
Time, Marketing, Retention: Where Your Focus Actually Belongs
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Just because you’re tracking revenue doesn’t mean you’re tracking what actually matters.
In this solo episode, Jac dives into the real numbers behind a sustainable, profitable business—and walks you through the exact quarterly audit she uses to grow with intention, not overwhelm.
From lead generation and client retention to marketing ROI and time management, this episode is a full-blown business tune-up. If you’re ready to stop guessing and start making data-backed decisions, this one’s for you.
What You’ll Learn:
- The two numbers that tell you if your pipeline is healthy
- Why leads don’t matter if your conversion rate is tanking
- How to calculate your churn—and what to do if it’s too high
- Which marketing metrics actually move the needle
- The one time audit that could save you hours (and dollars) each week
This is part two of Jac’s quarterly review framework—designed to help you think like a CEO, work smarter, and build a business that actually pays you.
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