This week on Schmuckboys, Marla and Libby start of sharing a bit about what they've been up to the last few weeks including a funny yet stressful situation when Libby's phone almost got eaten by a bus. The two then welcome their guest for this week Jonah Fialkow aka JewishJonah on Instagram.

Jonah shares about his journey being a diehard Cubs fan who transformed a summer job at Wrigley Field into a thriving content creation career. Starting as a vendor at 18, he shares his story of gaining unexpected fame with videos showcasing the behind-the-scenes world of sports and music events. Jonah talks about how he has reached fans worldwide, connecting them to Wrigley Field and the Cubs in surprising ways, inspiring Halloween costumes and public recognition.

The group continues with an engaging discussions on cultural identity and the power of social media influence. Jonah, shares how his connection to Judaism has evolved over time. With a social media handle like "Jewish Jonah," he candidly talks about embracing his identity despite initial concerns from his family and how even though his content wasn't Jewish related, he felt compelled to speak up. They then explore the dynamics of dating across different cities, and end with a funny challenge where the girls make Jonah be a vendor for foods that you most likely wouldn't find at a baseball game.

Follow Jonah @jewishjonah and Schmuckboys @schmuckboysofficial on Instagram.

This week, your schmuckgirls are back with a very special and interesting guest but of course they start you off with their weekly updates. Marla and Libby share about their Passover holiday and what they broke the holiday with and discuss fun upcoming plans.
Post-Passover catch-up includes indulging in food, quality time with loved ones, and upcoming events like FIDF gala and anniversary cruise.

They then welcome best-selling author and award-winning marketer, Aliza Licht! (0:09:23) She starts off sharing about how one blind date has turned into her 24+ year marriage and her unexpected shift from pre-med to fashion and PR. (0:18:26) - Aliza then shares about how she worked through multiple roles in fashion industry, taking risks to follow dreams and eventually ran a huge Instagram page known as DKNY PR Girl. (0:21:51) - She then discusses her move into starting her own podcast and crazy stories of how she unintentionally got her guests talking about topics they weren't supposed to. (0:31:49) - The trio then discuss about personal branding and how to stand out on social media.
(0:37:04) - Aliza then shares about how she's worked to balance her brand with her desire to speak up for her community and how she faced backlash for not staying silent after October 7th. (0:53:47) - In the fun world of dating, Aliza analyzes Marla's Hinge profile and gives tips on how to optimize your personal brand on dating apps.

You can follow Aliza on Instagram @alizalichtxo and Schmuckboys @schmuckboysofficial.

This week Libby and Marla are bringing you a guest that might look familiar to you but before they get into that, they share some life updates! Libby reminisces on the anniversary of Jack's proposal while Marla delivers a surprising twist in her dating life. The two then discuss Passover, sharing stories and strong opinions on Passover foods.

They then welcome make up artist, Allison Chait aka Shabbos Brush Ups. The three then explore the beauty industry with a unique twist—Shabbos makeup. Allison discusses how religious guidelines intertwine with beauty routines, and how that shapes a Jewish woman's identity? She also talks about the transformative power of spiritual rituals like the mikvah, and how she's helped women feel more comfortable in participating.

Allison then shares about the positive experience she had at a makeup show where she received much more love than hate. The group ends with a fun game and of course asking Allison to describe a Schmuckboys.

You can follow Allison @shabbosbrushups on Instagram.