The Drum: TV Talks Podcast Por The Drum arte de portada

The Drum: TV Talks

The Drum: TV Talks

De: The Drum
Escúchala gratis

Acerca de esta escucha

 John and Hannah return for series two of The Drum's TV Talks. In this series we catch up with top TV buyers, adtech execs and media owners to find out all the new ways brands can advertise on TV from the traditional ad spot to the funkiest branded content.

Hosted on Acast. See acast.com/privacy for more information.

Copyright The Drum Economía Marketing Marketing y Ventas
Episodios
  • TV streaming trends in 2022 unwrapped

    TV streaming trends in 2022 unwrapped
    Nov 23 2022
    Media editor John McCarthy and TV journalist Hannah Bowler recap the past 12-months of streaming news and boy it was a big one. 2022 was the year Netflix got ads, Warner Bros and Discovery merged, and cinema was dealt a huge blow by changing streaming habits.

    Hosted on Acast. See acast.com/privacy for more information.
    Más Menos
    41 m
  • From GamesMaster to Pimp My Ride, how brands can make good TV

    From GamesMaster to Pimp My Ride, how brands can make good TV
    Nov 16 2022
    Advertiser funded content is a tough nut to crack you need three perfectly aligned partners from brands, to producer to publisher. Channel 4, Vice and eBay share their best practices.

    Hosted on Acast. See acast.com/privacy for more information.
    Más Menos
    43 m
  • Why Love Island is a match made in heaven for sponsors

    Why Love Island is a match made in heaven for sponsors
    Nov 9 2022
    Love Island is hailed as the crème de la crème of TV sponsorship opportunity. We catch up with 2022's Love Island sponsors to find out why its the gift that keeps on giving.

    Hosted on Acast. See acast.com/privacy for more information.
    Más Menos
    51 m
adbl_web_global_use_to_activate_T1_webcro805_stickypopup
Todavía no hay opiniones