Reimagining new grad engagement with Matt James
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Reimagining new grad engagement with Matt James
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How do you turn recent graduates into lifelong alumni supporters from day one? In this episode of Alumless, Ryan Catherwood and co-host Kim Infanti (filling in for Chris this week) sit down with Matt James, Vice President of Alumni Relations at The Marshall University Foundation, to explore how Marshall is transforming its approach to new grad engagement with fresh strategies and bold ideas. Matt shares insights on rethinking first touchpoints, building authentic connections, and designing programs that resonate with young alumni.
The conversation also touches on aligning athletics partnerships and developing innovative membership and sponsorship models to strengthen long-term alumni relationships. If you’re looking for creative ideas to engage your newest alumni, this episode is packed with practical takeaways.
Subscribe to Alumless for the extended conversation and bonus segment, and special thanks to our presenting sponsor AlumniQ.