Are you maximizing LinkedIn for community building? In this episode of Community, Kristina sits down with LinkedIn coach Natasha Walstra to unravel the secrets of turning LinkedIn into a lead generation tool and a community building powerhouse.

Natasha shares her journey from cold-calling to uncovering LinkedIn as a way to build warm leads and close more deals. With over a billion users and only 1% actively posting content, Natasha explains why the platform is ripe for anyone looking to stand out.

Together they break down how to optimize your profile and make you mark on LinkedIn.

Tune to hear:

• Why LinkedIn is not just for job seekers.
• How with only 1% of users posting content there is massive opportunity to stand out.
• Why you need to stop treating LinkedIn like a resume.
• The importance of optimizing your profile to make it clear what you do and how you help.
• Why "How I" posts outperform "How To" posts in building your authority.
• The magic of LinkedIn's etiquette: engage first, connect genuinely, and nurture relationships over time.
• Why LinkedIn DMs should be personal and authentic, not automated and cold.
• Whether you’re looking to generate leads, expand your network, or simply show up with more confidence on LinkedIn, this episode will inspire you to take action!

Connect with Natasha Walstra:

LinkedIn
Newsletter (Coming Soon): Check her LinkedIn for updates!
Instagram
Website Link

Mentioned in the Episode:

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