
Why Surprising People Is More Powerful Than You Think
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From a Disneyland day that started with a secret wake-up call, to a story about gifting handmade dryer balls that came with a mission-driven twist, they share real-life examples of how surprising people at the right time makes a lasting emotional impact.
They also break down why most business gifting falls flat hint: “Choose one of four options under $50” isn’t it, how anticipation plays into emotional memory, and why even a quick, unexpected text message can change the way someone sees you.
Whether you're a founder, entrepreneur, or just someone who wants to create unforgettable touchpoints, this episode dives deep into why thoughtful surprises matter more than fancy gifts.
Topics Covered:
- How surprise deepens emotional connection
- Why timing is greater than value in gifting
- Real-life examples from Disneyland to dryer balls
- When functional gifting hits… and when it doesn’t
- Why memorable experiences don’t always require big budgets
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