Episode 11: Wrong Background, Right Results with Jesse Colón

What happens when a California city boy inherits his father's struggling cattle ranch in Mexico? For Jesse Colón, it became the unlikely beginning of a regenerative ranching revolution in the semi-desert of Zacatecas.

Jesse's story is a powerful reminder that sometimes the most innovative paths forward begin with honoring what came before. When faced with his father's deteriorating health and a ranch that had become a financial "money pit," Jesse made a pivotal decision to learn everything he could about making the operation viable—not just as a business, but as a living tribute to his father's dream.

The journey took him deep into the world of regenerative agriculture, where he discovered that the conventional, large-framed cattle genetics that dominated the region were fundamentally mismatched to the harsh local environment. Through trial and error, Jesse transformed the ranch using high-density grazing with electric fencing and by transitioning to smaller-framed, regionally-adapted cattle. The results speak for themselves: improved soil health, greater plant diversity, extended grazing periods, and most impressively, cows that can consistently produce a calf every year—something local conventional ranchers consider impossible.

What makes Jesse's perspective particularly valuable is his willingness to challenge established practices while maintaining deep respect for traditional wisdom. He's become a bridge between worlds—documenting his journey on YouTube to 20,000 Spanish-speaking subscribers and now serving as a Bos Sires distributor for Mexico. His mission is clear: highlight "legacy breeders" who have consistently selected for practical traits like fertility over fashionable traits, and make those genetics available to ranchers searching for sustainable solutions.

Explore more of Jesse’s work and see how he's proving the power of practical genetics in one of Mexico’s toughest ranching environments—through the links in our show notes. And don’t forget to subscribe for more conversations with ranchers who are rewriting the rules of sustainable cattle production.

Connect with Jesse Colón and Rancho Cinco Talentos:

YouTube: https://www.youtube.com/channel/UCADO6875jXhcloWZxYoM4EQ

Facebook: https://www.facebook.com/RanchoCincoTalentos

Bos Sires: https://www.bossires.com/jesse-colon

Check out Bos Sires:

Website: https://www.bossires.com/

Bos Sires Catalog: International New Bos Sires Catalog (English)

Support the Podcast

If you enjoy the show and want to support our mission of restoring sustainable, long-lasting genetics to the cattle industry, consider joining our Patreon community. Your support helps us continue producing valuable content for ranchers and cattle enthusiasts worldwide.

Join us on Patreon: [https://www.patreon.com/bossirestalk]

Episode 10: Let the Cows Do the Work: Durability Over Dependency with Arron Nerbas

Arron Nerbas of Nerbas Bros Angus challenges mainstream cattle breeding philosophies by creating a herd built on durability rather than dependency. This third-generation Canadian cattleman shares how his family transformed their operation by focusing on three fundamentals: grass, pressure, and purpose.

The conversation reveals a refreshing alternative to trend-chasing in the cattle industry. Arron explains how they've developed genetics specifically adapted to their environment without introducing any live cattle since 1999, relying solely on AI for genetic improvement. Their breeding philosophy prioritizes maternal traits over the extreme growth that has dominated the industry for decades – creating moderate-framed, fertile cattle that require minimal intervention.

"A good cow is a cow that doesn't need me," Arron explains, highlighting their commitment to letting cattle express their natural abilities without constant human support. This approach has yielded cows that calve unassisted on stockpiled grass, maintain fertility, and demonstrate exceptional longevity in their herd.

The discussion explores four key strategies for herd improvement: AI sire selection, replacement selection, system pressure through management, and strict culling protocols. Arron also shares insights on the benefits of multi-sire breeding, which enhances both land management and reproductive efficiency by allowing natural competition among bulls.

What started as a local approach to better ranching has gained international attention. Nerbas Bros now exports genetics to the UK, with interest coming from as far away as Romania and Botswana. Closer to home, Arron also shares how they’re challenging convention with a self-serve, automated beef market—offering direct-to-consumer sales without middlemen.

This episode offers valuable perspective for anyone questioning industrial cattle production models. As input costs continue rising worldwide, the Nerbas Bros approach demonstrates that focusing on land-adapted, low-maintenance cattle might not just be more sustainable – it might be the economic future of ranching.

Explore more of Arron’s work and learn how the Nerbas Bros are building cattle that thrive where others fail—through the links in our show notes. And don’t forget to subscribe for more conversations with ranchers who are rewriting the rules of sustainable cattle production.

Connect with Arron and Nerbas Bros Angus:

Facebook: https://www.facebook.com/NerbasBrosAngus/

Website: https://www.nerbasbrosangus.com/

Bos Sires: https://www.bossires.com/nerbas-brothers

X page: https://x.com/nerbasbrosangus

Instagram: https://www.instagram.com/theebutcheryonmain/#

Check out Bos Sires:

Website: https://www.bossires.com/

Bos Sires Catalog: International New Bos Sires Catalog (English)

Support the Podcast

If you enjoy the show and want to support our mission of restoring sustainable, long-lasting genetics to the cattle industry, consider joining our Patreon community. Your support helps us continue producing valuable content for ranchers and cattle enthusiasts worldwide.

Join us on Patreon: [https://www.patreon.com/bossirestalk]

Episode 9: Fat Cows, Fat Soil, Fat Wallet: Real Wealth Ranching with Jim Elizondo

Regenerative agriculture expert Jim Elizondo reveals the profound connection between cattle genetics and land health in this transformative episode. Drawing from his diverse expertise as an accountant, dairy nutritionist, and agronomy engineer, Elizondo shares how modern cattle selection has inadvertently led to degraded soils and increased dependence on costly inputs.

The conversation explores Elizondo's revolutionary Total Grazing Program, which mimics natural grazing patterns from 50,000 years ago when diverse herbivores maintained healthy ecosystems. By selecting for early-maturing, efficient cattle that can perform non-selective grazing, ranchers can dramatically increase their stocking rates while simultaneously improving soil health. "Usually we can double the stocking rate the first year," Elizondo explains, highlighting the immediate economic benefit.

One of the most compelling insights is Elizondo's "screwdriver test" for soil health. When a screwdriver hits a hard pan just inches below the surface, it reveals the damage caused by selective grazing. The solution lies not just in changing management, but in transitioning to cattle genetics that thrive without requiring excessive inputs or specialized grazing patterns.

The episode clearly articulates Elizondo's four pillars of Real Wealth Ranching: the Total Grazing Program, adapted genetics selection, nutrition when grazing, and optimal calving season. Together, these principles create what he calls the "fat grass, fat soil, fat cattle, fat wallet" progression that leads to true ranching wealth—defined as having money, time, and health.

Ready to break through the hard pan holding back your operation's potential? Discover how adapted genetics combined with proper grazing management can revolutionize your ranch.

Connect with Jim Elizondo and Real Wealth Ranching:

Facebook: https://www.facebook.com/RealWealthRanching

Website: https://www.rwranching.com/learn

Youtube: https://www.youtube.com/@realwealthranching

Instagram: https://www.instagram.com/realwealthranching/?hl=en

Check out Bos Sires:

Website: https://www.bossires.com/

Bos Sires Catalog: International New Bos Sires Catalog (English)

Support the Podcast

If you enjoy the show and want to support our mission of restoring sustainable, long-lasting genetics to the cattle industry, consider joining our Patreon community. Your support helps us continue producing valuable content for ranchers and cattle enthusiasts worldwide.

Join us on Patreon: [https://www.patreon.com/bossirestalk]

Episode 8: AI in the Arctic — Building Better Cattle with Hailey Edwards

Hailey Edwards takes us deep into the world of raising cattle in Alaska's most extreme environments, where temperatures plummet to -60°F in winter before soaring to 90°F in summer. Growing up on a family dairy that collapsed during industry-wide failures in 2000, Hailey pivoted to beef production and developed specialized knowledge that few ranchers in America possess.

The realities of Alaskan agriculture are startling. With 95% of food imported and only enough stored food to feed the population for approximately ten days, the state faces unique food security challenges. COVID-19 exposed these vulnerabilities, triggering panic buying and renewed interest in local production. Yet building agricultural systems in Alaska isn't simply a matter of importing models from Texas or Iowa.

Hailey shares the extraordinary challenges of raising cattle where hay seasons last just three months, allowing only two cuttings annually. This compressed growing season extends beef production cycles to 30 months—nearly double the timeframe in the lower 48 states. Transportation costs further complicate matters, with importing a single cow from Montana potentially costing $7,000.

As an AI technician serving remote communities, Hailey sometimes travels 1,000 miles round-trip to service just a few cows. Her work through Granite Mountain Breeding Services provides vital genetic diversity to isolated herds where "the family tree can quickly turn into a Christmas wreath." Her approach combines scientific knowledge with practical wisdom as she helps producers select genetics suited to Alaska's harsh realities.

Haley's most powerful insight resonates throughout our conversation: "You can't outbuy a learning curve." No amount of capital investment can replace the knowledge gained through experience in Alaska's unique conditions. Success requires patience, adaptation, and cattle that thrive on marginal forage with minimal inputs.

Connect with Hailey's work and discover more about building resilient cattle genetics for challenging environments through the links in our show notes. Subscribe for more conversations with ranchers revolutionizing cattle production through sustainable practices.

Connect with Hailey Edwards and Granit Mountain Breeding Services:

Facebook: https://m.facebook.com/hailey.mcnabb.3/

Website: https://granitembs.com/

Bos Sires: https://www.bossires.com/haileyedwards

Check out Bos Sires:

Website: https://www.bossires.com/

Bos Sires Catalog: International New Bos Sires Catalog (English)

Support the Podcast

If you enjoy the show and want to support our mission of restoring sustainable, long-lasting genetics to the cattle industry, consider joining our Patreon community. Your support helps us continue producing valuable content for ranchers and cattle enthusiasts worldwide.

Join us on Patreon: [https://www.patreon.com/bossirestalk]

Episode 7: No Backbone, No Herd: Restoring Forgotten Genetics With Hays Boyd

When nine-year-old Hays Boyd set out to find heat-tolerant, good-natured cattle that could thrive on grass, he had no idea his research would lay the foundation for one of America’s premier Murray Grey herds. Now a veterinarian and third-generation rancher, Hayes shares the journey of Backbone Ranch—where a commitment to practical, efficient genetics is reshaping the industry.

From combing through decades-old breed newsletters as a teenager to sourcing semen from the first Murray Grey bulls imported to the U.S. in the 1960s, Hays took an unconventional path to restoring forgotten genetics. With a focus on longevity and efficiency, Backbone Ranch selects for cattle that last—like females still producing past age 12 and bulls from proven maternal lines.

Hays also brings a veterinarian’s insight into the structural soundness issues plaguing the industry, contrasting them with the durability of his low-maintenance herd in the Texas heat. His customers—both ranchers and restaurants—have discovered that Murray Grey cattle don’t just survive, they excel. Whether grass-finished or grain-fed, they deliver premium beef quality with unmatched efficiency.

If you’re interested in genetics that work in the real world—without the extra inputs—tune in to hear Hays Boyd’s take on building better cattle from the ground up. Learn more at https://www.backboneranch.com/.

Connect with Hays Boyd & Backbone Ranch:

Website: https://www.backboneranch.com/

Facebook: https://www.facebook.com/profile.php?id=100078894004341

Bos Sires: https://www.bossires.com/backbone-ranch

Check out Bos Sires:

Website: https://www.bossires.com/

Bos Sires Catalog: International New Bos Sires Catalog (English)

Support the Podcast

If you enjoy the show and want to support our mission of restoring sustainable, long-lasting genetics to the cattle industry, consider joining our Patreon community. Your support helps us continue producing valuable content for ranchers and cattle enthusiasts worldwide.

Join us on Patreon: [https://www.patreon.com/bossirestalk]

Episode 6: Show Ponies and Paper Tigers with PJ Budler

In this episode PJ takes us on a global cattle expedition that challenges everything we think we know about breeding. Having judged cattle in 48 countries, Budler offers a rare perspective on the disconnect between American cattle breeding philosophies and what actually works around the world.

Budler introduces two powerful metaphors that perfectly capture the industry's challenges: "show ponies" (cattle bred for ribbons rather than practicality) and "paper tigers" (animals selected solely on spreadsheet data). Both approaches have created genetics that often collapse when exported to different environments – particularly troubling since 80% of the world's cattle live in tropical or subtropical regions where adapted animals are essential.

The conversation takes a fascinating turn when Budler challenges the industry claim that fertility is "lowly heritable," calling out the nutrition companies that benefit from this misconception. "If you had 300 cows and a hundred were Holstein, a hundred Brahman, and a hundred Angus, you know which group would have the highest calf crop before we even start – it's definitely genetic," Budler explains.

Perhaps the most valuable takeaway comes from Budler's counterintuitive approach to selection: breed against negative outliers rather than for positive extremes. "If you're average for just about everything but an outlier in a positive way for fertility, you're profitable," he says, encouraging ranchers to pursue balance over extremes.

PJ concludes with a powerful perspective on cattle producers as "superheroes" who not only feed the population but maintain rural communities and contribute to national security by stewarding vast tracts of land. His message offers hope that by returning to adapted, balanced genetics, ranchers can create sustainable operations that benefit both people and the environment.

Connect with PJ Budler:

Facebook: https://www.facebook.com/profile.php?id=100009980023978

Check out Bos Sires:

Website: https://www.bossires.com/

Bos Sires Catalog: International New Bos Sires Catalog (English)

Support the Podcast

If you enjoy the show and want to support our mission of restoring sustainable, long-lasting genetics to the cattle industry, consider joining our Patreon community. Your support helps us continue producing valuable content for ranchers and cattle enthusiasts worldwide.

Join us on Patreon: [https://www.patreon.com/bossirestalk]

Episode 5: Form Follows Function and the Bonsma Approach with Darris Meitler

What can a cow that's raised 16 calves teach us about sustainable ranching? More than any textbook, says Darris Meitler, a fifth-generation Kansas cattleman whose family has been raising functional, profitable cattle since 1932.

The Meitler operation stands as a living testament that focusing on maternal traits, hormonal balance, and practical functionality creates cattle that thrive for generations. With approximately 700 cows spanning registered Herefords, Angus, and their renowned F1 crossbreds, they've built a reputation for females that last—not through flashy marketing or trend-chasing, but through patient observation and respecting what actually works on the range.

"If you have to dig through papers to answer which cow is your best, that's a problem," Darris explains, challenging an industry increasingly disconnected from the animals themselves. Following principles learned from South African scientist Dr. Bonsma, the Meitlers select cattle showing visual indicators of proper hormonal balance—traits that correlate strongly with fertility, longevity, and problem-free performance.

What makes this approach revolutionary in today's cattle business isn't its novelty but its time-tested reliability. While many modern operations chase single traits at the expense of overall functionality, the Meitlers have maintained their focus on creating "employees that don't cause troubles"—cows that consistently deliver a calf each year without drama or excessive inputs.

The conversation ventures beyond breeding philosophy into deeper territory—the moral obligation cattlemen have to the land and future generations. Darris reflects on how previous generations' sacrifices enabled his family's continued success and how their current efforts aren't just about profit but preserving something meaningful for their children.

Whether you're a multi-generational rancher or just beginning your cattle journey, this episode provides invaluable insights about reading what your cows are trying to teach you and building a herd that's truly sustainable in every sense of the word. Learn more about Meitler Cattle's program at their upcoming production sale on April 12th in Lucas, Kansas.

Connect with Darris Meitler & Meitler Cattle:

Website: https://meitlercattle.com/

Meitler Catalog: https://online.flippingbook.com/view/657986875/

Facebook: https://www.facebook.com/profile.php?id=100057599162764

Bos Sires: https://www.bossires.com/meitler-cattle-company

Bos Sires Catalog: International New Bos Sires Catalog (English)

Support the Podcast

If you enjoy the show and want to support our mission of restoring sustainable, long-lasting genetics to the cattle industry, consider joining our Patreon community. Your support helps us continue producing valuable content for ranchers and cattle enthusiasts worldwide.

Join us on Patreon: [https://www.patreon.com/bossirestalk]

Episode 4: What Happens When Cows Fly? With Renee Strickland

What does it take to move cattle across continents? In this episode, we sit down with Renee Strickland, a seasoned livestock exporter, to explore the challenges and opportunities in the global cattle trade. From sourcing the right cattle to ensuring their welfare in transit, Strickland shares firsthand insights into what it takes to successfully export livestock to diverse environments.

We’ll also discuss the importance of genetics in these operations, including how moderate-built, fertile cattle with heritage genetics are better suited for thriving in different climates. With years of experience bridging the gap between ranchers and international markets, Strickland highlights the critical role of education, logistics expertise, and ethical responsibility in cattle exporting.

Tune in for a deep dive into the world of livestock exports, sustainable cattle genetics, and the future of global agriculture. Don’t forget to subscribe, share, and join the conversation!

Connect with Renee Strickland & Strickland Exports:

Website: https://stricklandexports.com/

Renee's Facebook: https://www.facebook.com/profile.php?id=1023690156

Strickland Exports Facebook: https://www.facebook.com/profile.php?id=100042840972694

Support the Podcast

If you enjoy the show and want to support our mission of restoring sustainable, long-lasting genetics to the cattle industry, consider joining our Patreon community. Your support helps us continue producing valuable content for ranchers and cattle enthusiasts worldwide.

Join us on Patreon: [https://www.patreon.com/bossirestalk]