Academic English

Admen, Mad Men, and How Advertising Really Works is written to be easily digestible by interns, CEOS, or anyone who has ever watched a television commercial or clicked on a banner ad. Irreverent, packed with useful information, and unflinchingly honest, it is a serious business book by a seriously funny man and a must for anyone who lives, works, or plays in today's commercial culture.

It's Not Free Speech considers the ideal of academic freedom in the wake of the activism inspired by outrageous police brutality, white supremacy, and the #MeToo movement. Arguing that academic freedom must be distinguished from freedom of speech, Michael Bérubé and Jennifer Ruth take aim at explicit defenses of colonialism and theories of white supremacy that have no intellectual legitimacy. They argue that the democracy-destroying potential of social media makes it very difficult to uphold the traditional liberal view that the best remedy for hate speech is more speech.

Conquer your dissertation with confidence! Academic Dissertations: Write Dissertations Confidently is your friendly guidebook, co-written with a successful PhD student who's been there, done that. Follow Panyim's journey as he tackles the dissertation process alongside his organized and supportive friend, Nyakor. This book provides you with: Actionable steps: Master every phase, from choosing a strong topic to crafting a compelling defense presentation. Real-world scenarios: Learn from relatable case studies as Panyim overcomes common dissertation hurdles like data collection anxiety. ...

The first Chief Justice of the United States, John Jay faced many unique challenges. When the stability and success of the new nation were far from certain, a body of federalized American law had to be created from scratch.

When Elon Musk was a kid in South Africa, he was regularly beaten by bullies. One day a group pushed him down some concrete steps and kicked him until his face was a swollen ball of flesh. He was in the hospital for a week. But the physical scars were minor compared to the emotional ones inflicted by his father, an engineer, rogue, and charismatic fantasist.

A memoir by the legendary proprietor of Balthazar, Pastis, Minetta Tavern, and Morandi, taking us from his gritty London childhood in the fifties to his serendipitous arrival in New York, where he founded the era-defining establishments the Odeon, Cafe Luxembourg, and Nell’s. Eloquent and opinionated, Keith McNally writes about the angst of being a child actor, his lack of insights from traveling overland to Kathmandu at nineteen, the instability of his two marriages and family relationships, his devastating stroke, and his Instagram notoriety.

“Espionage, perilous international affairs, and cynicism can all be found in the chilling novel Forever. Cooper has delivered another riveting novel to keep you on the edge of your seat!” Manhattan Book Review Will medical research unravel the secret to immortality? Or will it be stolen by a master of manipulation, deceit, and murder? Professor Brad Parker is enjoying his sabbatical in one of Harvard’s leading genomic engineering labs, focused on altering the human genome to meet challenges like treating cancer and increasing longevity. Then he’s interrupted by a surprise request ...

In her long-awaited memoir, Ina Garten—aka the Barefoot Contessa, author of thirteen bestselling cookbooks, beloved Food Network personality, Instagram sensation, and cultural icon—shares her personal story with those hungry for a seat at her table. Here, for the first time, Ina Garten presents an intimate, entertaining, and inspiring account of her remarkable journey. Ina’s gift is to make everything look easy, yet all her accomplishments have been the result of hard work, audacious choices, and exquisite attention to detail.

Retirement is bliss—or is it? Newly retired music teacher, Susan Wiles, puts her natural nosiness to work and discovers a talent for solving murders. In Murder is Elementary, Susan finds her former principal dead on the office floor, a half-eaten funfetti cupcake on the desk, and a list of suspects rivaling pre-pandemic lines at Disney! In book two, a dead body is discovered in a construction site behind a school. Susan puts her sleuthing skills into action to save her husband’s best friend, Tank, who is accused of the crime. While Susan works to solve this mystery and exonerate Tank, ...

When Scott Payne was growing up, he never envisioned a future that included what happened on Halloween night 2019. Out in the woods of Georgia, he tried desperately to save a goat from being sacrificed in a ritual by a group of neo-Nazis without revealing that he was actually an undercover agent. Now, this retired FBI agent reveals how and why he infiltrated the rapidly growing American Nazi group, The Base. Known as the “Hillbilly Donnie Brasco,” Payne was guided through some of the most terrifying assignments in the FBI’s history by his devotion to his family and his Christian faith.

At the age of thirty-six, on the verge of completing a decade’s worth of training as a neurosurgeon, Paul Kalanithi was diagnosed with stage IV lung cancer. One day he was a doctor treating the dying, and the next he was a patient struggling to live. And just like that, the future he and his wife had imagined evaporated.

Nvidia is the darling of the age of artificial intelligence: the company’s chips are powering the generative-AI revolution, and demand is insatiable. For all the current interest and attention, however, Nvidia is not of our time. Founded more than three decades ago in a Denny’s in East San Jose, for years it was known primarily in the then-niche world of computer gaming. In fact, the company’s leather-jacketed leader, Jensen Huang, is the longest-serving CEO in an industry marked by near constant turmoil and failure.

New country. New culture. Same chaos—now internationally recognized. Marcus Shaw and the Spellbound University research team are headed to Europe for a summer collaboration at the elite Geneva Institute. Their mission? Bridge the gap between American magical innovation and centuries-old European magical tradition. Easier said than done. Formal dinner protocols, political landmines, and magical academic rivalries turn the summer residency into a pressure cooker of power, prestige, and magical expectations. And while Marcus’s enhancement magic dazzles European scholars, it also draws the ...

“Learning is not compulsory… neither is survival.” — W. Edwards Deming The better we get at getting better, the faster we will get better. Futurist Alvin Toffler once said, “The illiterate of the future are not those who can't read or write but those who cannot learn, unlearn, and relearn.” The global economy has shifted from a material-based to a knowledge-based model. Whereas material assets such as gold mines, wheat farms, and oil wells were historically the primary sources of riches, knowledge is now the primary source of prosperity. The path to success is the continuous ...

Conquer Academic Research with Confidence! Struggling to navigate the world of academic journals? You're not alone. Academic Journals: Use Academic Journals With Confidence is your one-stop guide to mastering scholarly research and taking your university studies to the next level. Meet Panyim, your experienced student mentor, and Nyakor, a curious freshman just starting her academic journey. Together, they'll unlock the secrets of academic journals, helping you: Grasp the essentials: Understand what academic journals are, who writes for them, and why they're crucial for credible research. ...

Ten Women Who Changed Science and the World tells the stories of trailblazing women who made a historic impact on physics, biology, chemistry, astronomy, and medicine. Included in this volume are famous figures, such as two-time Nobel Prize winner Marie Curie, as well as individuals whose names will be new to many, though their breakthroughs were no less remarkable. These women overcame significant obstacles, discrimination, and personal tragedies in their pursuit of scientific advancement.

Bird Brother is a story about pursuing dreams against all odds and the importance of second chances. Rodney's life was nearly upended when he was arrested on drug charges in 2002. The jail sentence sharpened his resolve to get out of the hustling life. With the fierceness of the raptors he had admired for so long, he began to train to become a master falconer and to develop his own raptor education program and sanctuary.

Three titans of finance predicted the current economic crisis several years ago, but their warnings went unheeded. A New York Times best-selling author distills the wisdom of all three.

Throughout the violent financial disruptions of the past several years, three men have stood out as beacons of judgment and wisdom: Warren Buffett, George Soros, and Paul Volcker.

American Urbanist shares the life and wisdom of a man whose advocacy reshaped many of the places we know and love today—from New York's bustling Bryant Park to preserved forests and farmlands around the country.

We all have a lot to learn from the diary of a teacher named Esmé Raji Codell, an educator who has struggled to maintain individuality in the face of bureaucracy and whose defiant stand against mediocrity will reverberate in companies as well as classrooms everywhere.