American Business English

When the athletic shoe graduated from the beaches and croquet courts of the wealthy elite to streetwear ubiquity, its journey through the heart of American life was just getting started. In this rollicking narrative, Nicholas K. Smith carries us through the long 20th century as sneakers became the totem of subcultures from California skateboarders to New York rappers, the cause of gang violence and riots, the heart of a global economic controversy, the lynchpin in a quest to turn big sports into big business, and the muse of high fashion.

Through his nightly CNN show Lou Dobbs Tonight, his syndicated radio program, and his monthly magazine column, Lou Dobbs has become one of America's most visible, popular, and respected voices on business and financial matters. Now, with War on the Middle Class, Dobbs takes an impassioned and rousing stance on the all-out class war that is turning the American dream into a nightmare.

Political races in the United States rely heavily on highly paid political consultants who carefully curate the images of politicians, advise candidates on polling and analytics, and shape voters' perceptions through marketing and advertising techniques. More than half of the $6 billion spent in the 2012 election went to consultants who controlled virtually every aspect of the campaigns, from polling, fundraising, and media to more novel techniques of social media and micro-targeting.

How much does character affect leadership? Most Americans believe a president’s private activities bear little relation to his public-policy decisions. Yet we also believe that moral vision plays a role in strong leadership. Marvin Olasky systematically examines the bond between morals and politics in the lives and careers of thirteen noted American leaders.

Paul Alex Espinoza, a former street cop, shares his transformative journey, demonstrating how he leveraged his unique skill set and experiences to build bootstrapped “boring” businesses while navigating the intricate digital marketing world. Paul shares tactical information along with critical insights for developing the mindset of a successful entrepreneur, mastering digital marketing strategies, and building a multi-million-dollar online business from scratch.

When COVID-19 besieged the United States, New York State emerged as the global "ground zero" for a deadly contagion that threatened the lives and livelihoods of millions. Governor Andrew Cuomo tells the riveting story of how he took charge in the fight against COVID-19 as New York became the epicenter of the pandemic, offering hard-won lessons in leadership and his vision for the path forward.

Over the last four decades, debt, bankruptcy, and home foreclosures have risen to epidemic levels, and the personal savings rate has sunk dangerously low. Why, in the richest nation on Earth, can't Americans hold on to their money? First published in 2008, Stuart Vyse's Going Broke described the epidemic of personal debt that existed in the years leading up to the Great Recession and anticipated the home mortgage crisis that started it. Ten years later, this fully updated new edition tackles the post-recession era of economic recovery.

Ed Whitacre is credited with taking over the corporate reins at General Motors (GM) when the automotive manufacturer was on the brink of bankruptcy during 2009 and turned the company around in magnificent fashion. In this business memoir, the native Texan explores his unique management style, business acumen and patriotism. It was President Obama who reached out to Ed Whitacre to come out of retirement and take over GM in 2009.

Character is often built from the latter and can carry men through the toughest of times. In fact, history shows us that a little bit of grit and determination can go a long way toward building something greater than oneself. This is what makes some people titans. In addition, people must often think outside the box to accomplish this greatness. In other words, greatness is achieved by taking risks and by doing something different than the everyday. It is this boldness that makes history. Take a journey into the minds of the titans who created the American empire.

A mentor and success coach to 44 millionaires tells how he recovered from a tragic accident to become a pioneer and leader in content marketing and a master trainer in online marketing methods. The book identifies the common pitfalls that cause many businesses to falter and fail and offers strategies to avoid these mistakes.

Before Civil War greenbacks and a national bank network established a uniform federal currency in the United States, the proliferation of loosely regulated banks saturated the early American republic with upward of 10,000 unique and legal bank notes. In Bank Notes and Shinplasters, Joshua R. Greenberg shows how ordinary Americans accumulated and wielded the financial knowledge required to navigate interpersonal bank note transactions.

This audiobook follows the saga of more than 100 influential men and women who together wove the story of early Western frontier America. The engaging account of their lives forms a unique tapestry of human experience.

In stark and compelling prose, Thomas W. Jones tells his story as a campus revolutionary who led an armed revolt at Cornell University in 1969 and then altered his course over the next 50 years to become a powerful leader in the financial industry including high-level positions at John Hancock, TIAA-CREF, and Citigroup as Wall Street plunged into its darkest hour.

Tenacity chronicles the evolution of entrepreneur Ron Coury, a major business figure in Las Vegas, Nevada, and the surrounding Western states. As Coury, a former US Marine, climbed the ladder toward his success, he faced a barrage of constraints, including political and police corruption, bribery, coercion, and even death threats. Coury details the struggles he faced and the losses he endured in this eye-opening look behind the curtain of business during the “good ol’ boy” days of Southern Nevada.

Decades before trade moved between the United States and Japan at its present pace, there was a Japanese immigrant's son with an American dream. Born to a farming tycoon in California, George Aratani was forced to leave the family business behind when incarcerated with more than 100,000 Japanese Americans during World War II. After the war, he traveled to Japan with little idea of what he would import from the war-devastated archipelago. What followed was the development of his two powerful businesses, Mikasa and Kenwood.

Edited by filmmaker Sean Conant and with contributions from some of the country's leading scholars including Sean Wilentz, Craig L. Symonds, and Harold Holzer, this volume explores how in the century and a half since it was delivered, the Gettysburg Address has proven a seemingly inexhaustible source of somber reflection and soaring hope, and why its language continues to resonate with so many people seeking meaning for their own struggles and sacrifices.

Politicians, voters, executives, and employees all want the answer to one question: How can America compete with cheap foreign labor, and restore skilled, well-paying jobs to our economy? American Drive answers that question.

Staking a Claim examines the life of Jake Simmons, Jr. - the international tycoon who was the most successful African American in the history of the oil industry - and affords us a rare perspective on this question.

Sociologist and law professor Kevin Woodson knows firsthand what life at a top law firm feels like as a Black man. Examining the experiences of more than one hundred Black professionals at prestigious firms, Woodson discovers that their biggest obstacle in the workplace isn’t explicit bias but racial discomfort, or the unease Black employees feel in workplaces that are steeped in Whiteness. The Black Ceiling is a vital resource for leaders at preeminent firms, Black professionals and students, managers within mostly White organizations, and anyone committed to cultivating diverse workplaces.

What if your biggest enemy wasn’t competition - but the gap between your ambition and execution? Too many high achievers get stuck in one of two traps: they either dream big but struggle to turn ideas into reality, or they get lost in execution without a bold vision to drive them forward. But the real winners - the ones who build legacies, disrupt industries, and redefine what’s possible - master both. This book is for those who refuse to settle for half-built dreams and missed opportunities. It unveils a rare combination of two powerful forces - the bold, limitless ambition of American...