Basketball Business

What can you learn from the most successful companies in the world? The NBA Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled the exciting basketball league to become the powerhouse it is today.

In The Jump, one of America's great sports writers follows high school phenom Sebastian Telfair on his quest for NBA stardom - and exposes all that big-time sports in America has become, the good and the bad. Kevin Garnett, Kobe Bryant, LeBron James - all became NBA superstars without playing a day of college ball. In 2004, Coney Island's 5-foot-11 Telfair became the first small player ever to jump straight from high school to the NBA when he signed contracts with the Portland Trail Blazers and Adidas worth $25 million.

A deeply revealing memoir of big wins and hard lessons from a seasoned executive caught smack in the middle of the trillion-dollar soft power struggle pitting China against Hollywood, the NBA, and American business....

If you’re a sneaker head, you know him as the Savior of Nike. If you’ve watched Air you saw Matt Damon’s portrayal of the man who discovered Michael Jordan and how he revolutionized the payment structure of endorsements for athletes. Legends and Soles tells Sonny’s story – his blind-sided firing by Nike Chairman Phil Knight, the landmark 2021 Supreme Court decision that upended big-time college sports, the countless days and nights of watching athletes compete, and so much more that only Sonny can retell.

Drawing on two decades of leadership and coaching research, Vallée and Bloom reveal the proven strategies behind the University of Windsor women’s basketball team’s transformation from last place to five-time national champions. Dare to Win bridges the gap between theory and practice, blending leadership insights, real-world examples, and Vallée’s experiences as both an academic researcher and a championship-winning coach. This invaluable resource is perfect for anyone seeking to build successful teams and elevate leadership, management, and coaching skills in sports and beyond.

In 1994, Joseph N. Gagliano calmly sat back, put his hands behind his head and smiled as the NCAA clocked ticked down the remaining last seconds of the game. It was the third game in a row Joe had bet on where the point spread had to land on a specific number. With millions at stake, was he nervous? Not at all. As the buzzer sounded on the 3rd game, his duffle bags were filled with millions in cash. How? Joe had fixed the outcome of the games. No Grey Areas tells the incredible, true story of the man who orchestrated the largest sports point shaving betting scam in sport's history.

Great leadership begins with great understanding. No one knows that better than basketball legend Byron Scott and lifelong business executive Charlie Norris, who, respectively, won NBA championships and resurrected multimillion-dollar corporations by being team players no matter their positions. Whether it's on the basketball court, in the boardroom, or in everyday life, getting to the heads and hearts of people is paramount to getting the most out of them.

Far beyond simply being a sports league, the NBA has become an entertainment and pop culture juggernaut. From all kinds of team logo merchandise to officially branded video games and players crossing over into reality television, film, fashion lines, and more, there is an inseparable line between sports and entertainment. But only four decades ago, this would have been unthinkable.

A young, Black kid from a hardworking family in one of the poorest sections of Washington, DC, despite being legally blind in one eye, leaps to the pinnacle of his sport: the Hall of Fame. A rookie bank teller rises to become one of the nation's most celebrated Black business leaders. A once-reluctant political neophyte answers the call to become a major of America's most troubled big city, and he establishes a mentoring program for African American boys that serves as a model for the nation. All of these stories belong to Dave Bing.

Since joining the Celtics organization in the summer of 2013, Brad Stevens has led the resurgence of the Celtics in the Eastern Conference. Stevens has demonstrated impressive leadership in his ability to quickly build rapport with many different personalities and to create a sustainable system of success. There are a number of key leadership lessons that can be learned from Stevens, such as instilling a strong work ethic, believing in your organizational philosophy, and fostering a growth mindset.

Over the years I have compiled several guides and tips for players on how to get their careers started, what to expect on the way and once they are in the door, and how to handle themselves with the on- and off-court situations that come with it. Every guide comes from questions that players frequently ask me. This guidebook is a compilation of all of those guides and tips in one place for your quick and easy reference.

With eight straight trips to the NBA Finals, LeBron James has proven himself one of the greatest basketball players of all time. And like Magic Johnson and Michael Jordan before him, LeBron has also become a global brand and businessman who has altered the way professional athletes think about their value, maximise their leverage and use their voice.

At age 26, Joanne P. McCallie, a.k.a. Coach P, began her career at Maine, where in the span of eight years, she elevated the women's basketball program to a very competitive team that outdrew the men's crowds, a rarity in college sports. Over her tenure, she created the Choice Not Chance (CNC) philosophy, training kids how to think and focus on making the correct choices in life. She imparted her passionate philosophy to all of her players and now brings it to her efforts as head coach at Duke. Choice Not Chance highlights McCallie's lessons for building a fierce competitor.

This book helps basketball players (also fans and friends and family of players) just like you who want to learn exactly how overseas basketball works. You will know how everything goes in the overseas world, have a grasp of all the fundamentals, and understand why overseas basketball may not be for everyone - all so you can be really clear on whether you want to get into this world or not.

Dre Baldwin shares content marketing ideas for basketball enthusiasts who want to get their name known.

The men’s basketball team from a small private high school finds itself struggling through a dreary season, when their coach is called away to attend to a family member’s illness. Enter a wise and mysterious janitor, who not only accepts the reins of leadership for the team during that absence, but soon becomes a mentor to the team, especially to a talented young man named Matthew who is essentially raising himself after he and his father moved into town following the loss of his mother.