Business Biography

The title “Bullfrog” is given to the Navy SEAL who has served the longest on active duty. Admiral McRaven was honored to receive this honor in 2011 when he took charge of the United States Special Operations Command. When McRaven retired in 2014, he had 37 years as a Navy SEAL under his belt, leading men and women at every level of the special operations community. During those four decades, Admiral McRaven dealt with every conceivable leadership challenge. The Wisdom of The Bullfrog draws on these and countless other experiences from Admiral McRaven’s incredible life.

Almost 10 years ago, Bloomberg journalist Brad Stone captured the rise of Amazon in his best seller The Everything Store. Since then, Amazon has expanded exponentially, inventing novel products like Alexa and disrupting countless industries, while its workforce has quintupled in size and its valuation has soared to nearly two trillion dollars.

Already a BBC documentary miniseries and excerpted in the Guardian, We Bought a Zoo is a profoundly moving portrait of an unforgettable family living in the most extraordinary circumstances. This touching memoir is set to be a major motion picture starring Scarlett Johansson and Matt Damon, in theaters December 23, 2011.

As a young college student in Atlanta, Vernon E. Jordan, Jr. had a summer job driving a white banker around town. During the man’s post-luncheon siestas, Jordan passed the time reading books, a fact that astounded his boss. “Vernon can read!” the man exclaimed to his relatives. Nearly 50 years later, Vernon Jordan, now a senior executive at Lazard Freres, long-time civil rights leader, adviser and close friend to presidents and business leaders and one of the most charismatic figures in America, has written an unforgettable book about his life and times.

Tu Lam is known not just for his remarkable accomplishments in the military, as a decorated Green Beret in more than two dozen international war zones, but for his exceptional work outside of it. His fellow soldiers know him for his successful company that he runs with his wife providing aid to military and law enforcement, as well as his tireless charity work for veterans with physical and mental disabilities. Others know him from his popular History Channel television series Forged in Fire: Knife or Death, or for his appearance in and contribution to Call of Duty: Modern Warfare.

Peter Lynch, one of the most successful investors of all time, shows you how to use what you already know to make money in the market. You'll discover why smart money is not so smart - and why you may be a better stock picker than the pros, how to follow your hunches and back them up with facts, how to disregard reports on the economy and pick your own time to buy and sell, and how to determine which types of stocks are right for you. Lynch is the former manager of the $9 billion Fidelity Magellan Fund, where he earned investors a $190,000 return on a $10,000 investment.

How a Michigan farm boy became the richest man in America is a classic, almost mythic tale, but never before has Henry Ford's outsized genius been brought to life so vividly as it is in this engaging and superbly researched biography. The real Henry Ford was a tangle of contradictions. He set off the consumer revolution by producing a car affordable to the masses, all the while lamenting the moral toll exacted by consumerism.

The training to become a fighter pilot is among the most competitive and difficult in the world with less than one-in-a-thousand succeeding. Pushing a cutting-edge jet to its limits at over 1,000 mph means that every split-second decision can have catastrophic consequences. This extreme environment has forged a group of warriors who for the last 50 years have been considered at the apex of decision-making theory and practice. In The Art of Clear Thinking Hasard Lee distills what he’s learned during his career flying some of the Air Force’s most advanced aircraft.

This printing of Men and Rubber: The Story of Business by Harvey S. Firestone is part of the Farnam Street Timeless Classics Series, where we continue with our goal of "mastering the best of what other people have figured out".

Mike Benner is a businessman, entrepreneur, and leader who built his success from the ground up. His story is one of ambition, perseverance, and seizing the right opportunities—proving that anyone can achieve greatness with the right mindset and work ethic. In 1955, a young boy in Chicago’s South Side began his entrepreneurial journey selling trash from the alley on 71st Street. That boy was Mike Benner, and little did he know that those small, odd jobs—whether shining shoes, delivering newspapers, or working at the circus—were shaping him into the self-made businessman he would become.

In Believe It, Jamie Kern Lima, founder of IT Cosmetics, shares the wild but true story of how a once-struggling waitress turned her against-the-grain idea into an international best-selling sensation, eventually selling the company for more than a billion dollars and becoming the first female CEO of a brand in L’Oréal’s 100-plus-year history.

Filled with sharply drawn, emotionally powerful senses, Walk Through Fire traces the hardships Sheila faced in her marriage and her professional life. Despite her skills as a violinist and music teacher, as well as her obvious entrepreneurial talent, she had to fight to overcome self-doubt and fears of failure. Sheila vividly details her struggles, including battling institutional racism, losing a child, suffering emotional abuse in her thirty-three-year marriage, and plunging into a deep depression with her divorce. And yet, out of that pain came renewed purpose and meaning.

A.G. Gaston, the poor grandson of slaves, was born in the Deep South in 1892. Over the course of his extraordinary life, he amassed a fortune of over $130 million and a vast business empire. The story of his remarkable life is written with eloquence and grace by his niece, an Emmy¿ Award-winning journalist and her daughter, who holds degrees from Yale and Harvard.

It’s estimated that each year between eighty and ninety million children around the globe are given a box of LEGO, while up to ten million adults buy sets for themselves. Yet LEGO is much more than a dizzying number of plastic bricks that can be put together and combined in countless ways. LEGO is also a vision of the significance of what play can mean for humanity.

As an incredible glass-ceiling breaker and the woman who brought timeless television shows like The Game and Being Mary Jane to cable, Debra Lee has been the visionary responsible for elevating Black images and storytelling for decades. Now she’s telling her own story, in an intimate and eye-opening tale about the triumphant and tricky moments of a career in entertainment.

From the founders of the international health-care behemoth Johnson & Johnson in the late 1800s to the contemporary Johnsons of today, such as billionaire New York Jets owner Robert Wood "Woody" Johnson IV, all is revealed in this scrupulously researched, unauthorized biography by New York Times best-selling author Jerry Oppenheimer.

Microsoft's CEO tells the inside story of the company's continuing transformation, tracing his own personal journey from a childhood in India to leading some of the most significant technological changes in the digital era. As much a humanist as engineer and executive, Nadella concludes with his vision for the coming wave of intelligent technologies and a distinct call to action for leaders everywhere.

As the coach during professional football’s most storied era, Tom Landry transformed the gridiron from a no-holds-barred battlefield to the highly-technical chess match it is today. With his trademark fedora and stoic facade, he was a man of faith and few words, for twenty-nine years guiding “America’s Team” from laughingstock to well-oiled machine, with an unprecedented twenty consecutive winning seasons and two Super Bowl titles.

As an heir to the Anheuser-Busch company and fortune, Billy Busch was raised on the real stories of how his family built one of America’s oldest and most iconic brands. Since the company was formed almost 150 years ago, the Busch family, their beer, the famous Clydesdales in their advertising, and even their style of business have become a symbol of the American dream—that not-so-outdated belief that hard work, grit, and a positive can-do attitude make anything possible. Family Reins tells the story of this legendary American family.

On the first day of high school, Kristina Ellis' mom - a single, working mother who lost her husband to cancer - informed her that she could not financially support her after graduation. Kristina would need to find her own way to pay for college. As an average student with less-than-impressive test scores, Kristina realized she would have to sell herself to scholarship committees if she wanted to stand out. That's when she devised the plan that led to her receiving over $500,000 in scholarships.