Too Much? Or Not Enough? Rethinking How We Recommend Care
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Too Much? Or Not Enough? Rethinking How We Recommend Care
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They’ve seen 7 different practitioners. No real results.
Then they meet you.
In this episode, Martin unpacks a client story that exposes a hidden epidemic in allied health — not just overservicing… but underservicing.
You’ll learn:
Why clients drop out before care has a chance to work
How fear of “looking salesy” leads to underservicing
The role of structured testing in creating clarity, certainty, and results
And how to confidently recommend care (without selling it)
A must-listen if you want to help more people — and help people more.
To learn more about the New Zealand Lectures, May 24th and 25th. https://nzchiropractors.org/nzca-conference-2025/
To learn more about the Edinburgh Lectures, June 7th. https://www.chiropracticlectures.com/
Learn more about Daily Visit Communication 2.0
https://insideoutpractices.thinkific.com/courses/daily-visit
Check out the Retention Recipe https://insideoutpractices.thinkific.com/courses/retention-recipe-2-0
Check out Certainty 2.0 https://insideoutpractices.thinkific.com/courses/certainty-2-0
Email me - martin@insideoutpractices.com