Advertising Marketing

While you may already be sick of the phrase "thought leader", the truth is, there aren't that many of them in our industry. Thought leaders don't write content that any other agency could claim. Thought leaders don't write about anything and everything, and thought leaders don't compete on price. Experts are afforded the highest level of confidence and trust because they have a depth of knowledge that can't be denied or easily replicated. Why wouldn't we capitalize on that? Agencies are at the cusp of a huge shift. You can own an authority position that will future-proof your agency.

Have you launched a novel, or many novels, only to have them land with a whimper? Have you had a great-selling book or series slowly fade away to obscurity? What if you could relaunch those books, turning your backlist into a great source of income?

Agency and economics. It's that simple. Most creative, design, technical, digital, marketing, and advertising-type agency owners face constant daily challenges when trying to scale their agency business. Spencer Gallagher and Peter Hoole guide you through the growth journey with their intimate experience, having over the last 13 years helped thousands of agencies scale. Having been involved at every possible stage of the agency growth journey, they are confident that this book has all the information you need to help build a best-in-class agency.

What’s the big idea? Jaime Cabrera has been asking this question and leading creative teams to the answer for over 25 years. Inspired by and featuring conversations with dozens of top creative directors from around the world on his popular podcast Confessions of a Creative Director, What’s the Big Idea is a must-have resource for any ambitious creative looking to advance their career as a creative leader at an agency, brand, or organization of any kind.

If you want to learn how to increase your sales and leads and grow your following fast, then check out this two-in-one audiobook. You'll learn how to use Facebook advertising and Instagram marketing to build a real audience and sell more.

Cara is a fantastic advertiser - which is why her colleagues give her a sex toy to market! But this unusual device, which puts users in a trance, is a difficult fit for Cara' experience. She'll have to learn more about hypnosis...from her attractive boss, Bea!

Exclusive Report Reveals The Key Insider Secrets To Blasting Your Website With Unlimited Free - And Targeted Traffic Find out how you can start generating targeted traffic to your website in less than 45 minutes! The most important traffic generation tools that you need to blast fresh traffic to your site! What FREE resources should always be a part of your traffic campaigns for maximum results! How to create "index magnets" that will help you rank within the search engines quickly! Where you can go to find HUNGRY buyers in your niche market, absolutely FREE! One of the easiest ways of ...

Influencer marketing can no longer be ignored. Whether it's broad scale celebrity endorsement, or micro-influencers with niche, highly targeted followings, influencer marketing has become a natural extension of content marketing. However, while the opportunities are vast, the very nature of influencer marketing means that a brand must relinquish control of their marketing message to allow the influencer to communicate in their natural style.

Here is what you’ll learn about from this audiobook: Why social media is going to change your business, how to gain both organic and paid customer (traffic) in the most effective way, the number one mistake you might make on social media that is killing your potential growth, six reasons why people fail when building their social media presence, how to build your business and personal brand via social media, how to use social media for specific franchises, and much more.

A start-up comes to market with a new product. Using cost-effective digital marketing, they get their solution in front of those customers. Growth happens exponentially. VCs and the media pile in. Then growth slows. Eventually, the whole thing peters out, usually three years from launch. How do you prevent this from happening to your start-up? Future Demand explores the realities of how start-ups grow beyond their eager early users, providing evidence and insight into how to build your brand among the much larger group of customers who’ll buy from you in the future.

Ready to take your social media marketing to the next level? Looking for more ways to market on social media Get your copy today! With this guide, you can learn how you can maximize the use of social media for marketing and become one of the most recognizable brands and businesses in your space.

If you’re running (or starting) an agency, the odds are against you. The market is saturated and it’s hard to gain the trust of new customers. How do you build a truly remarkable agency business that wins and keeps clients? In The Agency: Build - Grow - Repeat, you’ll discover proven and actionable strategies and tools to build a remarkable agency business that wins and keeps clients (and staff).

Social media is a rapidly growing arena for everything from the posting of videos to car sales, so it should come as no surprise that big business is growing on there, too. However, what can it actually do to help grow your business? Before selling any product, you have to get your name out there and spread the word of your new social media presence.

Have you ever seen advertisements on Facebook and asked yourself, "How can I do that for my business?" Well if you've ever been on Facebook, then you've definitely seen ads...because that's how Facebook makes its money. And here's the good news: Advertising on Facebook is incredibly easy to do and it's even more incredibly effective!

Creating and sustaining a good brand is the most complex and perilous task any business will ever face, yet nothing is as misunderstood. Under the direction of marketing wizard David D’Alessandro, John Hancock transformed itself from a sleepy old life insurer into a leading financial services giant, with a sustained 20 percent annual rate of growth. In Brand Warfare, D'Alessandro draws on his personal experience as a brand-builder and examples from America's smartest and most foolish corporations, developing principles that you can use in any market.

This book outlines specific strategies to market a home care business.

Over the past 20 years, category creation and category design has gone from being a little-known "positioning" secret from advertising legends like David Ogilvy, Leo Burnett, Al Ries, Jack Trout, Gary Halbert, and more, to now becoming the single most in-demand skill among business leaders, Fortune 500 executives, Silicon Valley entrepreneurs, marketers, and even the next generation of digital creators.

From Clicks to Cash: How to Make Money Online with Digital Marketing Unlock the secrets to building a profitable online business with "From Clicks to Cash: How to Make Money Online with Digital Marketing." This comprehensive guide takes you step-by-step through the essential strategies and techniques needed to succeed in the ever-evolving world of digital marketing. Inside this book, you'll discover: The Fundamentals of Digital Marketing: Gain a solid understanding of key concepts, from content creation and SEO to social media and email marketing. Practical Strategies: Learn actionable ...

This book is entirely dedicated to teaching you everything you need to know when it comes to growing a YouTube gaming channel and making it into a living for you. All concepts in the book have been broken down into easy-to-understand terms that make it appropriate even for people starting from scratch.

Are you tired of working for someone else in a job that doesn't fulfill you? Have you been dreaming of starting your own business and being your own boss? Look no further than The Sweaty Startup Guide to Starting Your Own Lawn Care Business. This comprehensive eBook will guide you through every step of the process of starting your own successful lawn care business. From identifying your target market to creating a business plan, dealing with difficult customers and innovating to stay ahead of the game, you'll be ready to hit the ground running. Chapter one introduces you to the industry, ...