Retirement Is a Marketing Scam: AI Will Make It Worse Podcast Por arte de portada

Retirement Is a Marketing Scam: AI Will Make It Worse

Retirement Is a Marketing Scam: AI Will Make It Worse

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 We’ve all been told that retirement is the goal - the reward after decades of hard work. Save up, slow down, and finally enjoy life. But what if that entire idea is just a well-packaged marketing campaign? In this episode, I break down why the concept of retirement was invented, how it’s been sold to us for decades, and why the rise of AI is only making that pressure worse. From Otto von Bismarck to Bill Gates, from “Golden Years” brochures to the push to “make room” for Gen Alpha, retirement isn’t what you think it is. And if you’re in marketing, you should know better. In this episode, I cover:
  • Why retirement was never about freedom - it was about control
  • How AI will accelerate the pressure to step aside
  • Why stacked 401(k)s, dream vacations, and pickleball don’t always deliver the joy they promise
  • What Bill Gates and Dick Van Dyke understand about purpose
  • Why marketers should be the least likely to fall for retirement messaging
  • How to start designing your future with intention

This isn’t about working forever. It’s about choosing fulfillment now, and staying sharp in a world that keeps trying to sell you a future at the expense of today. FRUSTRATED BY YOUR MARKETING? is hosted by Jim DeMicco and presented by SkyeLine Studio. LET’S CONNECT: LinkedIn | Website | YouTube | Facebook | Instagram | TikTok | Twitter/X
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