If you’re tired of your message getting lost in the noise, it’s time to rethink how you capture attention and inspire action. The difference between being remembered and being forgotten often comes down to how you tell your story.

In this engaging episode with Dave Tennenbaum, President & Founder of Stand-Taller, discover why storytelling isn’t just entertaining—it’s your greatest asset for building influence, forging connections, and motivating others to say "yes." Feel frustrated when facts alone don’t seem to stick? You’re not alone. Find out the secret behind stories that people remember forever and how the right story can tip every conversation in your favor.

Curious about which three storytelling rules instantly boost your credibility? Tune in and hear firsthand how the art of the story transforms sales and coaching. Don’t miss this masterclass on connecting, influencing, and winning with stories that work.

Episode Highlights

05:07 - People say, "Tell me a fact and I’ll forget it, but tell me a story and I’ll remember forever." And if people are going to remember what you tell them, that is the foundation of influence.

06:03 - Storytelling creates emotion... Once you connect emotionally, well, now everybody feels comfortable. Everybody’s shoulders drop a little bit. And stories do that.

09:37 - A story is a gift. If you’re telling a story, you’re not asking for a response. You are just talking. This isn’t a conversation anymore. Now it's me speaking. So if this isn’t going to be something of value to you, well then this is already a selfish, losing proposition.

10:45 - You want to engage your audience because you want them to lean in. Take your time, take a breath. Let the audience catch up. Don’t rush them to the end. And finally, perhaps the most important rule is a strong close. If you ever have to say, "That’s what happened," then you know you have failed.

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Heather Price Consulting

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