Why Your Content Isn’t Working and How to Fix It
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Why Your Content Isn’t Working and How to Fix It
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Episode 27: Why Your Content Isn’t Working and How to Fix It
Guest: Lisa Apolinski
Host: Ludiah Mong'are
In this episode of the Freelancer's Mic, we welcome content coach and creator Lisa Apolinski, CEO of Three Dog Write. Our discussion centers around why your content might not deliver the desired results and how to fix it effectively.
Lisa shares her expertise in helping business owners, agency owners, and creatives craft their personal brand stories to attract the right fit clients who recognize the value of their services.
Tune in to discover actionable insights on using the right words in the right way to resonate with your audience and elevate your content strategy.
Don't miss out on this valuable conversation that could transform your approach to content creation!
Timestamp
[00:02:23] Content not delivering ROI.
[00:04:41] Personal branding and audience value.
[00:09:32] Content that converts effectively.
[00:16:31] Emotional decision-making in business.
[00:17:24] Personal branding and content connection.
[00:22:18] Being known vs. being famous.
[00:27:18] Relevancy in the face of AI.