Building Business

Do you have trouble keeping your team focused, motivated, and committed to the pursuit of their assigned goals? The truth is, the majority of bosses fail to inspire their employees to be engaged and productive at work. And they're often frustrated by their inability to incite their team to action.

You've got a great idea that will increase revenue or boost productivity—but how do you get the buy-in you need to make it happen? By building a business case that clearly shows your idea's value. That's not always easy: Maybe you're not sure what kind of data your stakeholders will trust. Or perhaps you're intimidated by number crunching. The HBR Guide to Building Your Business Case, written by project management expert Raymond Sheen, gives you the guidance and tools you need to make a strong case.

Managing up helps you build the sort of relationships that foster more communication, collaboration, cooperation, and understanding between people at different levels of power, with a variety of perspectives and skills. Managing Up is your personal manual for building this vital skill so you can begin building your best future. Real-world strategies give you a set of actionable steps, supplemented by expert advice from a top leadership consultant that helps you get on track to advancement.

In Launching & Building a Brand for Dummies, Amy Will covers everything from crafting a powerful brand identity and planning that all-important launch to being prepared to scale up as you begin to take off.

Are you an entrepreneur or business leader, feeling overwhelmed by AI assistants, chatbots, machine learning, Agentic AI and the surge of Large Language Models, but don’t know how to make them work for your business? What if you could have repetitive and time-consuming tasks managed by Artificial Intelligence—freeing you, your team and your business to focus on innovation, strategic thinking, and next-level customer experiences? Whether you’re a total beginner or already know some AI basics but haven’t explored AI agents deeply, this book will guide you. Discover how AI agents can ...

A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. This groundbreaking book provides the illusive and compelling answer. Using studies drawn from the experiences of Nike, Marlboro, Ivory, and other powerhouse brands, the authors show that the most successful brands are those that most effectively correspond to fundamental patterns in the unconscious mind known as archetypes.

Your organization's culture can feel like something that has a life of its own; it's long-standing, inherited, and seemingly impermeable - in fact, a strong culture is often an obstacle to doing new things or going in new directions. But leaders are the stewards of a company's culture and have the power to shape it. The best leaders know that organizational culture is a fundamental and powerful management tool that can drive positive outcomes.

Ever thought about making money by publishing books on Amazon? Curious about unlocking the potential to make huge amounts of money through Amazon KDP Self-Publishing? "Amazon KDP Self-Publishing Made Easy" is your personalized blueprint to effortlessly navigate the world of self-publishing on Amazon KDP. It's not just about understanding the process; it's about turning that knowledge into a profitable self-publishing venture, making it the perfect guide for beginners. How does this book simplify the often-overwhelming process of self-publishing on Amazon KDP? This guide takes you by the ...

Sharing personal stories of his journey to build multiple brokerages, Sean Moudry will walk you through each step that you must take to build a profitable and rewarding real estate brokerage. It’s a challenging business and much different than a typical service or retail business. Learn how to prepare for and navigate difficult choices like business models, company branding, necessary staffing, software, and budgeting. This book was a collaboration with the real estate media company The Close. The Close is providing the supplemental charts, downloads, and many other resources to ensure ...

For those who want to learn how to become a better leader to influence, inspire, and impact others. This valuable eBook shares tips and practical steps to improving your leadership skills. When you're leading a group, do you feel like no one pays attention to you? Feeling like you can't accomplish anything? Are you having trouble meeting your daily, weekly, monthly, and yearly goals? Own up to this problem without blaming yourself. There may be a number of reasons for this, including a lack of leadership skills, a lack of communication skills, or a lack of planning and organization skills. ...

You can't get a loan without credit. You can't get credit if you don't have money. Anyone who's ever started out in life has faced this harsh realization. Don't get me started on how much tougher the process is for a person starting up a business. Learn the ins and outs of establishing and building business credit so you can maximize the use of leveraging other peoples' money for you and your business gain.

This is the book about money for people who don't even want to think about money, until the arrival of that inevitable day when we all realize we must come to terms with this thing called money. Everyone has pain and challenges, strengths, and dreams about money, and many of us mix profound shame into that relationship. In The Art of Money, Bari Tessler offers an integrative approach that creates the real possibility of "money healing", using our relationship with money as a gateway to self-awareness and a training ground for compassion, confidence, and self-worth.

How do some people bounce back with vigor from daily setbacks, professional crises, or even intense personal trauma? This collection of articles from HBR includes "How Resilience Works", by Diane Coutu; "Resilience for the Rest of Us", by Daniel Goleman; "How to Evaluate, Manage, and Strengthen Your Resilience", by David Kopans; "Find the Coaching in Criticism", by Sheila Heen and Douglas Stone; and much more.

What you’re about to discover is not theory. This is the same strategy I’ve used to create an ongoing 6-figure nutrition revenue stream for my fitness business in a town of only 1,400 people. If I can do it, you definitely can do it! This has nothing to do with any new, fancy marketing software or tactic. It has nothing to do with any kind of newfangled sales funnel model or setup. And it has nothing to do with the latest marketing trend or fad. The method I’m going to share with you is unlike any of the common nutrition courses or certifications that teach you “head knowledge,” ...

Plan Like a Millionaire is part of a riveting three-part series, and it's all about elevating your game and setting goals like a seven-figure earner. In this wealth-inspiring listening journey, Rachel reveals the secrets of how to set goals, manage time wisely, build essential support systems, break free from financial constraints, and make savvy money decisions.

Unleash the Power of Customer Experience: Create a Winning Program Are you ready to take your organization's customer experience (CX) to the next level? In this thrilling guide, you'll discover the tools and strategies to build an unstoppable CX management program that propels your business from good to great. Step into the role of a daring leader equipped with the knowledge to craft a top-performing CX program that adds tangible value and agility and sets your business apart from the competition. Say goodbye to obsessing over surveys and scores and instead focus on intentional business ...

If you want to learn how to use your brand to gain customer recognition, loyalty and trust, you’re in the right place! Learn branding for startups now. And how to use these free tactics to increase your sales. In this short read, you will gain insights into major brands. And learn how you can use their time tested money making strategies in your business. In this book, I also cover: brand persona vision & values unique value proposition brand consistency and more Fun fact: When people are loyal to your brand, they’re automatically interested in your new offerings. Who wouldn’t want ...

Become the effective, proactive leader you aspire to be with this practical tool kit for leading people and organizations.

Are you a non-technical entrepreneur looking to leverage AI for business success? Feeling overwhelmed by the tech world but know you need to master ChatGPT to stay competitive? This comprehensive audiobook is your step-by-step guide to building profitable online ventures using ChatGPT - even if you've never written a line of code! Created by successful AI entrepreneurs, our guide breaks down complex concepts into actionable, beginner-friendly strategies.

Family Inc. is not just a personal finance book; it is a "how to" guide for achieving financial security. By borrowing time tested principles used in business and applying them to family financial planning, Family Inc. provides a powerful framework for navigating all of life's big financial decisions. You will learn how to think strategically as the Family Chief Financial Officer; how to make investments in education and yourself to benefit your career; how to manage your hard-earned money to make it work for you; and much more.