In this episode of the Owner’s Pride Podcast, Dann Williams sits down with Ismail Leghari, the founder of Detail Scale, a marketing company specializing in helping detailing, tint, coating, PPF, and wrap shops grow their businesses through Google Ads, website design, and SEO. Ismail shares his journey from earning a Computer Science degree to launching his successful business, now serving numerous clients across the industry.

Packed with actionable advice, this episode dives into practical marketing strategies, SEO tips, and insights for businesses of all sizes, including small startups not yet ready to hire a marketing company.

Whether you're looking to level up your online presence or simply curious about the impact of digital marketing in the auto detailing world, this episode is a must-listen!

🎧 Connect with Ismail: Instagram: @detail_scale Website: thedetailscale.com

Don't miss this opportunity to elevate your business with expert advice from one of the industry's rising stars!

Join host Dann Williams as he Steps into the world of detailing with Owner's Pride Authorized Installer, Matthias Saad, owner of Detail Dr in Bozeman, Montana, and an authorized Owner’s Pride Installer. In this episode of "Behind the Buffer," Mattias shares his story, the challenges of running a detailing business, and how he elevates his craft to deliver exceptional results.

Whether you’re an industry pro or a car enthusiast, this conversation is packed with insights, inspiration, and a behind-the-scenes look at the detailing world.

Check out Detail Dr: detaildrmt.com

Ready to turn your passion for detailing into a successful business? Join Dann live for an in-depth session covering everything you need to start your own detailing business, from choosing the right tools and products to building a brand and managing customer relationships. Whether you’re starting small or going big, we’ll walk through crucial steps like legal setup, pricing strategies, marketing, and even planning your exit strategy. Plus, stick around for our 20-question Q&A, tackling top inquiries from both DIY detailers and pros. Get ready to build a business that lasts!

In this episode, Dann and Damon delve into the world of business analytics and forecasting specifically tailored for detailers. With many detailing businesses facing seasonal slowdowns, it’s essential to understand and utilize data to keep profits steady. Discover the key metrics every detailer should track daily, weekly, and monthly—from revenue to customer retention and beyond. We’ll discuss how tools like CRM, QuickBooks, and website analytics can help create a holistic view of your business health. Plus, we’ll answer Google’s top-searched detailing questions, providing valuable insights for both DIY detailers and professionals. Get ready to transform your detailing business with data-driven decisions! Owner's Pride

In this episode of the Owner’s Pride Podcast, Dann discusses the importance of calculating ROI before adding new services to your detailing business. Learn how to evaluate the cost of equipment, training, and materials to make smarter business decisions that boost profitability. Dan shares real-life examples of how add-ons like ceramic coatings, PPF, and windshield repair can either benefit or hinder small detailing businesses, depending on how they're implemented. Get practical insights into scaling your business, conducting market research, and avoiding the trap of becoming a “jack of all trades.” Stay tuned for a detailed breakdown of maximizing ROI and making profitable choices for your business! Owner's Pride

Join Dann Williams and Damon Gray, PArtners at Owner's Pride every Thursday as they sit down to discuss relevant detailing business topics designed to help you grow and scale your business. In this episode, they dive into the power of car shows and community involvement. Learn how participating in local events can boost your detailing brand, attract new clients, and showcase your skills in the thriving world of car culture. Whether you're a detailer looking to expand your business or a car enthusiast eager to connect with like-minded people, this episode offers actionable strategies to elevate your success.

Join Dann "E" Williams on a captivating journey through the Ray Skillman Classic Cars Museum in Indianapolis, Indiana, featuring an exclusive tour led by master restorer Donnie Gardner. This episode of Owner's Pride Podcast offers a unique peek into the world of antique and classic car restoration, showcasing some of the finest examples of automotive history beautifully restored and maintained under Donnie's expert guidance.

As we explore the museum, Donnie shares insights into the meticulous process of bringing these timeless vehicles back to their original glory. Each car tells a story of innovation, craftsmanship, and the enduring appeal of classic automotive design. But there's more to this tour than just cars; it's a deep dive into the principles of restoration that parallel strikingly with successful business practices. Dann, a seasoned business coach certified in Mike Michalowicz's Fix This Next program, draws valuable lessons applicable to small business owners, especially those in the auto detailing industry.

Throughout the tour, he highlights how the attention to detail, commitment to quality, and the passion evident in classic car restoration are the same principles that can drive a small business to excellence. Whether you're a car enthusiast, a professional detailer, or a small business owner, this episode is packed with inspiration and insights. It's not just about the shine of the chrome or the roar of an engine; it's about the dedication behind the scenes—the meticulous care, the strategic decisions, and the sheer love for the craft that can transform the ordinary into the extraordinary.

Owner's Pride

In this episode of Behind the Buffer, presented by Owner's Pride Podcast, we spotlight Doug McKee of McKee's Mobile Detailing. Originating from a farming background with aspirations in sports, Doug found his calling in auto detailing.

His business specializes in visiting tractors and farm equipment on-site, which is essential as these are not easily transported like conventional vehicles. Operating across Omaha, Kansas City, Southwest Iowa, and Northwest Missouri, Doug's team at McKee's Mobile Detailing provides professional, licensed, and insured services.

By applying Owner's Pride ceramic coatings, they rejuvenate and protect costly farm machinery whose paint degrades rapidly. Doug's innovation and excellence have earned him the status of an elite OP SELECT installer, making his business a fascinating success story to follow—outpacing even the fastest-growing cornfields of Iowa!