Business Communication Skills

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

Everyone has had a bad boss. You might have one right now. You might even be one. Bad bosses are a fact of the workplace, whether they’re short-tempered, unclear about expectations, or too disorganized to manage so much as a stapler. But how do you not only survive a difficult boss, but help your career thrive despite them? Written with Erikson's signature humor and warmth, Surrounded by Bad Bosses (and Lazy Employees) will help you deal with the most hopeless managers and employees you can imagine—and keep you entertained along the way.

Are the narcissists in your life making you miserable? Are you worn out by their constant demands for attention, their absolute conviction they are right (even when they’re clearly not), their determination to do whatever they want (regardless of the impact), and their baffling need to control everyone and everything around them? In this thought-provoking, sanity-saving audiobook, Thomas Erikson helps you understand what makes narcissists tick and, crucially, how to handle them without wearing yourself out in the process.

The legendary leader in the field of human behavior delivers the national best-selling must-hear phenomenon that changed the rules. Utilizing the latest advancements in human behavior, Dr. Lieberman's critically acclaimed techniques show you step-by-step how to gain the clear advantage in every situation.

Speak Easy is a framework to help anyone who is struggling with communication to learn the three A’s. They will learn how to be Articulate, Assertive, and Audacious when presenting their message and interacting with others. Eliminate hesitancy and build a voice full of power. In Speak Easy, you will learn: The traits that make up a confident communicator, how to use your thoughts, words, tonality, and body language effectively, strategies on how to develop an interesting personality, processes to create your own voice, ideas, and insights, and much more.

Real communication is much more than just talking. Once you've learned how to be a power communicator, there's no limit to how far you can go! Renowned communicator Nido Qubein shows you how to engage people's attention, how to help them understand you, and how to penetrate barriers others may unconsciously set up.

Unlock Your Leadership Potential in Just 30 Days. Are you ready to take control of your personal growth, enhance your emotional intelligence, and master the skills of exceptional leadership? Mastering Leadership Development is your comprehensive guide to achieving these goals in less than a month. In this audiobook, you'll discover: A 30-Day Leadership Mastery Plan: A step-by-step guide to becoming the leader you were meant to be. Foundations of Leadership Development: Learn the core principles that underpin effective leadership.

MSNBC’s Mehdi Hasan isn’t one to avoid arguments. He relishes them as the lifeblood of democracy and the only surefire way to establish the truth. Arguments help us solve problems, uncover new ideas we might not have considered, and nudge our disagreements toward mutual understanding. A good argument, made in good faith, has intrinsic value—and can also simply be fun.

> Talk Less, Say More is a revolutionary guide to 21st-century communication skills that will help you to be more influential and make things happen in our distracted, attention-deficit world. It's loaded with specific tips and takeaways to ensure that you're fully heard, clearly understood, and trigger positive responses in any business or social situation.

During her 20 years in broadcasting, award-winning news anchor Suzanne Bates conducted more than 10,000 interviews, during which she witnessed business leaders, politicians, and celebrities at their best and worst. Now a top CEO communication coach, Bates is renowned for her uncanny ability to transform even the shyest oratorical mouse into a public-speaking lion.

Average schools don't inspire greatness - and greatness is what our world needs if we are going to produce world-changing learners. In Culturize, author and education leader Jimmy Casas shares insights into what it takes to cultivate a community of learners who embody the innately human traits our world desperately needs, such as kindness, honesty, and compassion. His stories reveal how these "soft skills" can be honed while meeting and exceeding academic standards of 21st-century learning.

Skill with people is the one essential ingredient for success and happiness at home and in business. The Art of Dealing with People gives you the skills to take your people skills to a level that you never thought possible! Skill in human relations is similar to skill in any other field, in that success depends on understanding and mastering certain basic general principles. You must not only know what to do, but why you're doing it.

Saying the right thing the right way can make the difference between sealing the deal or losing the account, getting a promotion, or getting a pink slip. It's essential to be pitch perfect - to get the right message across to the right person at the right time. In Pitch Perfect, Bill McGowan shows you how to craft the right message and deliver it using the right language - both verbal and nonverbal.

In Ask Powerful Questions, Will Wise explains how the questions we traditionally ask are virtually meaningless when it comes to establishing connection. Introducing a set of practical tools for accessing and understanding others by changing the way we ask questions, Will shows how to transform "How are you? I'm fine, thanks" into a conversation that changes not only how you lead, but who you are as a person.

FonoLibro se enorgullece en presentar el audiolibro Las 5 Elecciones: Las Cinco El Camino Hacia Una Productividad Extraordinaria escrito por Kory Kogan, Adam Merrill, y Leena Rinne, una continuación de la saga de productividad de Franklin Covey. En esta oportunidad, los autores nos brindan una solución que viene como anillo al dedo para alcanzar una productividad grandiosa. En este sentido, la habilidad para discernir entre lo importante, lo menos importante, y lo no importante será una competencia clave para seguir adelante.

Taking a brass tacks approach to communication, How to Have Confidence and Power in Dealing with People explains how to interact with others as they really are, not as you would like them to be. The goal is to get what you want from them successfully - be it cooperation, goodwill, love or security.

Regardless of what you want to accomplish, from growing your business, creating a great company culture, championing a social cause, or affecting your habits, you can’t do it alone. The people around you define your success (whatever that means for you) and they have the potential to change the course of your life.

The time-tested secrets taught in this book include Cicero's three-step strategy for moving an audience to action and Honest Abe's Shameless Trick for lowering an audience's expectations. And it's also replete with contemporary techniques such as politicians' use of code language to appeal to specific groups and an eye-opening assortment of persuasive tricks, including Stalin's Timing Secret and the Yoda Technique. Whether you're an inveterate lover of language books or just want to win a lot more anger-free arguments, this audiobook is for you.

Difficult Conversations teaches you how to handle even the toughest conversations more effectively and with less anxiety. Based on 15 years of work at Harvard Negotiation Project and consultations with thousands of people, the authors answer the question: When people confront the conversations they dread the most, what works? Difficult Conversations walks you through a proven, concrete, step-by-step approach for understanding and conducting tough conversations.

This book is not just another public speaking and presenting skills book. It is not just a book of tips. This is the ultimate system for public speaking and presenting, whatever the situation.