Episodios

  • Struggling to Get Supervision Clients? What Every Therapist Needs to Know Before Marketing This Offer
    Jul 5 2025

    If you're a therapist stepping into the world of supervision, this episode is your behind-the-scenes guide to doing it profitably, ethically, and without all the confusion. I dive into real questions from our therapist community, including “Do I need a new website just for supervision?”, “How do I take payments for group supervision?”, and “Why is no one booking my supervision sessions?”

    This episode is perfect for you if you're newly qualified as a supervisor, or thinking of expanding your private practice to include supervision services, but feel overwhelmed or unsure where to start. Maybe you've already listed your services and are frustrated that you’re not getting bookings. I explain why simply being qualified isn’t enough—and what to do instead.

    You’ll learn how to:

    • Add a high-converting supervision page to your existing website

    • Price and package supervision in a way that makes it easy for supervisees to say yes

    • Use story-based marketing to position yourself as a stand-out supervisor in your niche

    • Avoid common mistakes like setting up separate websites, undercharging, or inconsistent messaging

    • Leverage directories the right way (and why they rarely convert)

    • Create a rinse-and-repeat roadmap for supervision marketing that actually works

    I also open up and share personal insights about my 100k-in-90-days experiment—what’s working, what flopped, and how it’s shaping the strategy I’ll soon be handing over to my Practice Momentum members.

    Whether you’re launching a supervision offer, struggling to attract clients, or want to create passive income that actually converts, this is a must-listen episode for every therapist in private practice who wants to build a business with intention and integrity.

    Action Step: Add a clear “Supervision” tab to your website today and outline your niche, your framework, and your next available group or session. Keep it simple and SEO-optimised so supervisees can easily find and book you.

    Timestamps: 00:04 – Welcome + Practice Momentum offer 01:13 – Chloe’s wins inside Practice Momentum 03:17 – Questions about supervision 06:06 – Should you build a new website? 08:04 – Booking & payments made simple 11:35 – How to get supervision clients (and what not to do) 14:39 – Marketing your supervision services 17:44 – Directory profiles: why they rarely work 20:14 – 100k in 90 Days experiment update 31:25 – Lessons from messing up the sales page 35:04 – Selling ADHD templates (and how not to) 43:33 – Turn $27 templates into $8,000 of revenue 44:11 – Why I shut down my Etsy store 51:40 – Why customised templates matter 56:43 – Surprise & delight in supervision 58:51 – Final thoughts

    🔗 Join Practice Momentum: https://sales.brooklynstorme.com/momentum/ 📍 Free Therapist Community: https://sales.brooklynstorme.com/ultimate-private-practice-upgrade/ 🌐 Website Wellness Check: https://sales.brooklynstorme.com/website-wellness-check-up-aud/ 📲 Instagram: https://www.instagram.com/theprivatepracticecoach/ ▶️ YouTube: https://www.youtube.com/@theprivatepracticecoach

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    1 h y 1 m
  • Why You’re Still Stuck (Even Though You’re Doing All the Right Things in Your Private Practice)
    Jun 27 2025

    If you’re a therapist in private practice who’s ticking every box but still not seeing the momentum, this episode is for you.

    I dive into the real reasons why progress can feel slow, even when you’re showing up, investing in your growth, and doing what the experts tell you. I share the mindset blocks that even seasoned professionals carry, like the fear of being seen, or the pressure to be perfect before launching something new and how they sabotage your momentum without you realising.

    This episode is for the therapist who knows she’s meant for more but keeps finding herself back in the same place: stuck, second-guessing, or just plain overwhelmed. I talk about how we override our own inner wisdom by collecting more strategies, and why it’s not another course or social media template that’s missing, it’s you, in your fullest expression, leading your business from a place of wholeness.

    You’ll walk away with an actionable reframe you can apply today to start getting unstuck and moving forward with clarity.

    If you’re ready to break free from this loop and grow a sustainable, values-led private practice, you’re invited to join me inside Practice Momentum—my high-touch 12-month immersion to help you build a business that supports your life, not the other way around.

    Action Step: Ask yourself: Where am I waiting to be “ready” before I take the next step? Choose one small action you’ve been delaying, and do it today, messy, imperfect, and exactly as you are.

    Timestamps: 00:00 – Why therapists feel stuck even when they’re doing the work 04:45 – The silent sabotage of perfectionism and performance pressure 08:10 – Overriding your own inner wisdom with “more strategies” 12:30 – What I did to break my own cycle and how you can too 16:00 – An invitation to step into your momentum with support

    Your Next Step: 💻 Look at Practice Momentum now → https://sales.brooklynstorme.com/momentum/

    private practice coach, therapy business, therapist marketing, counsellors of instagram, psychologist life, social worker support, mental health business, practice growth, therapist entrepreneur, private practice marketing, women in private practice, aligned business, mind body business, therapy practice coach, practice coach for women, momentum in practice, soulful business, burnout prevention, therapist identity, counsellor coach

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    1 h y 4 m
  • Feeling Behind in Private Practice? Here’s What That Feeling Really Means
    Jun 25 2025

    Have you ever felt like you’re falling behind in private practice? Like everyone else has it all figured out while you’re still trying to keep your head above water? In today’s episode, I unpack what that feeling really is and why it’s not a sign that you’re failing. In fact, it might be a powerful nudge from your nervous system that it’s time to pause, get curious, and recalibrate.

    This episode is for therapists, counsellors, social workers, psychologists and play therapists who feel like the only ones not “on top of it.” If you’ve been comparing yourself to others or feeling like you’re always playing catch-up, this is the reframe you didn’t know you needed.

    You’ll walk away with a mindset shift to relieve that pressure, a compassionate lens on your current season, and a reminder that business growth doesn’t come from pushing harder, it comes from honouring your own rhythm and making micro-adjustments that support your nervous system, not burn it out.

    ⏱️ Timestamps 00:00 – The myth of being “behind” 03:24 – The nervous system and business pacing 07:50 – Why comparing yourself keeps you stuck 11:40 – Micro-adjustments for energy and clarity 14:10 – What I do when I feel like I’m behind 16:33 – Final thoughts and Practice Momentum invitation

    💡 Ready to stop the spiral and grow your business with aligned strategy, soul and systems? Join us in Practice Momentum – the 12-month business coaching program for therapists who are ready to feel confident, supported, and sustainably booked.

    #therapybusinesscoach #privatepracticegrowth #mentalhealthbusiness #counsellorsinaustralia #psychologistlife #socialworkerbusiness #burnoutprevention #nervoussystemregulation #businessmindsetcoach #therapistcommunity #privatepracticeaustralia #practicemomentum #onlineprivatepractice #alignedmarketing #womeninprivatepractice #therapybranding #selftrustjourney #bookedouttherapist #healinghustleculture #therapistcoach #privatepracticecoach

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    1 h y 41 m
  • The Subtle Mindset Shift That Helps Me Love My Business Again
    Jun 21 2025

    Episode 503 | The Subtle Mindset Shift That Helps Me Love My Business Again

    If you’re a therapist in private practice and lately you’ve been feeling disconnected, uninspired, or just tired of the day-to-day, this episode is for you.

    I created this episode because I had one of those days. The kind where everything feels harder than it should: emails feel heavy, marketing feels pointless, and even your client work feels like it’s pulling more from you than it’s giving back.

    And when you’re in private practice, there’s often no buffer because you are the business.

    In this conversation, I’m sharing a moment from my own week where I caught myself in that flat, resentful place. Instead of pushing through or slapping a gratitude band-aid on it, I tried something different. A mindset shift that was subtle, but powerful. One that helped me reconnect with my work without guilt, pressure, or performance.

    This shift helped me feel more in control, more calm, and yes, more in love with my business again. I want that for you, too.

    This episode is for you if:

    • You’re a counsellor, psychologist, social worker, or play therapist in private practice

    • You’ve been feeling emotionally flat or resistant toward your business

    • You want to feel motivated again without forcing gratitude or hustle

    • You need a more sustainable, honest mindset tool that actually helps

    • You’re craving more alignment between your energy and your business demands

    What I share in this episode:

    • A behind-the-scenes story of how I moved through emotional resistance

    • The problem with some of the mindset advice therapists are given

    • A one-sentence reframe that brought clarity and calm to my day

    • How to stay in your power—without bypassing what you’re actually feeling

    • A mindset tool you can use any time you're feeling stuck or drained

    What you’ll walk away with: A practical, no-fluff mindset shift that helps you reclaim your energy, realign with your purpose, and keep showing up for your private practice in a way that feels good, even on the hard days.

    Links I Mentioned:

    Website Wellness Check – Want to attract more clients from your website? I’ll record a personalised video audit so you can finally know what’s working and what needs to change: https://sales.brooklynstorme.com/website-wellness-check-up-aud/

    Join my free therapist community: https://sales.brooklynstorme.com/ultimate-private-practice-upgrade/

    Follow me on Instagram: https://www.instagram.com/theprivatepracticecoach/

    Subscribe on YouTube: https://www.youtube.com/@theprivatepracticecoach

    Episode Time Stamps:

    0:00 – Who this episode is for and why I’m sharing it 1:35 – A peek into the resistance I felt in my own business 3:12 – Why common mindset advice wasn’t helping 5:05 – The reframe that changed everything (and took 60 seconds) 7:30 – How this one shift gave me emotional spaciousness 10:22 – A mindset reset you can use any time things feel too hard 12:01 – What this has to do with alignment and sustainability in your practice

    Quick Win Action Step:

    Think about a part of your business that feels draining right now—maybe it’s client admin, marketing, or your calendar.

    Ask yourself: “What’s a different way I could think about this, that would feel more honest and supportive?”

    This small shift can help you reconnect with your values, and fall back in love with your business (or at least like it again). #PrivatePracticeTherapist #TherapistsInPrivatePractice #WomenInPrivatePractice #TherapistBurnoutSupport #TherapistMindset #TherapyBusinessTips #PrivatePracticeGrowth #AlignedPrivatePractice #TherapistLifeBalance #MentalHealthEntrepreneur #PrivatePracticeJourney #CounsellorInPrivatePractice #TherapistCoach #TherapistSupportNetwork #PsychologistInPrivatePractice #SocialWorkerInPrivatePractice #TherapistSelfCare #TherapistMarketing #TherapistBusinessCoach #TherapistPodcast

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    43 m
  • Why Hiring a Marketer is Not a Great Idea (and What to do Instead)
    Jun 18 2025

    See the special something I made to support you in getting support over here (hint: scroll down!) Sign the Petition here In this episode, you'll learn why hiring external marketing companies is often problematic, has resulted in therapists having to remove entire websites and Google My Business pages and start from scratch (at their own expense) and more but don't panic because I'll share with you what to ask and check BEFORE you hire someone (if you're going to and there's no reason why you should feel you must as a solo private practice owner) and I'll talk you through how what to do to get clients even without a budget. It's all here for you in today's episode of the Private Practice Podcast Join my free community for private practice owners and therapists here #psychologist #counsellor #counselor #lmft #therapist #socialworker #accreditedmentalhealthsocialworker

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    57 m
  • National Standards | Interview with Philip Armstrong | CEO VMHPAA
    Jun 16 2025

    Sign the petition and have your voice heard Join the VMHPAA In this interview (which you can watch on YouTube), I interview Philip Armstrong, the CEO of the Vocational Mental Health Professionals Association of Australia about the draft National Standards. We talk about:

    • The origin of the National Standards for Counsellors and Psychotherapists
    • Implications for Counsellors with a vocational qualification, such as a Diploma or Advanced Diploma
    • Removal of ability to run a private practice
    • Removal of recognition as a qualified practitioner
    • Removal of ability to supervise
    • Contact or practice hours mentioned in the Standards
    • Licensing requirements and pathways for Counsellors
    • What happens to existing clients of Counsellors in private practice with a Diploma

    And more It's all here for you in today's edition of the Private Practice Podcast with Dr Brooklyn Storme PhD #counsellors #nationalstandards #nationalstandardsforcounsellors

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    1 h y 3 m
  • National Standards Reflections
    57 m