Building Business

Aaker on Branding distills the most essential branding principles from David Aaker’s extensive works, offering a comprehensive guide to building a strong, enduring brand. This compact resource provides businesses with actionable insights on brand strategy, brand portfolios, and brand management, addressing key branding challenges and offering a road map to prioritize and apply Aaker’s concepts effectively.

"Mastering Incident Management" is a comprehensive guide that equips organizations with the knowledge and strategies needed to build a resilient and effective incident management structure. In today's complex and interconnected world, incidents can disrupt business operations and have far-reaching consequences. This book provides a step-by-step approach to establish a modern incident management framework that enables organizations to detect, respond to, and resolve incidents efficiently. The book begins by emphasizing the importance of incident management and its role in minimizing the ...

In 2017, when she was only twenty-two, Lauren Simmons became the youngest full-time female trader at the New York Stock Exchange, and the second African American woman in the Exchange's 228-year history to hold such a position. Driven by a passion for empowering women, Millennials, Gen Zs, and minorities to become more financially savvy, she now shares her experience and knowledge in this savvy financial guide. Simmons brings a fresh perspective to personal finance.

Best-seller classique "L'homme le plus riche de Babylone" pour développer une excellente discipline financière ! George S. Clason révèle ses secrets pour créer, accroître et préserver la richesse. Ce livre a été publié pour la première fois en 1926 et a déjà rencontré des millions d'adeptes enthousiastes. De nos jours, dans presque 100 ans, il ne perd pas son actualité !

Conklin’s audiobook is an interesting and informal discussion with the listener about the five principles of human performance; principle by principle, section by section. These five theories about how humans perform in organizations are principles, the building blocks of human performance, through which we have established a new way to think about safety and reliability in our worlds...and changing the way we think about work is a vital step toward improvement.

Do you dream of becoming a male author in South Sudan, a country overflowing with stories but lacking a strong reading culture? Panyim and Nyakor, your guides on this journey, are here to show you the way. Panyim burns with a story, but the harsh reality is finding readers in a nation where oral traditions hold sway. Together with his business-savvy friend Nyakor, they embark on a groundbreaking adventure: self-publishing in South Sudan. Books Business equips you with the tools and inspiration to succeed, tackling challenges unique to aspiring South Sudanese authors: Craft a compelling ...

Hands down. No debate. We all know that word-of-mouth can turn a company, product, or service into a roaring success or a crashing failure. This updated, information-packed new edition offers you a proven model for developing your own word-of-mouth marketing plan.

Maybe you’ve been dreaming of landing a higher-paying career, or starting a profitable online business? Perhaps you want to finally learn what you were never taught about real estate or the stock market? Or maybe you want to take a chance on Bitcoin and Crypto—without losing everything. Regardless of your current age or net worth or any financial errors you’ve made in the past, I’ll reveal the exact strategies we've used to grow our wealth from $0 to over $2M and counting.

In the world of sales, there is often an emphasis on closing deals and achieving short-term success. However, the true power of sales lies not in one-time transactions, but in the art of building long-term relationships with clients. This book explores the importance of shifting our focus from immediate gains to cultivating lasting connections, and how this approach can revolutionize the way we approach sales.

Are you good at working with your hands? Do you love creating things? Would you like to start a profitable side hustle, but don’t know where to begin? Maybe you already make and sell your own soap, but you don’t know how to find new customers. No worries: My book, Ultimate Guide to Building a Soap Making Business Empire can give you the knowledge and inspiration to start making and selling your own unique line of handmade soaps.

Once in a lifetime, a book comes and changes everything. This book is being called this century's Think and Grow Rich. The author, Jason McClure, grew up in poverty in Pine Snag, AR. During college, he attended a motivational rally that changed his outlook. It was literally the first time he heard about positive thinking, the power of beliefs, and goal setting. That event was 20 years ago, and this book results from his reading, research, and reflection. This book is for people with similar backgrounds. If you grew up with limited resources, advantages, and opportunities but dared to want ...

If you’re in restoration, you know what I mean — hustle worked, until it didn’t. One day, you were drying carpets, and the next you were running a restoration company. Now, you’re looking around for the resources: the business acumen, the cashflow answers, or the simple organizational tools to scale a thriving company. And my guess is, you’ve looked, but those tools have been hard to find, because no one’s ever provided a resource like that, specifically for restorers. That is, until now!

Ahora usted puede rápida y efectivamente estudiar y poner en práctica el mejor programa de desarrollo personal de todos los tiempos. En solo diez minutos al día, puede comenzar a implementar los principios del éxito que ha hecho a más millonarios e influyentes de gran impacto que cualquier otra filosofía del éxito.

It’s easy to think working less and making more is something available only to a blessed few. James has proven over and over again this is not the case. If you want to build a business that gives you financial peace of mind while allowing you to enjoy life now, not later...Work Less, Make More will get you on your way. It will help ensure the business you're building will work for you, not the other way around.

From the creator of the viral series Rich vs. Really Rich, comes a modern formula for building wealth in today’s economy that optimizes your quality of life over the amount in your bank account. Really Rich is a timely work of prescriptive finance by social media influencer and entrepreneur Nicholas Crown. Crown provides listeners with an original ten-point formula for building wealth and happiness.

Use this guide to storytelling as a sturdy foundation to change how you use stories. You can build solid stories to support your goals in business and life. The provided examples are from some of the world's greatest speakers, storytellers, with advice from leading experts. From best-selling authors to generation-changing motivational speakers, this audiobook covers all the fundamentals of outstanding storytelling. It will help you deliver stories to audiences that will leave them personally affected and motivated.

How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them

In the world of sales, YOUR WORDS MATTER. The way you communicate can either make or break a deal. It's not just about what you say, but how you say it. That's where "101 Things You Should Never Say in Sales (and What to Say Instead)" comes into play. This enlightening guide offers insights into the art and science of effective communication in sales. This is not just another sales book; it's a comprehensive manual that will help you refine your sales narrative, enhance your positioning, build positive engagement, and promote a customer-centric approach - all through the power of words. The...

Networking is often considered a necessary evil for all working professionals. With social media platforms like LinkedIn, Twitter, Instagram, and Facebook at our disposal, reaching potential investors or employers is much easier. Yet, these connections often feel transactional and agenda-driven, leaving professionals feeling burnt out and stressed out.

A culture of trust for all companies large and small is invaluable. Trust turns deflection into transparency, suspicion into empowerment, and conflict into creativity. And what many have learned unfortunately is that no enterprise is too large or too successful to withstand a lack of trust within its walls. In The 10 Laws of Trust, JetBlue chairman and Stanford Graduate School of Business professor Joel Peterson explores how a culture of trust gives companies an edge.