Dr. Cindy McGovern (see her bio below) doesn’t just teach sales; she redefines it. Known as the “First Lady of Sales,” Dr. Cindy brings her signature energy and insight to The Corporate Couch: Work Stories I Only Tell My Friends with one simple truth: “Sales is not a business or soft skill. Sales is a life skill.”

From classrooms to boardrooms, Dr. Cindy has helped people embrace their inner salesperson to get more of what they want in both life and work. Whether you're asking for a raise, pitching a project, or negotiating with your teenager, the skills of great salespeople are already in your toolbox; you just haven’t been calling it “sales.”

She shares how her five-step formula makes selling feel authentic, actionable, and even fun. You’ll hear why she says “Learning to sell will change your life,” how curiosity beats pushiness (“ABC: Always Be Curious”), and why her mission is to help the world reclaim sales as a human, everyday superpower.

Get ready to shift your mindset, sharpen your communication, and rethink what it really means to “sell” yourself—with purpose, confidence, and clarity.

Marc Shaffer returns for round four of It’s 5 O’Clock Somewhere, the recurring happy hour-style Special Edition of The Corporate Couch: Work Stories I Only Tell My Friends. It’s the kind of conversation that flows between business, family, books, and community, with a splash of margarita-shirt energy.

Marc opens up about how becoming a dad to two young children has transformed the way he works, delegates, and protects his time. He also shares reflections from The Five Regrets of the Dying and how that book is shaping both his life and leadership philosophy.

Jeff talks about Put Your Ass Where Your Heart Wants to Be, a powerful little book by Steven Pressfield (author of The War of Art, Do the Work, and The Legend of Bagger Vance, and many others). Jeff also shares what it meant to be a guest on Rounding the Bases, the long-running podcast hosted by Kansas City’s own "Podfather," Joel Goldberg.

This episode covers the generational challenges facing today’s leaders, the value of scheduling emails, and the importance of showing up for yourself and your community. Whether you're tuning in from your desk, your deck, or the “water gym,” one thing’s for sure: it’s always 5 o’clock somewhere.

Christal Watson (see her bio below) has spent her entire career guided by one mission: To be in a position of influence so I can be a voice for those who don't have one. That mission has shaped every role she’s taken on—from championing students in Kansas City, Kansas Public Schools to revitalizing the Heartland Black Chamber of Commerce into a powerhouse for minority-owned businesses.

Now, with more than two decades of impact behind her, Christal is stepping into her boldest chapter yet: running for Mayor/CEO of the Unified Government of Wyandotte County and Kansas City, Kansas.

This conversation uncovers how her deep roots in education, workforce development, and public service have prepared her to lead with both vision and compassion. Christal shares how her upbringing shaped her purpose, why she never lets fear override faith, and how leadership means lifting others, especially when the system doesn’t see them.

From boardrooms to classrooms to city hall, Christal Watson’s story is one of grit, grace, and unshakable commitment to community.