Welcome back to the Digital Distillery Podcast. By popular demand, The Digital Distillery: Women Edition was hosted for the second time in just two months. Held at 4 WALLS in Hamburg May 5th, the second edition explored two main themes between conversation-starting, interactive keynotes and panels: "Why Women Are the Future of Sports Fandom in Sports" and "Abandoning Stereotypes & Breaking Barriers in Brand Communications." Women Lead host, Nadia Koski, sat down with some of the inspirational speakers from the event to bring you the best takeaways from this exclusive content.

Hear from:
Evangelia Mitoli, Sales & New Business Manager - DACH, DOUGLAS Marketing Solutions
Judy Laumayer-Nerzak, Head of Media & AdTech Solutions - Germany, Microsoft
Kim Dammon, Director Strategy & Brand Transformation, Odaline
Lara Weber, Head of Digital at FC St. Pauli
Benjamin Becker, Managing Director, Sports, OMG

Some of the key takeaways:

• Women are increasingly shaping sports fandom across football, F1, tennis, gymnastics, and rising women’s leagues.
• Female fans aren’t just watching, they’re driving engagement and redefining fan culture. Brands and media must adapt to the growing influence of women as athletes, advocates, and decision-makers.
• Traditional gendered marketing is becoming obsolete—products once seen as "male" or "female" are now for everyone.
• Authentic storytelling and inclusive design are crucial for modern brand relevance. Brands must rethink how they connect with diverse audiences in a more inclusive, stereotype-free world.

This episode is brought to you as always by The Digital Distillery.

If you would like to get in touch with us you can head to our website or email podcast@the-digital-distillery.com

You can follow us on:
Facebook, Twitter, Instagram & LinkedIn

Written, Produced & Engineered by Phil McDowell
Executive Producer: Nadia Koski
Project Lead: Dennis Kirschner

In this episode of Her Digital Story: Publisher Truths, host Amelia Parsons speaks with Ashley Footit, Programmatic and Yield Specialist at The Independent, about the evolving landscape of digital publishing with a focus on sustainability.

They discuss the importance of reducing carbon emissions in the programmatic advertising space, the challenges faced by publishers, and the innovative strategies being implemented to achieve sustainability goals. The conversation also touches on the role of AI in enhancing efficiency and creating new job opportunities within the industry.

Connect with Ashleigh Footit

Connect with Amelia Parsons

This episode is brought to you as always by The Digital Distillery.

If you would like to get in touch with us you can head to our website or email podcast@the-digital-distillery.com

You can follow us on:
Facebook, Twitter, Instagram & LinkedIn

Written, Produced & Engineered by Phil McDowell
Executive Producer: Nadia Koski
Project Lead: Dennis Kirschner

Welcome to the debut episode of Her Digital Story: Publisher Truths with host Amelia Parsons, Head of Supply UK at ShowHeroes, the podcast that unpacks the world of digital publishing through the voices of the women shaping it.

In this episode, Amelia speaks with Becca Monahan, Commercial Director, and Lauren Kreisler, Director of Brand & Digital at Official Charts, the home of the UK's biggest music chart moments. Together, Becca and Lauren bring a rich mix of experience across film, music, publishing, and brand development, with previous roles at iconic companies like Bauer and News UK. Amelia discusses their career journeys, how they are helping evolve the Official Charts brand in a fast-changing digital landscape, and the trends they see shaping the future of publishing and media.

In this episode, you will learn about:

• Navigating career pivots across industries — from film to digital music
• Building a brand legacy in the modern, fast-paced media ecosystem
• The unique challenges (and advantages) of working with an iconic media brand
• Audience engagement strategies in a streaming-first world
• Lessons in leadership, collaboration, and adaptability

Whether you're a media professional, a digital strategist, or just curious about the evolving world of publishing, this conversation is packed with insight, inspiration, and real-world advice.

Stay tuned for more inspiring conversations on Her Digital Story. Subscribe, rate, and review to support women’s voices in digital publishing.

LINKS & RECS

Connect with Amelia Parsons on LinkedIn

Connect with Lauren Kreisler on LinkedIn
Connect with Becca Monahan on LinkedIn

Follow Official Charts on:
TikTok
LinkedIn

Instagram
X (Twitter)

Facebook

This episode is brought to you as always by The Digital Distillery.

If you would like to get in touch with us you can head to our website or email podcast@the-digital-distillery.com

You can follow us on:
Facebook, Twitter, Instagram & LinkedIn

Written, Produced & Engineered by Phil McDowell
Executive Producer: Nadia Koski
Project Lead: Dennis Kirschner

SPANISH LANGUAGE EPISODE

EN:
In this second episode of ChatCTV: Conectando Realidades, Héctor Rodríguez, ShowHeroes Head of Supply CTV, and Víctor Soldevilla, ShowHeroes Head of Strategy, dive deep into the evolving landscape of Connected TV. They discuss the technical challenges around standardization and metadata, the opportunities for incremental reach beyond traditional TV, and the innovations that are pushing the boundaries of CTV advertising.

En este segundo episodio de ChatCTV: Conectando Realidades, Héctor Rodríguez, Head of Supply CTV en ShowHeroes, y Víctor Soldevilla, Head of Strategy en ShowHeroes, analizan en profundidad la evolución del ecosistema de la televisión conectada (CTV). Hablan sobre los retos técnicos en torno a la estandarización y los metadatos, las oportunidades de incrementar la cobertura más allá de la televisión tradicional, y las innovaciones que están redefiniendo los límites de la publicidad en CTV.

Desde los desafíos de medición hasta los avances creativos, desglosan la complejidad de escalar CTV a nivel global y explican por qué la colaboración en todo el ecosistema es fundamental para su futuro.

En este episodio descubrirás:

• Por qué la estandarización de metadatos de contenido e identificadores de dispositivos es esencial para mejorar la eficiencia programática en CTV.
• Cómo la CTV ya está generando un alcance incremental real para las marcas — y por qué es clave para campañas que buscan expandirse más allá de la televisión lineal.
• Qué innovaciones en inteligencia artificial, creatividades contextuales y medición cross-screen están impulsando la próxima ola de publicidad en CTV.

Sintoniza para conocer de primera mano las fuerzas técnicas, estratégicas y creativas que están moldeando el futuro de la CTV.

Connect with:

Marina Gómez on LinkedIn
Hector Rodríguez on LinkedIn
Victor Soldevilla on LinkedIn

This episode is brought to you as always by The Digital Distillery.

If you would like to get in touch with us you can head to our website or email podcast@the-digital-distillery.com

You can follow us on:
Facebook, Twitter, Instagram & LinkedIn

Written, Produced & Engineered by Phil McDowell
Executive Producer: Nadia Koski
Project Lead: Dennis Kirschner

In this episode, we’re taking you once again to the breathtaking Austrian Alps — straight to the picturesque slopes of Lech Zürs.

But this trip wasn't just about skiing. Amidst the snow-capped peaks, we had the chance to sit down for exclusive conversations with some of the event’s top panelists. From brand suitability and AI to the art of nurturing loyal communities, we covered it all.

You can learn more about the event and see our recap video on our website.

Connect with our guests:

Camilla Von Faber-Castell - Senior Marketing Manager CEE & Nordics

Jan-Philipp Heinrichs - Executive Director, Global Agency Partnerships, Integral Ad Science

Isabelle von Medinger - COO, Medinger GmbH

Daniel Lublinsky - CEO, Digital Relation Media GmbH

Carolin Kunert - Innovation Management, HEAD

Learn more about the HORIZONT Snowmasters 2025 edition

Obsession - Germany’s Top Event Agency
Discover Lech Zürs, Austria
Discover Hotel Platinhoff

This episode is brought to you as always by The Digital Distillery.

If you would like to get in touch with us you can head to our website or email podcast@the-digital-distillery.com

You can follow us on:
Facebook, Twitter, Instagram & LinkedIn

Written, Produced & Engineered by Phil McDowell
Executive Producer: Nadia Koski
Project Lead: Dennis Kirschner

Welcome to another TDD episode and the first Spanish-language episode, “ChatCTV: Conectando Realidades”.
Bienvenidos al primer episodio en español para The Digital Distillery. En “ChatCTV: conectando realidades”, estaremos acompañados de Hector Rodríguez, ShowHeroes Head of Supply CTV, y Victor Soldevilla, Head of Strategy. Exploraremos el mundo de la television conectada en España, así como el momento actual que atraviesa. De la mano de nuestros expertos, trateremos temas como el contenxto, los actuales modelos de negocio y cómo los habitos de consumo de los usuarios están impactando en las planificaciones digitales.

Connect with:

Marina Gómez on LinkedIn

Hector Rodríguez on LinkedIn

Victor Soldevilla on LinkedIn

This episode is brought to you as always by The Digital Distillery.

If you would like to get in touch with us you can head to our website or email podcast@the-digital-distillery.com

You can follow us on:
Facebook, Twitter, Instagram & LinkedIn

Written, Produced & Engineered by Phil McDowell
Executive Producer: Nadia Koski
Project Lead: Dennis Kirschner

The Head of Advertising at Kleinanzeigen discusses the journey towards a more sustainable and efficient advertising industry

Welcome back to another episode of Green About Media.

On this episode of the show I got to sit down with Anna-Lena Mikoteit-Zerb from reselling platform Kleinanzeigen, and discuss how and why she made a professional switch further into sustainability, what other can do to do the same, and how can we have positivity in a world that suddenly seems interested in everything but sustainability.

Links

Anna-Lena Mikoteit-Zerb on LinkedIn

BVDW Sustainability Lab

This episode is brought to you as always by The Digital Distillery.

If you would like to get in touch with us you can head to our website or email podcast@the-digital-distillery.com

You can follow us on:
Facebook, Twitter, Instagram & LinkedIn

Written, Produced & Engineered by Phil McDowell
Executive Producer: Nadia Koski
Project Lead: Dennis Kirschner

Join us for the first ever Women's Edition of The Digital Distillery, held in Hamburg in February 2025, and the first Digital Distillery event of the year.

We had a record number of guests on this one, each discussing the topics and issues that were presented in the panels at the event.

You can connect with the guest on LinkedIn below:

Yasemin Efiloglu - Volt Europa

Katja Garff - makers & breakers

Natalia Hilgers - Equativ

Franziska Brückner - Vodafone

Lena Schütze - DOUGLAS

Patrick Stoltze - Integral Ad Science

Julia Wittich-Sauer - Google

Kathrin Franssen - OMD

Anja Jeremias - pilot Agenturgruppe

Katharina Jäger - BVDW

This episode is brought to you as always by The Digital Distillery.

If you would like to get in touch with us you can head to our website or email podcast@the-digital-distillery.com

You can follow us on:
Facebook, Twitter, Instagram & LinkedIn

Written, Produced & Engineered by Phil McDowell
Executive Producer: Nadia Koski
Project Lead: Dennis Kirschner