Business Advertising

Advertising is scary stuff, especially if you hate spreadsheets. If that's you, take heart! This audiobook will teach you how to run profitable advertising campaigns using a simple aggregate sales model. You don't need complex spreadsheets. You'll invest that time learning to find better images, and writing better marketing copy. You'll learn how to refine audiences, and the best part? You'll learn how to fit all this into 30 minute chunks. You'll learn to systematize your ad spend in a sustainable way that frees you up to write.

Get step-by-step training of the five ways to monetize your videos, get more views.

Have you been struggling to find answers about Facebook and Instagram ads? You ‘re not alone. When I was getting started with Facebook and Instagram ads, I had a lot of trouble finding the answers to questions I had such as, “How does the Facebook Algorithm work?” When I couldn’t find the answers to these questions even after buying expensive courses from Facebook Ad ‘gurus’, I had to learn on my own through spending over 16 million dollars on Facebook ads. After helping my clients achieve millions in sales, I decided that I wanted to write this book to help anyone who is in the...

Call it survival of the simplest - that's the bottom line for branders, political candidates, teachers, advertisers - anyone who must communicate today. Because with 500 billion messages going by per second, we can't win by delivering more data. Our brains crave less. They want help to make snap judgments on the least bit of info. They want us to package it for them - in very special, short sets of words called micro-scripts.

Dive deep into the electrifying world of esports monetization with 'Game Changer: The Ultimate Guide to Monetizing Esports'. As the esports scene witnesses unparalleled growth, there lies a treasure trove of opportunities waiting to be unearthed. Inside, you'll explore: 🎮 A panoramic view of the global esports market, covering major regions and their distinct characteristics. 🎮 Proven strategies and untapped avenues for monetizing esports, from sponsorships to broadcasting rights. 🎮 In-depth insights into current trends shaping the future of the esports landscape. 🎮 Exclusive ...

Once in a while, a new platform is born, and a small number of people who harness its power are able to build the biggest brands of their time. You can be next. With over 800 million users and growing, TikTok is quickly becoming the most popular social media platform, leading influencers, brands and average joe’s to wonder “How can I use TikTok to grow my following”? We get it, tackling a new social media platform is a big challenge; but with great challenges come great opportunities, you just have to know how to do it.

Here is what you’ll learn about from this audiobook: Why social media is going to change your business, how to gain both organic and paid customer (traffic) in the most effective way, the number one mistake you might make on social media that is killing your potential growth, six reasons why people fail when building their social media presence, how to build your business and personal brand via social media, how to use social media for specific franchises, and much more.

Are you tired of working for someone else in a job that doesn't fulfill you? Have you been dreaming of starting your own business and being your own boss? Look no further than The Sweaty Startup Guide to Starting Your Own Lawn Care Business. This comprehensive eBook will guide you through every step of the process of starting your own successful lawn care business. From identifying your target market to creating a business plan, dealing with difficult customers and innovating to stay ahead of the game, you'll be ready to hit the ground running. Chapter one introduces you to the industry, ...

Harnessing brand power within financial services demands a new way of thinking. It’s not quick. It’s not easy. But it’s a shift that any financial institution can adopt and it’s worth the investment because great brands all speak the same language: returns. Great brands get great returns every time. Cutting expenses and hoping for the best feel like safe solutions when business is unstable. But to be relevant today and ensure growth tomorrow, financial institutions should take a cue from consumer brands. It’s time to connect with customers and create meaningful experiences.

The world of digital media is changing at a phenomenal pace. Constantly evolving technologies are transforming not just how we access our information but how we interact and communicate with one another on a global scale. Understanding Digital Marketing is a practical, no-nonsense guide to web-marketing, the rules of new media, and researching the new generation of digital consumers. This fourth edition has been thoroughly revised with more information, fresh examples and case studies, and the latest developments in the industry.

Getting Noticed isn’t the secret to social media, but rather a no-fluff, take-charge guide to the way we present ourselves and our businesses, and how we connect with consumers online. Author Lindsay Teague Moreno knows the hardcore mom life. In between wash cycles, putting the kids to bed for the fifth time, and balancing a to-do list that would make Santa jealous, she grew a business from nothing into a team of over 300,000 people producing over $15 million dollars each month in just three years.

Every industry around the globe is being completely disrupted. Brands know a new approach is needed. But most don't realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements. Friction argues that brands don't simply need clever messages or new, shiny technologies. They need a fundamental change in strategy. Friction provides a system for embracing transparency, engaging audiences, creating evangelists, and unleashing unprecedented growth.

With AI we now realize that you can easily create any type of book that we wish, so where do we start? What if we start with proven winners? What if we create a book that's similar to a bestseller? I am going to show how to create a book lightning fast with my secret method. This method isn't for just creating romance books, it can be applied to any kind of book you want to create I use the the power of ChatGpt plus my method to create books that have the ability to become bestsellers fast. Check it out, you will be blown away by this method.

The opportunities Facebook presents for businesses to connect to their customers and advertise their products and services as well as manage their brand identities is simply too good to pass up for any serious business. By not optimizing the myriad of possibilities Facebook offers to the modern online entrepreneur, you are leaving money on the table!

Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Listeners will learn how to develop skills to create the perfect presentation.

A mediocre category designer will beat a world-class marketer every day of the week. The reason is because all marketing sits within a context. "He or she who frames the problem owns the solution." Without this context—without a category—your marketing becomes nothing but screaming, shouting, and pitching customers with deals, discounts, and other short-term tactics in the hopes of landing a sale.

A proto-meme is beginning to ‘go critical’. If you’re looking at this book you might even be a part of that meme. Somewhere the advertising business kinda lost the plot, we’re not sure exactly sure where. So many incompetents, who can’t know we are incompetent because the skills we need to produce the right answers are exactly the skills we lack in order to know what a right answer is. What happens now? Who knows? But let’s tackle it head-on with punk rock, cheap philosophy and evolutionary psychology and take a hair-raising ride to the Dunning-Kruger peak of advertising…

We all try to influence others in our daily lives. We are all marketers, whether you are a manager motivating your team, an employee making a big presentation, an activist staging a protest or a company executive selling the next big thing. In For the Culture, Marcus Collins argues that true cultural engagement is the most powerful vehicle for influencing behaviour. To effectively engage with communities we first need to think hard about what we will contribute to those communities and how we align with their core values.

There are many different approaches you can take when building a personal brand, however, sometimes, you just need to stick to something and be consistent with that game plan and that one only. This is why Personal & Business Branding was created - so you can get the head start you deserve and blow up your brand.

The second edition of Building the Successful Theater Company takes listeners even deeper into the world of theatrical production, examining in great depth the financial realities of establishing - and maintaining - a successful organization. This indispensable reference is updated to include more theater company profiles with expert advice to better reveal the pitfalls, passions, and practicalities of the theater industry.