In this episode of Founder Talk, we sit down with Rick, founder of Impact Promotions, who’s spent the last six years running a thriving direct mail business for car dealerships—all while living full-time in an RV and traveling the country with his dog, Wyatt.

Rick’s story isn’t just about business success—it’s about redefining freedom, building deep relationships the old-school way, and using modern tools like personalized video and QR code mailers to crush it in a space many think is “dying.”

Here’s what you’ll learn from Rick:

✅ How living on the road helped him deepen client relationships and grow his business
✅ The surprising story of how his dog, Wyatt, closed a five-figure deal
✅ Why face-to-face interaction still beats Zoom—and how RV life makes it possible
✅ How Rick transformed direct mail by blending old-school strategy with video and personalization
✅ How “Helping Kids Help Kids” became a powerful community-driven marketing initiative
✅ Why founders should embrace the journey—not just the destination
✅ What it’s really like to build a business in motion, including the tools, mindset, and lessons from 24 years on the road

If you’re a founder looking for inspiration outside the typical hustle-and-grind narrative, this episode is a masterclass in freedom, human connection, and building a business your way.

Where to Find Rick

• LinkedIn: https://www.linkedin.com/in/rick-smith-38862751/
• Website: https://ipidirect.com

Calls to Action

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