"It’s not just the packaging. It’s what’s inside." - Saawan Logan

In today’s episode I have a very special guest, Saawan Logan, who shares the story most companies don’t like to talk about, and that is of how plastic waste, microtoxins, and misguided industry priorities are quietly sabotaging wellness, and what hotels can do to change that.

When Saawan returned home to Fiji and discovered her family could no longer eat the fish they grew up on because of plastic contamination, she knew the wellness industry needed a wake-up call.

That wake-up call became North Water: Canada’s glacial, mineral-rich water served in reusable, plastic-free bottles.

But her mission goes far beyond hydration.

It’s a challenge to hotels and hospitality leaders to re-examine what they offer guests, what they stand for, and what sustainability really means.

In this episode, we talk about:

→ Why real wellness starts with what guests put into their bodies, and why hydration should be treated as more than a basic amenity.
→ How the most luxurious properties are failing the sustainability test, and what smaller, boutique brands are doing better.
→ What it takes to drive change in a resistant industry, and how to stand firm when it feels easier to just follow the trend.

This conversation isn’t just about water. It’s about the kind of industry we want to build, and the kind of leaders we choose to be.

_______



Are you ready to take wellness to the next level?


Here are 2 ways I can help:


1️⃣ WHO: Wellness directors who want to join 1% of wellness leaders


📌 WHAT: The Wellness Asset Academy
A 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel’s big table—so wellness is no longer the most neglected area in the hotel.

→ Join the waitlist here.



2️⃣ WHO: Owners of small, independent hotels with a strong wellbeing focus


📌 WHAT: Asset Builder Mentorship
Exclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.

→ Become a steward of true hospitality.



💡 Why work with me?

I know what works with wellness and I also know what doesn’t. I’ve made the mistakes so you don’t need to – saving you thousands of dollars on bad decisions.

✅ #1 best-selling author, global wellness expert
✅ 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific
✅ Top brands: Abadía Retuerta, Four Seasons Hotels & Resorts, Accor, Six Senses Resorts & Spas
✅ Interviewed over 150+ hoteliers worldwide

If you’ve ever walked out of a meeting thinking,
“They just don’t get it…”
This episode is for you.

Because here’s the truth:
You don’t need your GM to believe in wellness.
You need to speak, build and lead in a way they can’t ignore.

You don’t need another certification.
You don’t need more team trainings.
And you definitely don’t need to wait for your GM to “get” wellness.

What you need is a new way to lead.
One where your ideas land.
Your strategy gets buy-in.
And your voice holds weight in the room.

Inside this episode, I’m sharing the 3 shifts that separate the wellness directors who remain proficient firefighters from those who step up as strategic leaders:

→ Speak the language your GM actually listens to—so you finally get their attention.
→ Build systems that deliver results—so you earn their trust.
→ Lead with conviction, not consensus—so you can make the impact you’re here to make.

_______



Are you ready to take wellness to the next level?


Here are 2 ways I can help:


1️⃣ WHO: Wellness directors who want to join 1% of wellness leaders


📌 WHAT: The Wellness Asset Academy
A 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel’s big table—so wellness is no longer the most neglected area in the hotel.

→ Join the waitlist here.



2️⃣ WHO: Owners of small, independent hotels with a strong wellbeing focus


📌 WHAT: Asset Builder Mentorship
Exclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.

→ Become a steward of true hospitality.



💡 Why work with me?

I know what works with wellness and I also know what doesn’t. I’ve made the mistakes so you don’t need to – saving you thousands of dollars on bad decisions.

✅ #1 best-selling author, global wellness expert
✅ 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific
✅ Top brands: Abadía Retuerta, Four Seasons Hotels & Resorts, Accor, Six Senses Resorts & Spas
✅ Interviewed over 150+ hoteliers worldwide

Here’s how the top 1% of wellness leaders are being built.

If you’ve ever thought:

“I know I’m meant for more than just managing treatments and rotas.”
“I want to lead wellness like a real business, but no one ever taught me how.”

Then this episode is for you.

Inside this special session, I take you behind the scenes of The Wellness Asset Academy: my signature 10-week program that’s helping wellness directors around the world consistently create wellness concepts that don’t just look good on paper…

They perform.

You’ll see exactly how the program works, what makes it different from every other spa management course out there, and how we’ve helped wellness leaders go from:

→ 3% of total hotel revenue…
→ To 30%+ and finally earning their seat at the hotel’s big table.

This isn’t just about learning new skills.

It’s about becoming the leader your GM actually trusts to drive results.

If you’re wondering what it really takes to go from being overlooked to in-demand, this episode gives you the full picture.

_______



Are you ready to take wellness to the next level?


Here are 2 ways I can help:


1️⃣ WHO: Wellness directors who want to join 1% of wellness leaders


📌 WHAT: The Wellness Asset Academy
A 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel’s big table—so wellness is no longer the most neglected area in the hotel.

→ Join the waitlist here.



2️⃣ WHO: Owners of small, independent hotels with a strong wellbeing focus


📌 WHAT: Asset Builder Mentorship
Exclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.

→ Become a steward of true hospitality.



💡 Why work with me?

I know what works with wellness and I also know what doesn’t. I’ve made the mistakes so you don’t need to – saving you thousands of dollars on bad decisions.

✅ #1 best-selling author, global wellness expert
✅ 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific
✅ Top brands: Abadía Retuerta, Four Seasons Hotels & Resorts, Accor, Six Senses Resorts & Spas
✅ Interviewed over 150+ hoteliers worldwide

Do you think you need to change everything to succeed in your new role?

Think again.

The truth is: wellness directors don’t fail because they’re not skilled enough—they fail because they try to do too much, too soon.

And that kills momentum before it even begins.

In this episode, I’m breaking down the One Win Rule—a mindset shift and strategic approach every wellness leader needs when stepping into a new role.

Because impact and profitability are not mutually exclusive—they must go hand in hand if we want lasting change.

You’ll learn:
→ Why wellness can’t afford to just be “impactful”—it must be commercially sustainable.
→ How to identify your first strategic win—and why that one result changes everything.
→ Why chasing perfection sabotages your momentum (and what to do instead).

By the end of this episode, you’ll know exactly how to choose and deliver one powerful win that earns trust, builds belief, and proves your value fast.

_______



Are you ready to take wellness to the next level?


Here are 2 ways I can help:


1️⃣ WHO: Wellness directors who want to join 1% of wellness leaders


📌 WHAT: The Wellness Asset Academy
A 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel’s big table—so wellness is no longer the most neglected area in the hotel.

→ Join the waitlist here.



2️⃣ WHO: Owners of small, independent hotels with a strong wellbeing focus


📌 WHAT: Asset Builder Mentorship
Exclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.

→ Become a steward of true hospitality.



💡 Why work with me?

I know what works with wellness and I also know what doesn’t. I’ve made the mistakes so you don’t need to – saving you thousands of dollars on bad decisions.

✅ #1 best-selling author, global wellness expert
✅ 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific
✅ Top brands: Abadía Retuerta, Four Seasons Hotels & Resorts, Accor, Six Senses Resorts & Spas
✅ Interviewed over 150+ hoteliers worldwide

Ever feel like you’re torn between two worlds at work—juggling guest satisfaction and business performance, team morale and P&L?

If you’re a wellness leader in a hotel, chances are you’re leading from the middle. And that is, hands down, one of the toughest roles in the industry.

Today, I share what it’s really like to stand in that space—and why it’s not about your competence, it’s about your positioning.

In this episode, you’ll learn:

→ Why “the middle seat” feels so heavy – and why the problem isn’t you, it’s the structure.
→ How to recognise the invisible influence you already have – and how to translate it into language your GM and Director of Finance can act on.
→ Why trying to change everything leads to burnout – and what to do instead to create one big win (that builds trust with your team and your boss)

_______



Are you ready to take wellness to the next level?


Here are 2 ways I can help:


1️⃣ WHO: Wellness directors who want to join 1% of wellness leaders


📌 WHAT: The Wellness Asset Academy
A 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel’s big table—so wellness is no longer the most neglected area in the hotel.

→ Join the waitlist here.



2️⃣ WHO: Owners of small, independent hotels with a strong wellbeing focus


📌 WHAT: Asset Builder Mentorship
Exclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.

→ Become a steward of true hospitality.



💡 Why work with me?

I know what works with wellness and I also know what doesn’t. I’ve made the mistakes so you don’t need to – saving you thousands of dollars on bad decisions.

✅ #1 best-selling author, global wellness expert
✅ 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific
✅ Top brands: Abadía Retuerta, Four Seasons Hotels & Resorts, Accor, Six Senses Resorts & Spas
✅ Interviewed over 150+ hoteliers worldwide

You don’t need another theory on wellness.

You need to hear from someone who’s living it.

In this episode, I sit down with Ram Chatterjee, Country Wellness Director at Six Senses Bhutan, to talk about what it actually means to be a wellness leader—not just by title, but by embodiment.

Ram doesn’t just run wellness operations across five stunning lodges in Bhutan. He’s been in the industry for 25+ years and has become one of the few voices who dares to say what many won’t:

→ Most wellness departments are still liabilities pretending to be assets.
→ Most leaders talk about wellbeing—but don’t live it.
→ Most hospitality organisations say they care—but don’t show it where it matters.

You’ll walk away from this episode clear on what it takes to become a leader worth following—and why surface-level wellness won’t cut it anymore.

_______



Are you ready to take wellness to the next level?


Here are 2 ways I can help:


1️⃣ WHO: Wellness directors who want to join 1% of wellness leaders


📌 WHAT: The Wellness Asset Academy
A 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel’s big table—so wellness is no longer the most neglected area in the hotel.

→ Join the waitlist here.



2️⃣ WHO: Owners of small, independent hotels with a strong wellbeing focus


📌 WHAT: Asset Builder Mentorship
Exclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.

→ Become a steward of true hospitality.



💡 Why work with me?

I know what works with wellness and I also know what doesn’t. I’ve made the mistakes so you don’t need to – saving you thousands of dollars on bad decisions.

✅ #1 best-selling author, global wellness expert
✅ 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific
✅ Top brands: Abadía Retuerta, Four Seasons Hotels & Resorts, Accor, Six Senses Resorts & Spas
✅ Interviewed over 150+ hoteliers worldwide

Today’s a controversial one--- one that will ruffle feathers.

So, here we go.

You don’t have a wellness problem.
You have a wellness director problem.

And here’s the harsh truth—you might be the one who created it.


Last week, I was sitting in the café of a hotel in Spain, observing the dynamics between the GM and his department heads.

The Director of Rooms? A solid handshake and a planning session.

The Director of F&B? Coffee, strategy talk, a clear seat at the table.

And then... the wellness director walked by.
A nod. A quick fix-it conversation about a sauna door.

That’s it. No seat at the table. No business conversation. Just operational scraps.

It brought back memories.

When I was a wellness director, I wasn’t seen as emotional enough—I was expected to be more emotional.

Essentially, I was expected to cry when overwhelmed. I was expected to be less finance-oriented. Less strategic.

Because that’s the box wellness directors are often put into.

And at the same time, we’re unfairly perceived as too soft, too sensitive, not business-minded enough.

It’s a double standard.
And it’s holding wellness back.


In this episode, I unpack 3 key mechanisms driving this disconnect:

→ Perception vs. Position:
Why wellness directors are seen as soft, and how that perception undermines their business leadership potential.

→ Mismatch of Expectations:
GMs want strategic leaders, but train therapists. We expect them to do everything—without setting them up for success.

→ Asset Misalignment:
You want wellness to be an asset, but treat the role of a wellness director like a gap-filler. That math will never add up.

_______



Are you ready to take wellness to the next level?


Here are 2 ways I can help:


1️⃣ WHO: Wellness directors who want to join 1% of wellness leaders


📌 WHAT: The Wellness Asset Academy
A 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel’s big table—so wellness is no longer the most neglected area in the hotel.

→ Join the waitlist here.



2️⃣ WHO: Owners of small, independent hotels with a strong wellbeing focus


📌 WHAT: Asset Builder Mentorship
Exclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.

→ Become a steward of true hospitality.



💡 Why work with me?

I know what works with wellness and I also know what doesn’t. I’ve made the mistakes so you don’t need to – saving you thousands of dollars on bad decisions.

✅ #1 best-selling author, global wellness expert
✅ 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific
✅ Top brands: Abadía Retuerta, Four Seasons Hotels & Resorts, Accor, Six Senses Resorts & Spas
✅ Interviewed over 150+ hoteliers worldwide

The Real Story Behind “I Don’t Have Time”

It starts small.

You cover one shift.
Skip one team meeting.
Handle one guest complaint yourself—because it’s just quicker.

Before you know it?

You’re doing everything.

→ Running from treatment room to reception.
→ Coaching therapists during your lunch break.
→ Answering emails on your day off.
→ Still being told you’re not hitting budget

And somewhere along the way, you stopped leading.
You started managing survival.

But here’s the truth no one says out loud:

→ You built the chaos you’re drowning in.

Not because you’re not good at your job.
But because no one taught you how to lead wellness strategically.

So instead of stepping back to fix the system, you just work harder inside it.
And when someone offers you a way out?
You say what feels safest:

“I don’t have time.”

But that mindset?
It sets you up to fail.

Because if you never make time to learn how to change it—
You’ll recreate this chaos in every spa you ever lead.


In this episode, you’ll learn:

→ Why “I don’t have time” means you’re solving the wrong problem—and how reacting without reflection keeps you stuck.
→ What the Valley of Despair is —and why most wellness leaders crash here, not because they’re incapable, but because they’re unprepared.
→ How to make progress with just 30 minutes a week—using the same “ONE Thing Hack” I teach inside the Wellness Asset Academy.

The question I offer you to ask yourself is:
What would it mean if nothing changed in the next year?

If the answer to the question is a reality you don’t want, then today is the time to take action to change that.

_______



Are you ready to take wellness to the next level?


Here are 2 ways I can help:


1️⃣ WHO: Wellness directors who want to join 1% of wellness leaders


📌 WHAT: The Wellness Asset Academy
A 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel’s big table—so wellness is no longer the most neglected area in the hotel.

→ Join the waitlist here.



2️⃣ WHO: Owners of small, independent hotels with a strong wellbeing focus


📌 WHAT: Asset Builder Mentorship
Exclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.

→ Become a steward of true hospitality.



💡 Why work with me?

I know what works with wellness and I also know what doesn’t. I’ve made the mistakes so you don’t need to – saving you thousands of dollars on bad decisions.

✅ #1 best-selling author, global wellness expert
✅ 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific
✅ Top brands: Abadía Retuerta, Four Seasons Hotels & Resorts, Accor, Six Senses Resorts & Spas
✅ Interviewed over 150+ hoteliers worldwide