Now is the time to stop overthinking LinkedIn and start becoming visible and known for your expertise business as a B2B founder and expert.

Whether you're just getting started on the platform or want to become more consistent, this episode is for you. Learn how to overcome your most pressing fears about putting yourself out there on LinkedIn, the 3 tips to starting small and staying consistent, plus our best advice for differentiating your content in the age of AI.

Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.

L: Launch Your Vision – Lead with clear intention and purpose
A: Articulate Your Difference – Define what uniquely sets you apart
N: Navigate Your Presence – Shape your personal brand foundation
E: Elevate Your Authority – Grow impact and influence with publicity

This week, we're focusing on "A- Articulate Your Difference" with host Michelle B Griffin and expert guest, author, and UK-based LinkedIn trainer Sarah Clay who is here to tell us exactly how to get over ourselves and get out on LinkedIn, in a way that feels doable, relatable and repeatable.

LINKS

Connect with Sarah Clay on LinkedIn

Sarah's Book, Employee Advocacy on LinkedIn

Ready to Own Your Lane? – The Thought Leadership Branding Podcast

Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.

As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media.

🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat

WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn