Brain Science

Consciousness is our gateway to experience: it enables us to recognize Van Gogh’s starry skies, be enraptured by Beethoven’s Fifth, and stand in awe of a snowcapped mountain. Yet consciousness is subjective, personal, and famously difficult to examine: philosophers have for centuries declared this mental entity so mysterious as to be impenetrable to science. In The Ravenous Brain, neuroscientist Daniel Bor departs sharply from this historical view, and proposes a new model for how consciousness works.

In every area of life, from business to relationships to health, we act on outdated instincts that were built to help us survive a world ruled by scarcity and danger. But in today's world, those same instincts stop us from succeeding in the environment in which we actually live: a diverse world of abundant choices, and almost limitless connections. Now evolutionary biologist Dr. Rebecca Heiss offers a new approach that harnesses the power of our instincts, and redirects them to work for us rather than against us.

Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along. Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that.

The 1950s were a transformative, even revolutionary decade in the history of brain science. Using new techniques for probing brain activity and function, researchers in neurosurgery, psychiatry, and psychology achieved dramatic breakthroughs in the treatment of illnesses like epilepsy and schizophrenia, as well as the understanding of such faculties as memory and perception. Memory was the site of particularly startling discoveries.

Bill should know that you never complain in the Troopers. But when his new foot looks like it's turning into something green, scaly, and abundantly clawed, a visit to the medics would seem to be reasonable. But before he can say "Quintiform computer error", he seems to have got himself volunteered again, this time for a suicide mission on Tsuris - the planet nobody ever comes back from.

Most of us recognize that climate change is real yet we do nothing to stop it. What is the psychological mechanism that allows us to know something is true but act as if it is not? George Marshall’s search for the answers brings him face to face with Nobel Prize-winning psychologists and Texas Tea Party activists; the world’s leading climate scientists and those who denounce them; liberal environmentalists and conservative evangelicals. What he discovers is that our values, assumptions, and prejudices can take on lives of their own, gaining authority as they are shared.

It has been remarked that if the brain were so simple we could understand it, we would be so simple we couldn’t. Commencing with a brief history of neuroscience, from the ancient practice of drilling holes in the head to relieve headaches to the latest results from MRI and CT scans, this accessible guide sets out to explore exactly what we do know about the brain. Including the most up-to-date research on the cerebral processes, this entertaining introduction assumes no previous scientific knowledge.

As you delve into this audiobook, you'll navigate realms of tranquility, introspection, and profound insights, tapping into the potential of the alpha state—a bridge between conscious and subconscious. Alpha Mind Mastery not only guides you to a peaceful mind, but also equips you to reshape your consciousness, break free from limiting beliefs, and embrace a world of endless possibilities. Unlock a deeper understanding of yourself and the boundless potential within with Alpha Mind Mastery.

Neuroscientist Camilla Nord reveals how the small things we do to lift our mood during the course of a day - a piece of chocolate, a coffee, chatting to a friend - often work on the same pathways in our brain as the latest pharmacological treatments for mental health disorders. Whether they help us to manage pain, learn from experience or expend energy on the things that are important for our survival, these conscious actions are part of a complex self-regulating process that is unique to each individual and the constant backdrop to our everyday lives.

From one of the most innovative neuroscientists at work today, an investigation into the bias toward optimism that exists on a neural level in our brains and plays a major part in determining how we live our lives.

Sebastian Seung, a dynamic professor at MIT, is on a quest to discover the biological basis of identity. He believes it lies in the pattern of connections between the brain’s neurons, which change slowly over time as we learn and grow. The connectome, as it’s called, is where our genetic inheritance intersects with our life experience. It’s where nature meets nurture. Seung introduces us to the dedicated researchers who are mapping the brain’s connections, neuron by neuron, synapse by synapse.

A leading brain scientist's look at the neurobiology of pleasure-and how pleasures can become addictions. Whether eating, taking drugs, engaging in sex, or doing good deeds, the pursuit of pleasure is a central drive of the human animal. In The Compass of Pleasure Johns Hopkins neuroscientist David J. Linden explains how pleasure affects us at the most fundamental level: in our brain.

When two brainless brothers wake up one morning and realize they’ve lost something important—their brains—they set off on the dumbest adventure ever! From fighting evil villains and escaping dangerous heists to crashing into space and accidentally outsmarting an AI overlord, their ridiculous journey is filled with laugh-out-loud moments that will leave listeners in stitches!

Immerse yourself in the enriching experience of personal growth and self-discovery with "Mindful Journeys". This compelling eBook invites you to embark on a transformative expedition into mindfulness, a practice grounded in the power of the present moment. Setting sail with an engaging introduction to mindfulness, the book elucidates the profound understanding and historical origins of this philosophy. Become one with the essence of mindfulness, exploring its multitudinous benefits that can beautify your existence in awe-inspiring ways. Dive deep into the enigmatic realm of the brain with ...

Will increased scientific understanding of our brains overturn our beliefs about moral and ethical behavior? How will increasingly powerful brain imaging technologies affect the ideas of privacy and of self-incrimination? Such thought-provoking questions are rapidly emerging as new discoveries in neuroscience have raised difficult legal and ethical dilemmas. Michael Gazzaniga, widely considered to be the father of cognitive neuroscience, investigates with an expert eye some of these controversial and complex issues.

For generations, we've been taught that women and men differ in profound and important ways. Women are more sensitive and emotional, whereas men are more aggressive and sexual, because this or that region in the brains of women is smaller or larger than in men, or because they have more or less of this or that hormone. This story seems to provide us with a neat biological explanation for much of what we encounter in day-to-day life. But is it true? According to neuroscientist Daphna Joel, it's not.

The Woman Who Couldn't Wake Up tells Anna's story-and the broader story of her diagnosis, idiopathic hypersomnia (IH), a shadowy sibling of narcolepsy that has emerged as a focus of sleep research and patient advocacy. Quinn Eastman explores the science around sleepiness, recounting how researchers have been searching for more than a century for the substances that tip the brain into slumber.

Imagine living in a world where people use their computers, drive their cars, and communicate with one another simply by thinking. In this stunning and inspiring work, Duke University neuroscientist Miguel Nicolelis shares his revolutionary insights into how the brain creates thought and the human sense of self - and how this might be augmented by machines, so that the entire universe will be within our reach.

Joe Biel, author of A People’s Guide to Publishing, draws on twenty-six years of business ownership and management experience to walk you through how to think like a business owner, plan, strategize, manage budgets, scale up, and keep your focus on what’s most important. Dr. Faith Harper, author of the bestselling Unf--k Your Brain, provides vital skills that aren’t often lauded in business books, such as overcoming imposter syndrome and other fears, communicating your boundaries, and building mutually beneficial relationships.

TedW was one of the greatest baseball players of his time. He was also a military hero. Upon his death, TedW’s body and head were cryogenically preserved in the hope that he could be revived someday in the future by advanced medical technology. Barwell Hollings presents a tale about a twentieth century sports and military hero who is revived hundreds of years in the future into a world that is radically different from the one he lived in before his death. Now TedW is faced with the greatest challenge of his life. Can he adapt and even thrive in this new world?