Let’s get real. Your website might pass the Pinterest vibe check—but if it’s not turning lurkers into leads (or buyers), what are we even doing?!

In this episode, I’m pulling back the curtain on DIY websites and the pretty trap so many coaches and creatives fall into. If your site is confusing, cluttered, or missing the ONE clear next step, it’s quietly costing you clients and cash.

Here’s the truth: strategy > design.
✨ You don’t need to burn it down and start over.
✨ You do need a few smart tweaks that speak directly to your dream client.

I’m breaking down:

• The 3 most common website mistakes killing your conversions
• What should actually be above the fold (hint: not your logo)
• How to make your site feel like YOU—and build trust instantly

PLUS: I’m dropping the details on a juicy June opportunity inside She Is Collective—our Website Clarity + Conversion Lab. You’ll get my eyes on your site, a copy framework that clicks, and hot seat coaching to turn your site into a selling machine (without starting from scratch).

If your site’s just a pretty brochure right now… this episode is your wake-up call.

🎧 Listen in. Take notes. And get ready to glow up your digital home.
Because we’re done building websites that look good but don’t convert.

Send us a text

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Join She is Collective: https://she-is-collective.circle.so/
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Are your Facebook ads falling flat—or worse, are you still just boosting posts and calling it a strategy?

In this episode, I’m joined by paid ads strategist and ChimeHouse Media founder, Megan, who breaks down what it really takes to run high-converting Facebook and Instagram ads in 2025. We dive into everything from ad strategy vs. boosting, how to grow your email list on autopilot, the actual steps to set up your Meta Business Suite properly, and how podcast hosts can use ads to increase downloads and visibility (without dancing on reels).

Megan also shares her favorite retargeting secrets, common ad mistakes that waste your budget, and why your messaging matters more than ever—especially now that Meta is leaning on AI to find your audience.

If you're burnt out creating content that doesn’t convert and you’re craving a smarter way to grow—this is your episode.

We cover:

• The #1 mistake most entrepreneurs make when trying to run ads
• How to stop wasting money on boosting posts
• Ads that grow your list and convert into sales
• Using Facebook ads to drive podcast downloads
• What Advantage+ is (and whether you should use it)
• The key to successful retargeting (even if you're new to ads)
  
  

Whether you’re just starting ads or want to improve what you’re doing, you’ll walk away with clarity, confidence, and a roadmap to get started.

Send us a text

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Join She is Collective: https://she-is-collective.circle.so/
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Are you showing up on social media but not seeing results? You're not alone—and you're not doing it wrong. In this solo episode, Deanna Hinsz breaks down the real reasons your content might be falling flat and shares the 3 essential elements every caption needs to turn scrollers into buyers. From writing scroll-stopping hooks to delivering true value and confidently using a call to action (without sounding salesy!), this episode is packed with practical strategies you can start using today. If you’re tired of posting and praying, it’s time for a strategy that actually works.

🎧 What You’ll Learn:

• The 3-part caption formula that converts
• How to write hooks that stop the scroll
• Why value isn’t always about teaching
• How to confidently include a CTA (without feeling salesy!)
• Tips for staying visible without being online 24/7
  
  

✨ Mentioned in the episode:

• CarbonSilk Digital Marketing Agency
• She Is Collective Membership

Send us a text

Support the show

Join She is Collective: https://she-is-collective.circle.so/
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Deanna Hinsz's YouTube: https://youtube.com/@deannahinsz

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What does it really take to build a brand that turns heads and leads with impact?

In this inspiring episode, Deanna sits down with brand strategist and business mentor Judy Winslow to explore how embracing what makes you different is the secret to building an unforgettable brand. Judy shares her deeply personal journey from feeling like she didn’t fit in to becoming a powerhouse in brand leadership—and how you can do the same.

You’ll learn:

• Why trying to “fit in” holds your brand back
• How to uncover your unique strengths and brand DNA
• Simple assessments and exercises to define your personal brand
• How leadership is already part of who you are—and how to own it
• The one mindset shift that unlocks personal and professional growth
  
  

If you’re in the early stages of building your business or redefining your brand, this episode will give you the clarity, confidence, and tools to stand out your way. No cookie-cutter formulas—just bold, strategic authenticity.

✨ Plus: Judy’s brilliant “Power of Two” exercise and how to create your own brand MAP (Motivated Action Plan)!

Connect with Judy Winslow:

Website: unforgettablebrands.com

Social Media Links:

https://www.facebook.com/judywins

https://www.linkedin.com/in/judywins/

https://www.instagram.com/jWInsCEOpro

Send us a text

Support the show

Join She is Collective: https://she-is-collective.circle.so/
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Deanna Hinsz's YouTube: https://youtube.com/@deannahinsz

Get Your Free Visibility Checklist: https://deannahinsz.com/getvisible

After a much-needed pause, I’m back on the mic — and in this quick, heart-to-heart episode, I’m sharing where I’ve been, what’s been happening behind the scenes, and what’s next for She Is Unstoppable.

Between moving across states and taking a once-in-a-lifetime trip to Italy with my boys, I had to unplug and be fully present. This break wasn’t planned, but it was necessary — and today, I’m opening up about the lessons I learned, the clarity I gained, and how I’m moving forward with fresh energy and aligned intention.

If you’ve ever had to pause your business or step away from something you love — this one’s for you. Because even when life gets messy… you’re still unstoppable. 💛

🎙 What’s inside:

• Why I took a break from the podcast
• My experience traveling to Italy with my sons
• How I’m shifting gears in business and life
• What you can expect from future episodes

Hit play, take a breath, and let’s reconnect. We’re just getting started.

🔗 Subscribe so you never miss an episode!
📩 Grab one of my freebies https://deannahinsz.com/freebies/
💻 Learn more at https://carbonsilk.digital

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Join She is Collective: https://she-is-collective.circle.so/
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Deanna Hinsz's YouTube: https://youtube.com/@deannahinsz

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Are you stuck in a cycle of procrastination, always pushing things off and feeling like you're falling behind? In this episode of She Is Unstoppable, I'm joined by Larisa Makuch, a master results coach, speaker, and author of Stop Procrastinating Your Life Away: Discover the Secrets to More Time, Money & Freedom.

Larisa shares the real reasons we procrastinate, how to break free from the habits that are holding us back, and the mindset shifts that will help you get out of your own way and start taking action. We dive deep into:
✅ The hidden beliefs fueling procrastination
✅ Why perfectionism is really just another form of procrastination
✅ How to shift your identity and stop saying "I’m just a procrastinator"
✅ The #1 secret to staying present and productive in your business

Plus, Larisa is generously gifting listeners a FREE digital copy of her book! Grab yours here: StopProcrastinatingBook.com

🎧 Listen now and learn how to ditch procrastination for good so you can step into your most unstoppable self.

📲 Connect with Larisa:
Instagram: @myabundanceacademy
LinkedIn: Larisa Makuch
YouTube: Larisa Makuch
Facebook: Larisa Makuch

Send us a text

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Join She is Collective: https://she-is-collective.circle.so/
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Your brand isn’t just a business—it’s you. But if your marketing feels flat or forgettable, it’s time to shake things up. In this episode, I’m chatting with award-winning marketing expert Alycia Yerves about how to infuse your unique personality into your business so it truly stands out. ✨

Alycia shares her unexpected journey from the theater world to marketing pro, the biggest mistakes small businesses make online, and why playing it safe is the fastest way to blend in (and be ignored).

💡 You’ll learn:
✅ Why trying to be everywhere is hurting your brand
✅ How to confidently repel the wrong audience and attract the right clients
✅ The easiest way to write content that actually sounds like you
✅ Quick website tweaks to showcase your personality and build deeper connections
✅ Plus, how to stop overcomplicating content and finally simplify your strategy 🎉

Your business should reflect who you are—bold, brilliant, and unforgettable. Hit play and start showing up in a way that feels effortless and effective.

Free Resource: Grab Alycia’s guide on 25 ways to add personality to your website → https://alyciayerves.com/yourwebsitepersonality

📌 Connect with Alycia:
👉 Website: https://alyciayerves.com
👉 Instagram: https://instagram.com/alyciayervescreative

Send us a text

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Join She is Collective: https://she-is-collective.circle.so/
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Deanna Hinsz's YouTube: https://youtube.com/@deannahinsz

Get Your Free Visibility Checklist: https://deannahinsz.com/getvisible

Want to make your emails stand out in a crowded inbox? Today’s guest, Danielle Cevallos, President of The Conviction Marketing Agency, shares her expert strategies for crafting personality-driven emails that engage, nurture, and drive real revenue. 🚀

In this episode, you’ll learn:
✔️ How to escape the algorithm and make email your most profitable platform
✔️ The secrets to writing emails people actually read (and respond to!)
✔️ Why email marketing outperforms social media for sales
✔️ The biggest mistakes business owners make with email—and how to fix them

🔗 Grab Danielle’s free guide: Three Email Sequences Every Business Needs

🎧 Listen now and transform your email marketing strategy!

05:15 Danielle’s Story: From Blogger to 7-Figure Brand Builder
10:30 The Truth About Email Open Rates & Why People DO Read Emails
15:00 How to Write Emails That Convert (Without Sounding Salesy)
20:45 The #1 Mistake Business Owners Make in Their Email Strategy
25:30 How Often Should You Email Your List?
30:15 Email vs. Social Media: Where Should You Focus?
35:00 How to Build an Engaged Email List From Scratch
40:10 Next Steps: Getting Started with Your Own Email Strategy

Don’t forget to subscribe, review, and share this episode with a business owner who needs better emails!

Send us a text

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Join She is Collective: https://she-is-collective.circle.so/
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Get Your Free Visibility Checklist: https://deannahinsz.com/getvisible