The Day Rory Sutherland Became a Marketing Genius
No se pudo agregar al carrito
Add to Cart failed.
Error al Agregar a Lista de Deseos.
Error al eliminar de la lista de deseos.
Error al añadir a tu biblioteca
Error al seguir el podcast
Error al dejar de seguir el podcast
The Day Rory Sutherland Became a Marketing Genius
-
Narrado por:
-
De:
Acerca de esta escucha
What if the biggest breakthroughs in business don’t come from logic, but from noticing what others overlook?
In this episode, Rory Sutherland unpacks the moment a late-night scroll through economics blogs led him to Nudge, sparking a fascination with behavioral science that would quietly transform global brands. From saving a snack brand with a single word to helping an airline generate millions through a subtle design change, Rory shares the twists, experiments, and happy accidents that redefined how companies speak to their customers.
It’s a masterclass in innovation, risk, and the power of seeing things differently, straight from the man who helped transform marketing with his unconventional insights.
IFS - award-winning Asset & Service Management software
👉 Reimagine your operations at https://hppod.co/ifsai
Hosted on Acast. See acast.com/privacy for more information.