Today on the show, the Monday crew (the Monday Boys?) of outdoor industry insider Eoin Comerford and brand/creative expert Producer Dave join Colin to talk through the following topics:

• Big 5 Sold! Did the new owners make a good deal? (06:09)
• To celebrate Ortovox entering the mountain bike market we count the amount of cliches in the press release and ponder the motivation behind the move itself. (15:23)
• Helen Of Troy had a rough Q1 thanks mostly to Hydro Flask's poor performance. Was it the Costco of it all? (21:50)
• Tariff Watch 2025 is back! After a flurry of updates to our ridiculous tariff situation during the first part of the month, the guys take a look at the moves that were made and analyze the fall out that is likely to come for the innovation engine of the outdoor industry. Spoiler Alert: it doesn't look great. (32:29)

For The Parting Shot, Producer Dave takes a look at Hoka's new brand video. Go Bob Dylan! (53:14)

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