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On this insightful episode of The Plant Movement Podcast, we sit down with Mr. Bob, a pioneering entrepreneur who built his career selling workers' compensation insurance to the largest nurseries in Miami-Dade County. Discover how Bob identified a gap in the market and filled it with dedication, expertise, and an unwavering commitment to service.

Bob shares his incredible journey from his early days working for a State Farm agent during his summers as a teenager to founding his own successful insurance company. He reveals how his passion for insurance began with his father’s friendship with a State Farm agent and how a pivotal decision to join the Air Force Reserve shaped his career path.

Tune in to learn how a chance meeting on the golf course introduced Bob to the nursery industry and set the stage for his workers' compensation success story. He reflects on key relationships, including working with industry leaders like Tony Costa, and how timing, opportunity, and networking propelled his business forward.

Now in his next chapter after selling his insurance company, Bob continues to share his wisdom, emphasizing the importance of service, integrity, and strategic growth. This episode also touches on the evolution of insurance in the Green Industry, lessons learned from decades of experience, and advice for entrepreneurs looking to build their niche.

Don't miss this episode filled with stories of growth, resilience, and community impact!

TRMG

Email: bob@trmg.net
Call: (305) 281-4151
Web: https://www.trmg.net
Follow IG: https://www.instagram.com/theplantmovementpodcast

The Plant Movement Podcast

Email: eddie@theplantmovementnetwork.com & willie@theplantmovementnetwork.com
Call: (305) 216-5320
Web: https://www.theplantmovement.com
Follow Us: IG: https://www.instagram.com/theplantmovementpodcast


A's Ornamental Nursery

WE GROW | WE SOURCE | WE DELIVER
Call: (305) 216-5320
Web: https://www.asornamental.com
Follow Us: IG: https://www.instagram.com/asornamentalnursery

The Nursery Growers

Call: 786-522-4942
Email: info@thenurserygrowers.com
IG: www.instagram.com/thenurserygrowers
web: www.thenurserygrowers.com

Plant Logistics Co.

(Delivering Landscape Plant Material Throughout the State of Florida)
Call: (305) 912-3098
Web: https://www.plantlogisticsco.com
Follow Us: IG: https://www.instagram.com/plantlogistics





Directed and Produced by Eddie EVDNT Gonzalez





Disclaimer: The contents of this podcast/youtube video are for informational and entertainment purposes only and do not constitute financial, accounting, or legal advice. I can’t promise that the information shared on my posts is appropriate for you or anyone else. By listening to this podcast/youtube video, you agree to hold me harmless from any ramifications, financial or otherwise, that occur to you as a result of acting on information found in this podcast/youtube video.

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On this episode of The Plant Movement Podcast, we dive into the world of software and systems that are transforming horticulture businesses across the globe. Host Willie Rodriguez sits down with Joshua and Garrett Walsh from Emprise Agriware, a full-service ERP (Enterprise Resource Planning) solution built specifically for the horticulture industry.
We explore how Agriware, built on Microsoft’s Business Central platform, empowers growers and nurseries by providing tools for inventory management, space planning, labor tracking, finance, and traceability. Whether you're operating on 10 acres with a small team or managing a large wholesale operation, Agriware is designed to scale with you—solving real problems from the ground up.
Garrett and Josh share personal stories from their deep-rooted backgrounds in horticulture, highlight their customer-first approach, and explain how Agriware integrates with existing tools like QuickBooks and Shopify to streamline operations and prepare businesses for growth, e-commerce, and beyond.
From accurate inventory counts to streamlined customer portals and mobile-friendly field registration, this episode reveals why embracing ERP technology could be the most impactful step your business takes this year.

Mprise Agriware United States
228 East 45th Street, Suite 9E,
New York, NY 10017
Call: (720) 792-0324
www.mprise-agriware.com


The Plant Movement Podcast

Email: eddie@theplantmovementnetwork.com & willie@theplantmovementnetwork.com
Call: (305) 216-5320
Web: https://www.theplantmovement.com
Follow Us: IG: https://www.instagram.com/theplantmovementpodcast


A's Ornamental Nursery

WE GROW | WE SOURCE | WE DELIVER
Call: (305) 216-5320
Web: https://www.asornamental.com
Follow Us: IG: https://www.instagram.com/asornamentalnursery

The Nursery Growers

Call: 786-522-4942
Email: info@thenurserygrowers.com
IG: www.instagram.com/thenurserygrowers
web: www.thenurserygrowers.com

Plant Logistics Co.

(Delivering Landscape Plant Material Throughout the State of Florida)
Call: (305) 912-3098
Web: https://www.plantlogisticsco.com
Follow Us: IG: https://www.instagram.com/plantlogistics





Directed and Produced by Eddie EVDNT Gonzalez





Disclaimer: The contents of this podcast/youtube video are for informational and entertainment purposes only and do not constitute financial, accounting, or legal advice. I can’t promise that the information shared on my posts is appropriate for you or anyone else. By listening to this podcast/youtube video, you agree to hold me harmless from any ramifications, financial or otherwise, that occur to you as a result of acting on information found in this podcast/youtube video.

Support the show

Send us a text

After a much-needed break, your host Willie Rodriguez and co-host Eddie Gonzalez are back in the studio and ready to plant new seeds of wisdom for the Green Industry! It’s been a minute since the powerful Martha Vegas immigration episode, and in this return, we dive deep into why every episode must bring real value to listeners—especially those new to the game.
In this raw and motivational comeback episode, Willie shares what’s been happening behind the scenes—from family priorities and guest appearances (check out his feature on The Planter’s View, link in the description!) to serious business updates. Plant Logistics is thriving, and The Nursery Growers just cashed their first check after 1.5 years of hustle—with even more projects in the pipeline.
This episode is packed with real talk on:
How faith fuels our drive and how problems are meant to be overpowered, not avoided.
The power of collaboration over competition in the Green Industry.
Why investing in your business—even during uncertain times—is the only way forward.
A $20K Kubota tractor purchase and the mindset behind smart, strategic investments.
Navigating economic noise and tariffs by staying in your lane and focusing on what matters most.
We issue an open invite to anyone in the industry doing something unique—whether it’s with rocks, services, or anything that adds value to the plant world. If you're building, innovating, or growing, this is your platform too.
With real stories of failure, learning, and massive growth, this episode is a bold reminder: "Don’t be scared to lose money. It's part of the process."
✅ Key takeaway: Stay focused, take risks, invest wisely, and never stop growing—personally or professionally.

Subscribe, share, and follow A’s Ornamental Nursery and The Plant Movement Podcast on social media for daily inspiration and updates.
Let’s move the plant industry forward—together.

The Planterview Interview:
https://youtu.be/iqrcCg-g_ec


The Plant Movement Podcast

Email: eddie@theplantmovementnetwork.com & willie@theplantmovementnetwork.com
Call: (305) 216-5320
Web: https://www.theplantmovement.com
Follow Us: IG: https://www.instagram.com/theplantmovementpodcast


A's Ornamental Nursery

WE GROW | WE SOURCE | WE DELIVER
Call: (305) 216-5320
Web: https://www.asornamental.com
Follow Us: IG: https://www.instagram.com/asornamentalnursery

The Nursery Growers

Call: 786-522-4942
Email: info@thenurserygrowers.com
IG: www.instagram.com/thenurserygrowers
web: www.thenurserygrowers.com

Plant Logistics Co.

(Delivering Landscape Plant Material Throughout the State of Florida)
Call: (305) 912-3098
Web: https://www.plantlogisticsco.com
Follow Us: IG: https://www.instagram.com/plantlogistics





Directed and Produced by Eddie EVDNT Gonzalez





Disclaimer: The contents of this podcast/youtube video are for informational and entertainment purposes only and do not constitute financial, accounting, or legal advice. I can’t promise that the information shared on my posts is appropriate for you or anyone else. By listening to this podcast/youtube video, you agree to hold me harmless from any ramifications, financial or otherwise, that occur to you as a result of acting on information found in this podcast/youtube video.

Support the show