The Hard Truth About B2B eCommerce Podcast Por Isaiah Bollinger arte de portada

The Hard Truth About B2B eCommerce

The Hard Truth About B2B eCommerce

De: Isaiah Bollinger
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This podcast is all about B2B eCommerce with a focus on helping manufacturers and distributors modernize their businesses. B2B is a different breed of eCommerce and it needs a different breed of Podcast. We get into the nitty-gritty of integrations, adoption, platforms, data and so much more regarding what makes B2B difficult to make successful for eCommerce! This podcast is hosted by Isaiah Bollinger SVP of https://zaelab.com and Timothy Peterson who can help you with all things B2B eCommerce.

© 2025 The Hard Truth About B2B eCommerce
Economía Marketing Marketing y Ventas
Episodios
  • Episode 154: Chris Gee, CTO of the B2B eCommerce Association
    Jul 3 2025

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    Chris Gee is the CTO of the B2B eCommerce Association and is ensuring that the technology of the organization helps facilitate the community. We discuss the B2B eCommerce revolution and B2B vs B2C: a generational shift in eCommerce. There are many unseen struggles in B2B vs Retail such as credit & invoice differences. We discuss why you should start at the end of the customer journey and work backwards.

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    1 h y 9 m
  • Episode 153: Customer Adoption & AI
    Jun 18 2025

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    Timothy Peterson & Isaiah Bollinger do their first solo episode in a while without guest to discuss customer adoption & AI. Customer adoption is a hugely underrated challenge in which simply building the tech isn't enough. It requires many different departments working together to bring alignment and customer growth across multiple friction points. AI is coming on fast, and if you don't have a plan to make it useful, you will get left behind. We discuss low hanging fruit areas of using AI.

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    1 h y 3 m
  • Episode 152: Kerry Siggins, CEO of Stoneage
    Jun 11 2025

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    Kerry Siggins is the CEO of Stoneage, the world’s leading provider of industrial cleaning tools, automated equipment, technology, and resources. Kerry Siggins is in the early stages of creating completely digitized orders online but started the digital transformation journey years ago with a new website, ERP, and other foundational elements. We discuss the journey to become more digitally advanced in manufacturing and how it doesn't necessarily start with taking orders online.


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    40 m
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