
The Pricing Mindset Shift: Breaking Free from Undercharging in Photography
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In this episode of the Rising Photographer podcast, host Britt Mina discusses the importance of financial literacy for photographers, focusing on the common issue of undercharging. She shares her personal journey from burnout to a sustainable business model, emphasizing the mindset shifts necessary to break free from limiting beliefs.
Britt outlines three critical shifts: from photographer to experience creator, from market-based to value-based pricing, and from incremental to transformational changes. She also provides actionable steps for understanding business numbers and reimagining packages, while building confidence in pricing. The episode concludes with an announcement of a masterclass aimed at helping photographers book higher-paying clients.
OFFERINGS:
- Your First 5k Wedding
- Photographer Resources
- Mentorship for Photographers
CONNECT:
- Britt's Instagram
- Facebook Community
- CB Education Website
New episodes drop every Thursday! Subscribe so you never miss valuable strategies to help you build a profitable photography business without the overwhelm.
Chapters:
00:00 Introduction to Financial Literacy for Photographers
02:17 The Undercharging Cycle and Its Consequences
04:34 Limiting Beliefs That Keep Photographers Stuck
08:28 Three Critical Shifts to Break the Cycle
14:29 Understanding Your Numbers and Reimagining Packages
19:33 Building Confidence and Value in Pricing
23:58 New Chapter
photography, financial literacy, undercharging, pricing strategies, mindset shifts, business growth, client experience, value-based pricing, consultation techniques, photography business