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Ever found yourself saying, “I’ll start my podcast when I’m ready”? We’re halfway through 2025 now, and if that January goal is still sitting on your to-do list, don’t worry, it’s not too late.

The middle of the year is the perfect time to pause, reflect on your business goals, and decide what’s still possible. In this honest chat, I dive into why so many business owners put off launching their podcast. Whether it’s fear of getting it wrong, perfectionism, or just sheer decision fatigue, recognising what’s holding you back is the first step to moving forward.

Here’s the truth: feeling “ready” doesn’t just happen. Readiness comes from taking action. Think about other things you’ve tackled in your business, you didn’t wait until you had it all figured out. You started, learned as you went, and got better. Podcasting is no different.

Having your own podcast gives you something social media can’t a consistent, personal connection with your audience on a platform you actually own. When people can hear your voice week after week, you’re building trust in a way that doesn’t rely on algorithms. And with buyers needing around 21 touchpoints before they take action, that kind of connection is priceless.

I also talk about how using an all-in-one platform like FEA Create can make the tech side of things far less overwhelming. And if tech feels like a sticking point for you, getting support with the setup could be a game changer.

If you’re wondering whether podcasting is the right move for you, come along to my Podcast Clarity Workshop on 30th June. We’ll work through a simple process to help you get to either a confident “yes” or a clear “no” both are powerful outcomes that bring clarity to your next steps.

Imagine having your podcast up and running before Christmas. What would it mean for your business to head into 2026 with your voice already out there, building momentum? Now’s the time to find out.

FREE 3 Part Audio - Access Here

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Edited and produced by Donna Eade

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Until next week, Bye for Now XoX