Behavior Change

Every leader recognizes the importance of an effective communication strategy. But, how do you consistently succeed in telling the story of your brand or organization? It takes a model and a guidebook written by three authors who have spent decades learning the art and science of creating powerful stories for some of the world's best marketing organizations.

We humans crave security. Yet, continual change and adaptation are the lifeblood of a company. Keeping an organization competitive and relevant means regular change, thus shattering the sense of security people have with their jobs and their livelihoods. It’s no wonder people resist change. No matter a global corporation or small business, change is often "done" to a voiceless workforce.

It is said that more than 18 percent of the global population lives with some form of anxiety or another and that 100 percent of the global population experiences anxiety as an emotion in their lives. Anxiety is something that is uncomfortable for many, but can become seriously problematic for some people. The reason why it becomes so problematic varies from person to person, which is why finding a way to resolve anxiety and cure yourself of its grip can be challenging.

In her first book, What Your Customer Wants and Can't Tell You, author and behavioral economics specialist Melina Palmer, applies the science of behavioral economics to unlocking what is behind customer decisions. Behavioral economics combines elements of economics and psychology to understand how and why people behave the way they do in the real world. Now, in her sequel, What Your Employees Need and Can't Tell You, she offers a highly actionable roadmap for business executives and managers faced with the task of instituting successful organizational change.

Covid-19 has heightened career uncertainty in a work landscape dominated by turbulence and change, and it is directly impacting how people are entering—or re-entering—the workplace. But as Lindsey Pollak makes clear, the pandemic merely accelerated trends that have been building. While this new world is complicated, you won’t have to navigate it alone. For twenty years, Pollak has been following the trends and successfully advising young professionals and organizations on workplace success. Now, she guides you through the changes currently happening—and those to come.

We all travel along various rivers in life, which means at any moment we can find ourselves navigating their uncertainty—whether a global pandemic, a new boss, a shift in employment, business restructuring, a new role on a team, the birth of a child, divorce, or responding to a setback on a project or personal goal. Change is going to happen. It's a fact of life. Understanding your reactions and making good choices could make the difference between capitalizing on an opportunity or resisting and missing an important chance.

Companies need to grow, innovate, and adapt to changing needs. But stressed-out employees rarely go the extra mile, chaos rarely produces agility or speed, and it’s hard innovate or grow while bleeding talent to turnover and quiet quitting. This is how change stymies the very progress that it seeks. Drawing on decades spent leading HR operations at Deloitte and Cisco, Ashley Goodall explores the essential nature of human performance and offers a radical new alternative to the constant turbulence that defines corporate life.

**Unleash Your True Potential with "Unwinding the Spiral" – Your Transformational Guide to Mastering Habits!** Dive into the mesmerizing journey of self-discovery and harness the transformative power of habits with "Unwinding the Spiral". This revolutionary eBook is your ultimate manual to understanding and reshaping your habit loops, bringing about lasting change that echoes through every aspect of your life. Embark on an explorative adventure starting with the unveiling of the Habit Loop. Discover the intricate science behind habit formation, the profound role of triggers and rewards, ...

The purpose of creating this audiobook is to help the listener to understand as much about influencing human behavior as possible. Like most things in life, it is possible for anyone, regardless of background, to learn and put this information into practice and become a truly influential individual. Learning and applying the skills herein will help the listener to win more friends and gain more influence over people even without having a form of authority over them.

To overcome the radically different challenges of inequity, division, and scarcity of resources that will only increase in the future, the most successful and valuable leaders are those with the traits to be rebuilders. Taking Charge of Change is written for anyone seeking to be the driver of real change and an integral part of rebuilding the structures and foundations of American communities and companies throughout the decade ahead.

Eager to change the world? Learn how you can have a greater social impact through your everyday purchases. Covering topics that range from why not all factories are evil, to how our morning coffee can be the easiest way for us to use our purchasing power for good, Buy the Change You Want to See makes us better-informed consumers.

Communicating Through Change is a life-changing book, which will show you how to communicate through major changes in your life, and to best express yourself when you need to be heard. It is packed with real-life stories, practical exercises, insightful tips, and uplifting affirmations. Addressing relevant challenges, which everyone meets at one time in their life, this book will give you hope, resilience, and clarity about how to move forward. By sharing her vulnerability with authentic openness, the author helps you to find your inner strength and to speak up for yourself.

As fandom sheds its longtime stigmas of geekiness and hysteria, fans are demanding more from the celebrities and brands they love. Digital tools have given all organizations - from traditional businesses to tech start-ups - direct, real-time access to their most devoted consumers, and it's easy to forget that this access flows both ways.

Inspirational and creativity. That’s what this book is!

Prepare to embark on a transformative journey towards personal growth and lasting behavior change with Mastering Behavior Change by Tate McGhee, MS, BCBA. This exceptional self-help book defies conventions by presenting the complex concepts of applied behavior analysis in an easily digestible format suitable for men of all ages.

Simon Pack's life has been a series of whipsaw S-turns: Marine General; West Point Superintendent; hobo; Governor of Montana; writer. Now restless, he leaves Montana with his new K-9, Keto, not knowing what's ahead. This is Pack's most acute turn yet. The former Governor and General finds the perfect opportunity to dig into a question that's bothered him for years: should we question a single individual's acquisition of a vast expanse of land in a short period? Pack thinks so, and meets people forced off land their families have lived on for ages. On behalf of the displaced, Pack clashes ...

For the past few years, mindfulness has begun to transform the American workplace. Many of our largest companies, such as General Mills, Ford, Target, and Google, have built extensive programs to foster mindful practices among their workers. Mindful Work is the first audiobook to explain how all sorts of businesses and any kind of worker can benefit from meditation, yoga, and other mindful techniques.

There is a behavioural nirvana. One that is calm, purposeful, and respectful. Where poor behaviour is as rare as a PE teacher in trousers and where relationships drive achievement. Annoyingly and predictably, the road is hard and the ride bumpy and littered with cliches. It is achievable though. And when you get there it is a little slice of Heaven.

Leading Inclusion is not a how to book; it’s a how to be book—one that educates, challenges, and empowers you and your C-suite and board colleagues to lead a diverse workforce effectively. You’ll learn the historical facts that created the racial inequities and systemic injustices that show up in the workplace, even today. Leading Inclusion shows the importance of taking the pulse of all your employees, so you can identify meaningful actions to build an inclusive, respect-first organizational culture.

Why are some organizations more innovative than others? How can we tap in to, empower, and leverage the natural innovation within our organizations that is so vital to our future success? Now more than ever, companies and institutions of all types and sizes are determined to create more innovative organizations. In study after study, leaders say that fostering innovation and the need for transformational change are among their top priorities.