In this episode of the Sneaker History Podcast, Mike Guillory interviews Mike Ogden, the creator of the Unboxed App, which revolutionizes sneaker management for collectors. They talk about the importance of community feedback, the current sneaker market's accessibility, and the significance of building relationships within the sneaker community. Ogden shares insights from tech conferences and emphasizes the need for collaboration over competition in the sneaker industry. The conversation highlights the innovations and future potential of the Unboxed App, making it a must-listen for sneaker enthusiasts and entrepreneurs alike. In this conversation, Mike Guillory and MO discuss the innovative features of the Unboxed app, focusing on sneaker authentication, outfit coordination, and the importance of community engagement. They explore the challenges of navigating investments while maintaining control over the business, the significance of effective marketing strategies, and the potential for future innovations to enhance user experience. The dialogue emphasizes the value of user feedback and the organic growth of the app within the sneaker community.

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Chapters

00:00 Introduction to Coffee Time Kicks

03:08 The Unboxed App: Revolutionizing Sneaker Management

06:00 The Journey of Creating Unbox

09:12 The Importance of Community and Feedback

12:00 Navigating the Sneaker Market Today

15:01 Engagement in Sneaker Events and Conferences

17:59 Building Relationships in the Sneaker Community

20:55 Insights from Tech Conferences

23:48 Innovations and Future of Unbox

28:59 Authenticating Sneakers: Bridging the Gap

31:55 Fashion Forward: Outfit Coordination and Style

34:57 Navigating Investments: Control vs. Growth

38:58 Marketing Strategies: The Power of Visibility

46:01 Community Engagement: The Role of User Feedback

50:58 Future Innovations: Enhancing User Experience

CHECK OUT OUR OTHER SHOWS:

For the Formula 1 Fans - Exhaust Notes: https://exhaustnotes.fm

For the Fitted Hat Fans - Crown and Stitch: https://crownandstitch.com

For the Cars & Sneakers Fans - Cars & Kicks: https://carsxkicks.com

For the Creators & Creatives - Outside The Box: https://podcasts.apple.com/id/podcast/outside-the-box-convos-with-creators/id1050172106

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Disclaimer: The views and opinions expressed in this program are those of the speakers and do not necessarily reflect the views or positions of any entities they represent.