In this episode of The Pintastic Podcast, host Laura Rike shares actionable strategies for turning Instagram content into Pinterest pins that drive traffic and grow your business. Joining Laura is Emily Holthaus, founder of Raising Little Millionaires, a newly launched brand focused on empowering parents to teach their kids financial literacy. Together, they explore how Pinterest can help new and established businesses amplify their reach and connect with the right audience.

Key Takeaways:

Why Pinterest is Essential for Business Growth: Discover how Pinterest serves as a visual search engine that drives long-term traffic and brand awareness.

Repurposing Instagram Content for Pinterest: Laura walks Emily through the step-by-step process of transforming high-performing Instagram posts into optimized Pinterest pins, including tips on design, keywords, and visual search.

Building Brand Awareness as a New Business: Learn how Emily is using Pinterest to introduce Raising Little Millionaires to her audience and establish a strong online presence.

Pinterest Ads Demystified: Understand how to get started with Pinterest ads, using psychographics and search trends to create campaigns that convert—even with a

Whether you’re launching a new business or looking to grow an existing one, this episode will inspire and equip you with practical tools to turn Pinterest into a powerful marketing platform. Laura’s expertise and Emily’s fresh perspective make this a must-listen for entrepreneurs ready to take the next step.

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The host of The Pintastic® Podcast is Laura Rike, an industry-leading Pinterest strategist with over 15 years of marketing expertise and a special focus on Pinterest since its invite-only beginnings. She has guided clients and students to remarkable successes, helping many become industry front-runners with thriving six-figure businesses.

Outside of her professional endeavors, Laura is a devoted mother to three children and a passionate crafter with a love for quilting. She also enjoys running a family blog, where she shares creative adventures that bring her family closer together. This unique blend of personal passions and professional accomplishments shapes Laura’s approach to work, emphasizing growth, connection, and success in every engagement.

Learn More about Laura on her website: laurarike.com

And connect with her on IG: instagram.com/laurarike/

And on Pinterest: pinterest.com/laurarike/

The guest on this episode is Emily Holthaus, the co-founder of Raising Little Millionaires. Raising Little Millionaires was born from two moms on a mission to teach their children positive money habits, mindsets, and disciplines from a young age. As educators (Emily is an M.S.Ed curriculum expert), even we struggled to find the time to shower, let alone figure out how to ensure our children developed a positive relationship with money. So Emily created the busy parents manual to instilling financial discipline and empowerment at home between ages 3-18 years old and set out on this journey with Amanda to build a community of parents ready to move the needle on raising a generation of money-smart kids.

Learn more about Emily on her website: https://www.raisinglittlemillionaires.com/

Connect with her on IG: https://www.instagram.com/raisinglittlemillionaires/
And on Pinterest: https://www.pinterest.com/raisinglittlemillionaire/