The FODcast Podcast Por Tim Roedel and James Hodges arte de portada

The FODcast

The FODcast

De: Tim Roedel and James Hodges
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In the FODcast (The Future of #DigitalCommerce) we explore the real career stories of the people who have made it to the very top of the sector and those who are working at the cutting edge of innovation and change right now. Listeners to the podcast gain insight into the journeys industry leaders have taken to be where they are today, the challenges they are facing now and their aims for the future.

© 2025 The FODcast
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Episodios
  • Beyond the Hype: Shopify’s Real Role in Enterprise Retail with Teemu Tolonen
    Jul 16 2025

    In the latest episode of The FODcast, we were delighted to be joined by Teemu Tolonen, CCO at Woolman, to unpack one of the biggest shifts in digital commerce: how Shopify has quietly become a serious contender in enterprise retail.

    As part of Europe’s largest Shopify Plus agency, Teemu brings first-hand insight into what’s driving this change and how retailers are rethinking their technology strategies.

    We cover:

    • How Shopify’s semi-composable architecture delivers flexibility without complexity
    • Why major retailers are seeing considerable cost savings when switching to Shopify Plus
    • What brands need to know before migrating - from data readiness to project teams
    • How unified customer data is finally solving retail’s online/offline disconnect
    • Where AI fits into the future of enterprise commerce

    Teemu’s message is clear: Shopify isn’t just for start-ups anymore - it’s reshaping the way global retailers approach technology and growth.

    If you’re evaluating your commerce stack or tracking retail tech trends, this one’s a must-listen.

    Simply Commerce is the leading supplier of talent into digital commerce across technology, digital marketing, product, sales, and leadership.

    Find our more about our approach and our services within digital commerce recruitment here: https://simply-commerce.co.uk/




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    45 m
  • ROI or Bust: Commerce in a Cost-Conscious World with Tal Ofer
    Jul 1 2025

    Is Replatforming Dead? Why Retailers Are Taking a More Targeted Approach to Tech Investment

    In the latest episode of The FODcast, we’re joined by Tal Ofer, Senior Partnerships Director at Cloudinary and Co-Founder of the MACH Alliance Community Council, to unpack the reality of tech decision-making in retail right now.

    With over 15 years shaping global eCommerce strategies, Tal brings a straight-talking perspective on where retailers are really investing - and where the hype doesn’t match the reality.

    We get into:

    • Why large-scale replatforming is on pause for many brands
    • The shift towards targeted, ROI-driven tech projects
    • How personalisation and loyalty are driving customer lifetime value
    • The rise of composable architecture, and why it’s not for everyone
    • Why speaking to those who’ve actually implemented MACH principles is a must

    As Tal explains: unless your system is completely broken, you’re not going to rush to change it. Retailers want technology that delivers value- fast.

    If you’re navigating margin pressure, evolving customer expectations, or considering how composable commerce fits into your business, this episode offers clear, practical advice.

    Sit back, tune in, and enjoy!

    Simply Commerce is the leading supplier of talent into digital commerce across technology, digital marketing, product, sales, and leadership.

    Find our more about our approach and our services within digital commerce recruitment here: https://simply-commerce.co.uk/




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    48 m
  • Physical Retail's Vital Pulse: Why In-Store Experiences Still Matter with James O'Hare
    Jun 20 2025

    The death of the high street? Not quite.

    In this episode of The FODcast, we’re joined by James O’Hare - Area VP UK at Sitoo – to explore why physical retail isn’t dying, it’s evolving.

    From in-store gyms and juice bars to immersive tent villages, retailers creating memorable, experience-led spaces are thriving. And behind it all? A shift from disconnected systems to unified commerce, where real-time data powers seamless, personalised shopping.

    We cover a LOT in this episode, including:

    • Why in-person shopping still accounts for 75–80% of retail sales
    • The admin load facing store staff (and how tech is changing that)
    • What unified commerce really means (and why it’s more than just omnichannel)
    • Surprising data gaps between UK and Swedish retail
    • How smarter POS systems are freeing staff to serve customers

    James brings sharp insight and real-world examples that every retail leader should hear.

    Take a walk, grab a coffee, and tune in.

    Simply Commerce is the leading supplier of talent into digital commerce across technology, digital marketing, product, sales, and leadership.

    Find our more about our approach and our services within digital commerce recruitment here: https://simply-commerce.co.uk/




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    1 h y 2 m
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