Text me your content win!

Today I'm breaking down the biggest lie social media ever sold us: that high numbers are the only thing that matter. Spoiler alert—they're not.

Whether you're a new content creator, a seasoned travel influencer, or just wondering how to grow on Instagram without losing your mind, this episode will help you reconnect with the humans behind the numbers. You’re probably doing way better than you think—and I’m here to prove it.

💡 What You’ll Learn:

• Why 47 likes is not a failure—it’s a whole restaurant full of people.
• How to reframe your metrics using “the living room rule.”
• The mindset shift that will help you stop chasing the algorithm and start creating for actual people.
• Why smaller engagement often means deeper trust (especially in travel content).
• Practical perspective shifts to get you out of your engagement rut—fast.
• The surprising power of word-of-mouth growth (yes, it still exists!).

🧭 For Travel Creators Who Want To:

• Understand how to grow on Instagram without burnout
• Get out of a creative slump and back into aligned content creation
• Focus on real impact over vanity metrics
• Build deeper relationships with their existing audience
• Learn the difference between chasing viral trends and building sustainable influence

💌 Resources Mentioned:

• Want to get off the hamster wheel of Instagram and into sustainable strategy? Join my 7-Day Newsletter Challenge and start building your own list of raving fans.
• Check out the The Culture Cult Show where we covered Denmark’s: Mad King and Royal Affair .

If this episode hit home, I want to hear from you!
👉 Slide into my DMs with your next trip or episode idea over on Instagram @travelcontentwriting
👉 Share this episode with a fellow travel creator who needs a reminder that their content is making real impact.

Follow Me On:
Sign up for my newsletter, the Content Compass to receive free tips and tricks to beat the content creation overwhelm and get back to traveling. https://travelcontentwriting.hbportal.co/public/650f599bb604bf00244c7381/1-Inquiry_form

Website: https://www.travelcontentwriting.com/

Instagram: https://www.instagram.com/travelcontentwriting/

Text me your content win!

Ever found yourself spiraling into perfectionism and letting a perfectly good idea sit in your drafts for way too long? Same.

But today, I'm breaking down a major mindset shift I had... all thanks to painting the walls of my new apartment (yes, your girl has an actual address now—who knew?!).

In this episode, I’m sharing the real, messy, imperfect metaphor that turned my content strategy mindset on its head: The First Coat Rule. It’s all about just getting it done and making it better later—because let’s be honest, that draft sitting in your phone isn’t helping anyone.

Here’s what we dive into:

• Why done is better than perfect when it comes to content creation
• How overthinking kills momentum (and how to get it back)
• A little pep talk for my fellow people-pleasers
• Why your content doesn’t need to be a masterpiece to be profitable
• The difference between real feedback and made-up problems

Whether you're a seasoned travel content creator or just getting started as a digital content creator, this episode is your permission slip to take messy action and build momentum. Because your audience doesn’t care about perfect—they care about connection, consistency, and YOU showing up.

🔥 Episode Challenge:
Dig up one of those dusty drafts, give it a once-over, and POST IT. Then go do something fun while your brain panics and realizes the world didn’t end. You got this.

💬 Let's Connect!
DM me your favorite podcast episodes or your favorite travel creators over on Instagram 👉 @travelcontentwriting

Key PointsL content creator, travel creator, digital creator, content strategy, done is better than perfect, content creation tips, creative momentum, Instagram content, imperfect action, travel content creation

Follow Me On:
Sign up for my newsletter, the Content Compass to receive free tips and tricks to beat the content creation overwhelm and get back to traveling. https://travelcontentwriting.hbportal.co/public/650f599bb604bf00244c7381/1-Inquiry_form

Website: https://www.travelcontentwriting.com/

Instagram: https://www.instagram.com/travelcontentwriting/

Text me your content win!

Hey guys, we need to talk. This week, I’m walking (literally) through why this* overused line just doesn’t cut it anymore for building a real business as a travel creator.

This one's for my fellow travel influencers, travel content creators, and digital nomads who are ready to move from vague inspiration to real impact. I’m breaking down:

• Why “inspiring travel” has become the most generic (and useless) mission in the creator space
• What your audience actually needs instead (hint: it’s not another sunset pic)
• How to define your real "why" and build content that solves actual problems
• Tangible examples of shifting from inspiration to intention
• My personal process for refining your niche and creating purposeful content

💡 You’ll Learn How To:

• Attract better brand deals by solving real travel problems
• Turn your DM questions into powerful content pillars
• Audit your content like a strategist (not just a scroller)
• Develop a clear message that makes you stand out in a crowded feed

If you’re ready to stop posting just to post, and start creating content that actually helps your audience move from stuck to soaring, book a 1:1 strategy session with me. We’ll dig into your specific audience, your magic sauce, and how to translate that into real business momentum.

🔗 Book a session HERE

Check Out Marie's Show:

Listen to Culture Cult Show

Listen to the episodes Killer Mermaids in Zimbabwe Episode OR The Largest UFO Sighting in Zimbabwe

Insta: @culturecultshow

Follow Me On:
Sign up for my newsletter, the Content Compass to receive free tips and tricks to beat the content creation overwhelm and get back to traveling. https://travelcontentwriting.hbportal.co/public/650f599bb604bf00244c7381/1-Inquiry_form

Website: https://www.travelcontentwriting.com/

Instagram: https://www.instagram.com/travelcontentwriting/

Text me your content win!

Today we are talking about the chaos of entreprenuerships and balancing work-life balance with your content creator business. We have joining us Grace—a 28-year-old entrepreneur who traded private equity for perfume. She’s building herbrand from the ground up and documenting the entire travel content journey online.

We talk about:

• Balancing content creation with actually building the business (yes, even when the algorithm ghosts you)
• Staying motivated when reach is low and the to-do list is eternal
• 📈How TikTok became Grace’s most powerful networking tool (not kidding)
• 🤯 How saying “yes” to free branding advice landed her a partnership that changed everything

🔗 CONNECT WITH GRACE

Website: shopevoquer.com

Grace's IG: @gracehowland_
Instagram & TikTok: @shopevoquer

Grace's branding agency: @odecreativestudio

💥 WANT TO BECOME A UGC CREATOR?

I’m diving headfirst into UGC and using Maddie Garrett’s UGC Accelerator to do it. It’s given me my spark back, helped me land real brand deals, and made content creation fun again. If you want in, use code LAURA10 for 10% off when you join.
→ Check it out here https://maddyoutdoors.mykajabi.com/ugc-accelerator

💬 IF YOU LOVE HEARING ME TALK…

Check out the Culture Cult Show and my episode HERE

Insta:@culturecultshow

Follow Me On:
Sign up for my newsletter, the Content Compass to receive free tips and tricks to beat the content creation overwhelm and get back to traveling. https://travelcontentwriting.hbportal.co/public/650f599bb604bf00244c7381/1-Inquiry_form

Website: https://www.travelcontentwriting.com/

Instagram: https://www.instagram.com/travelcontentwriting/

Text me your content win!

💥 Ever felt like something was just… off when chatting with a brand or another creator?
In this real-talk solo episode, I’m calling out the most common red flags I see in the creator space — from micromanagers to trend chasers, price shoppers to platform jumpers. If you’ve been burned by a chaotic client or flopped collab, this one’s gonna hit home.

It’s time to stop wasting your time on people who don’t value your creative energy or expertise.

💡 What You’ll Learn:

• The "I just need…” mindset that’s actually a 🚨 red flag
• Why constantly chasing trends keeps you broke and burnt out
• How micromanaging kills trust (and creativity)
• What it means if a client is always “too busy”
• How to spot scope creep before it sneaks up on you
• Why you should never rush into emergency projects

🎯 This Episode is For:

• Travel creators building sustainable partnerships
• Content creators scaling their services without burnout
• Anyone ready to set stronger boundaries in their business

Follow Me On:
Sign up for my newsletter, the Content Compass to receive free tips and tricks to beat the content creation overwhelm and get back to traveling. https://travelcontentwriting.hbportal.co/public/650f599bb604bf00244c7381/1-Inquiry_form

Website: https://www.travelcontentwriting.com/

Instagram: https://www.instagram.com/travelcontentwriting/

Text me your content win!

You’ve got 7% battery, no charger, and a million ideas swirling in your content creator brain. Do you panic-scroll or power through with purpose? If you've ever found yourself stuck in a foreign café with no outlet in sight, this one’s for you.

Today I break down how to turn those dying battery moments into productivity gold. Whether you’re in a Bangkok airport or a Prague café, 7% can be all you need to get your content creator to-do list moving.

You’ll learn:

• How to use constraint (like low battery) as a creativity tool ✨
• The 7% Rule I swear by for high-impact microtasks
• My go-to tasks when my devices are running on fumes
• The types of work to completely avoid when power is low
• How these micro moments actually strengthen your travel creator workflow

🎧 Related Episodes:

• 💌 Ep 72: Newsletter Collabs
• 📋 Ep 2: Use Asana Like a Pro

Follow Me On:
Sign up for my newsletter, the Content Compass to receive free tips and tricks to beat the content creation overwhelm and get back to traveling. https://travelcontentwriting.hbportal.co/public/650f599bb604bf00244c7381/1-Inquiry_form

Website: https://www.travelcontentwriting.com/

Instagram: https://www.instagram.com/travelcontentwriting/

Text me your content win!

In today’s episode, we’re diving into newsletter collabs. We’re talking about real collabs that grow your list, build actual relationships, and help you get seen without posting 24/7.

✨Whether you’ve got 200 or 2,000 subscribers, this episode breaks down how to use content marketing and strategic newsletter swaps to grow your audience (without needing to go viral).

🎙️ What You’ll Learn:

• Why newsletter collaborations are one of the easiest growth wins (and how to do them right)
• How to avoid common newsletter swap mistakes (and what to do instead)
• My fave ideas for collabs that don’t involve just dropping a link and calling it a day
• The secret power of trust transfer and why aligned audiences matter more than follower count
• My go-to outreach script that doesn’t suck (yes, you can steal it)
• Real talk: why this is about relationship building, not just growth hacking

💡 Episode Highlights:

• [01:00] → Why newsletter collabs are better than fighting the algorithm
• [04:30] → What makes a collab actually effective (hint: alignment + trust)
• [07:00] → Creative ways to collaborate (joint newsletters, series, cross-promos)
• [10:00] → Finding the right partners: it’s not about follower count
• [12:00] → Outreach strategy that doesn’t make people cringe
• [15:00] → Avoiding common collab pitfalls (and building something epic)

Follow Me On:
Sign up for my newsletter, the Content Compass to receive free tips and tricks to beat the content creation overwhelm and get back to traveling. https://travelcontentwriting.hbportal.co/public/650f599bb604bf00244c7381/1-Inquiry_form

Website: https://www.travelcontentwriting.com/

Instagram: https://www.instagram.com/travelcontentwriting/

Text me your content win!

Ever feel like you're traveling just to check off boxes—and missing the whole point? Same.

In today’s episode, we’re talking about slowing the heck down, building a travel lifestyle that actually feeds you, and being real about how tough routines are when you’re living on the road.

I brought on two of my favorite humans, Candace and Logan—van lifers, creators, and truly intentional travelers who’ve been doing this since before it was cool (yep, pre-#VanLife). We dive into what slow travel really means (hint: it’s not just staying longer), how they built their creative routines from the road, and how to avoid being “that” tourist when you post about tiny towns online.

✨ This episode is a love letter to living slower, consuming less, and being deeply rooted in how we show up as travelers.

We’re covering:

• The actual rules of intentional travel—no, really
  
  
• Why overposting can hurt local communities (and what to do instead)
  
  
• How to balance creating content without burning out
  
  
• Our favorite hippie routines (brushing your teeth with clay, anyone?)
  
  
• A brutally honest take on travel and routine while living in a van
  
  
• The books and tools that shaped how Logan & Candace travel today
  
  

📚 Books + Resources Mentioned:

• Braiding Sweetgrass by Robin Wall Kimmerer
• Blue Highways by William Least Heat-Moon
• Living Resistance by Kaitlin B. Curtice
• Effortless and Essentialism by Greg McKeown
• The Way of Wanderlust by Don George
• The Power of When by Dr. Michael Breus
• Secret Life of Walter Mitty (film)
• Inhabitants (documentary)
• Libby app – for audiobooks & ebooks through your library
  
  

💌 Connect with Logan & Candace

• Logan on IG: @follexposures & @loganfoll
  
• Candace on IG: @chasing.candace
  
  

📩 Want more unfiltered travel creator vibes? Hop over to @travelcontentwriting and slide into our DMs. Tell us: how are you balancing routine + travel? Or not balancing it at all? We wanna hear it.

Follow Me On:
Sign up for my newsletter, the Content Compass to receive free tips and tricks to beat the content creation overwhelm and get back to traveling. https://travelcontentwriting.hbportal.co/public/650f599bb604bf00244c7381/1-Inquiry_form

Website: https://www.travelcontentwriting.com/

Instagram: https://www.instagram.com/travelcontentwriting/