership development methodology in this practical and timely resource for leaders. Goldsmith believes that a leader’s job is to bring out the best in each team member and Language That Leads breaks down the ten core qualities of leadership, providing easy-to-follow implementation steps to express, observe, and project these qualities effectively through verbal and nonverbal communication.